Isabel Souza

Experience

• 

  Produto Propaganda e Publicidade

  Aug 2007 - Mar 2008

  Assistente de Marketing e Vendas

  - Suporte ao Gerente de Marketing da General Motors no Interior Paulista- Aprovação das Campanhas e acompanhamento dos processos internos- Realização de relatórios e monitoramento da concorrência

• 

  General Motors

  Mar 2008 - now

  In national operations, the focus was on designing and planning sales workflows, including the integration of processes, implementing improvements, and creating strategies to reduce aging and national plant stock, thereby optimizing billing. This encompasses the development of sales forecasts and monitoring big fleet and rental orders, ensuring their fulfillment, tracking sales, and providing monthly outlooks while collaborating with the national sales team. Additionally, it involves controlling budgets, developing sales incentive campaigns, managing both online and offline media, overseeing the fleet and loaner vehicles, and supporting regional events and partnerships. Show less Operations in Bahia, Sergipe, and AlagoasIn these regions, I analyze the Direct Sales market (Retail, Corporate, and Government) and develop sales and customer retention strategies. I also create commercial and communication strategies for Direct Sales within the region/district. My role involves direct negotiation with major clients (fleet owners, rental companies, and government), as well as post-sales management. I set and monitor Direct Sales targets/objectives for the network and track performance.Additionally, I prepare action plans to recover underperforming dealerships and support the dealership network in structuring their sales teams. I coordinate training activities for network employees, manage corporate sales, analyze the profitability of corporate sales, and monitor and assess marketing actions in the channel. Furthermore, I train corporate sales teams within the dealerships. Show less

  • Sales Director - North Region

    Jul 2023 - now

  • Senior Manager - Sales Operations Brasil

    Jul 2021 - Jul 2023

  • Brand Manager (Product Market Leader) - South America

    Apr 2017 - Jul 2022

  • National Administrative Manager -Direct Sales (Gerente Nacional do Administrativo de Vendas Diretas)

    Apr 2016 - Apr 2017

  • Divisional Direct Sales - North Division (Gerente Divisional de Vendas Diretas - Divisão Norte)

    Jul 2015 - Apr 2016

  • Direct Sales Manager (Gerente de Vendas Diretas)

    Apr 2013 - Jul 2015

  • Business Manager and Sales (Coordinator)

    Mar 2011 - Mar 2013

  • Distribution Vehicle (Pleno)

    Mar 2008 - Apr 2011