Anil Kumar Arora

Experience

• 

  Sandoz India limited

  Dec 1983 - Dec 1988

  Medical Sales Representative

  Received Awards for Excellence in Detailing & Best Over-All Performance.

• 

  Krisons Electronic Systems Ltd

  Dec 1988 - Oct 1990

  Sales Officer

  Received a ' Word of Appreciation ' for achievements of 172 % and 152 % achievements on All India basis.

• 

  Expo Machinery Limited

  Nov 1990 - Nov 1993

  Dealer Development Executive

  Participated in Exhibitions, Organizing Product Demonstrations & Road Shows.

• 

  Vadilal Enterprises Ltd.

  Dec 1993 - Feb 1995

  Area Sales Manager

  Successfully increased company's area market share from 1% to 10%.

• 

  Real Value Marketing Services Limited

  Mar 1995 - Jan 1996

  Area Sales Manager

  1. Appointed Direct Dealers across the given territory to launch an innovative Consumer Product.2. Supervised team for Product Launch activities.3. Assisted D.G.M. in organizing and implementing Product Launch strategies.

• 

  Sakura Seimitsu India Limited

  Apr 1996 - Nov 1997

  Regional Manager-West , Sales Manager

  Played a key role in the region’s growth from negative to positive.

• 

  Corporate Stationery Pvt Ltd

  Oct 1998 - Oct 2000

  Regional Manager-North

  • Assisted Sales Manager in recruitment of Sales Team for North India• Appointment of Direct Dealers, Distributors and C&F Agent for Product Launch• Supervised team for Product Launch activities.• Sales / Marketing

• 

  Gufic Biosciences Ltd.

  Oct 2000 - Mar 2003

  Zonal Sales Manager - North

   Successful launch of new products viz. – A Product Extension Achieved sales growth of the region by THREE times.

• 

  Shriram Holographics

  May 2003 - Apr 2005

  Asst General Manager- Sales & Marketing

   Pivotal in developing 5 new Key Accounts contributing 10% to the topline of business. Managed customer-wise inventory based on Order Placement behaviour, thereby reducing manufacturing & warehousing cost by 5%. Instrumental in reducing sales tax liabilities. Achieved credit reduction from 120 Days to 60 Days. Contributed in handling the processes of Sales & Mktg. for ISO 9001: 2000 certification.

• 

  Aditya International Inc

  May 2005 - Oct 2011

  Proprietor

  Worked as Authorized Dealer for Godrej Prima & Georgia Vending Machines. Distinction of developing & operating satisfied Corporate & Individual Customers.

• 

  Vanilla Music LLC, Dubai, UAE

  Feb 2006 - Jun 2007

  Sales Manager

   Conducted negotiation with key accounts for elaborative product display and customer access. Distinction of proposing a market coverage model which led to improved market penetration by 25% and reduction in 15% operational costs. Pivotal in reactivating 3 Key Accounts which led to 20% increase in topline. Instrumental in redesigning pricing to increase 15% of topline & 10% of bottomline of business. Successfully managed Productwise Inventory thereby reducing Warehousing Cost

• 

  Metal Box India Limited

  Nov 2011 - Aug 2012

  Sales Manager- North & East

  -Distinction of pulling North Region from Third position to First position in Sales Target Achievement- Multifold improvement in confidence levels of the team.

• 

  Optics

  Sept 2012 - now

  Proprietor