Salman Khan

Experience

• 

  Jubilee Life Insurance Company Ltd.

  Apr 2016 - Dec 2018

  Marketing Assistant

  • Created and managed highly targeted advertising campaigns on Facebook, Instagram, and TikTok, focusing on audience engagement and conversion optimization.• Conducted regular A/B testing and analyzed campaign data to refine targeting strategies, ad creatives, and budget allocation for optimal results.• Collaborated with cross-functional teams to integrate social media advertising into overall marketing strategies, ensuring a cohesive and effective approach.• Utilized advanced analytics tools to measure campaign performance, generate insightful reports, and provide recommendations for future improvements Show less

• 

  Kiswa consultant

  Feb 2019 - now

  Marketing Executive

  • Developed and executed comprehensive Google Ads campaigns, optimizing them to achieve targeted performance metrics and drive conversions.• Conducted in-depth keyword research, bid management, and ad creation to maximize ROI and improve ad relevancy.• Implemented strategic audience targeting and segmentation to enhance campaign efficiency and reach the right audience.• Managed and optimized PPC campaigns on various social media platforms, including Facebook, Instagram, and TikTok.• Utilized analytics tools to track campaign performance, identify opportunities for improvement, and make data-driven decisions. Show less