Angela Ferrari

Experience

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  GRUPPO BOSSONI SPA

  Oct 2016 - Feb 2022

  Front desk and customer care

  - Effective and clear communication with customers and with other teams;- Develop customer care and emphatic communication skills;- Organization of agenda and appointments;- Manage first cold contacts;- Persuasive communication skills;- Collection of leads in events.

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  WebHouse

  May 2019 - Dec 2020

  Copywriter freelance

  - Creation of SEO-optimized articles.

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  Smartbee | web marketing & SEO

  Sept 2019 - Nov 2019

  SEO & Social Media Manager

  - Creation of SEO-optimized content (in English and Italian);- Creation of social media content plans for different clients to improve the engagement and the awareness of their business;- Webpage redirect;- Manage and optimization of the clients' websites (CMS).

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  PickEat

  Nov 2020 - May 2021

  Social media manager
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  City Explorer - Live Streaming Hub

  Jun 2021 - Dec 2021

  Digital marketing

  - Copywriting;- Content creation;- Collaboration with other teams;- Creative ideas;- Competitors analysis.

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  UCB

  Feb 2022 - Mar 2023

  Junior project Coordinator

  - UCBCares EU Operation Excellence;- Development of content and resources (training, documents, videos, demos, FAQ, etc.);- Collaboration to renew the UCBCares brand identity;- GCC/EUCC operations for official materials;- Support for the renovation of the Style Guide for UCBCares brand;- Presentation of a new Salesforces system and its advantages internally;- Designing strategic SharePoint websites for internal communication;- Creation of communication content for internal communication;- Creation of persuasive and effective Power Points presentations;- Improved internal awareness and engagement of UCBCares;- Met project deadlines and objectives. Show less

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  Silicon Valley Study Tour

  Aug 2022 - now

  Tour Specialist

  As part of the organization for the Silicon Valley Study Tour, I collaborate with colleagues to enhance and expand the tour globally. My responsibilities include selecting hosts in Silicon Valley, discussing improvements to the program and leading efforts to launch the tour in new regions, such as Singapore.This role allows me to connect entrepreneurs with cutting-edge trends and startup ecosystems, providing them with invaluable insights into innovation and technology. My work in this capacity has shaped my global perspective on entrepreneurship and I am passionate about bringing these learnings to entrepreneurs around the world. Show less

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  ZF Group

  Mar 2023 - now

  - Developing the Commercial Journey: Leading the creation and implementation of the Commercial Journey for software products using Jira Product Discovery and Confluence, aligning stakeholders across Product, Marketing, Sales, Service, Testing and more.- Portfolio Gap Analysis: Supporting Product Managers in identifying and addressing gaps in the portfolio to ensure alignment with market needs and strategic goals.- Release Management: Managing the planning and execution of commercial releases, ensuring technical, commercial and legal requirements are met.- Cross-Functional Collaboration: Facilitating communication and alignment across departments, enhancing the go-to-market strategy.- Roadmap Transparency: Developing and maintaining clear commercial roadmaps to improve decision-making and collaboration.- Training and Mentorship: Providing training on tools like Jira and Confluence, ensuring teams follow best practices for commercial release processes. Show less - Crafted the Customer Adoption Vision to drive successful product adoption.- Investigated pain points, implementing new processes for improved efficiency.- Collaborated with Marketing, Branding, Service Desk and Customer Care teams.- Contributed to ongoing improvements in the Release Journey.- API Team: Reviewed processes using tools like ReadMe, played a coordination role.- Documentation Team: Contributed to creating user-friendly materials.- In-App Communications.- Proactively identified new tools for increased efficiency.- Currently building a Knowledge Portal, collaborating with the development team.- Supported IT collaboration in the ORA/CDR process for approvals. Show less

  • Program Manager - Portfolio

    Mar 2024 - now

  • Global Customer Adoption Manager SCALAR

    Mar 2023 - now