Rishiraj Das

Education

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  SEMCOM College

  2014 - 2017

  Bachelor of Commerce - BCom Marketing and Management

  -Core Business Fundamentals:Principles of accounting, finance, economics, and managementBusiness law and ethicsQuantitative methods for data analysis-Marketing Concepts:Marketing management and strategyConsumer behaviour and market researchAdvertising and brand promotion tactics-Financial Management:Corporate finance and financial modellingInvestment analysisBanking and risk management-Business Operations:Operations management and… Show more -Core Business Fundamentals:Principles of accounting, finance, economics, and managementBusiness law and ethicsQuantitative methods for data analysis-Marketing Concepts:Marketing management and strategyConsumer behaviour and market researchAdvertising and brand promotion tactics-Financial Management:Corporate finance and financial modellingInvestment analysisBanking and risk management-Business Operations:Operations management and supply chainProject management methodologiesQuality management systems-Strategic Planning and Entrepreneurship:Strategic analysis frameworks (SWOT, PESTEL)Business plan and feasibility study developmentEntrepreneurial finance and venture capital Show less

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  University of Strathclyde

  2023 - 2024

  Master's degree Marketing Merit

  -Strategic Marketing Planning:Conducting market research and consumer analysisDeveloping integrated marketing strategies aligned with business goalsUnderstanding consumer behaviour, decision-making, and market segmentation-Digital Marketing Expertise:Search Engine Optimization (SEO)Pay-Per-Click (PPC) advertisingEmail marketingSocial media marketingPlanning, executing, and optimizing digital campaignsMeasuring performance through web analytics… Show more -Strategic Marketing Planning:Conducting market research and consumer analysisDeveloping integrated marketing strategies aligned with business goalsUnderstanding consumer behaviour, decision-making, and market segmentation-Digital Marketing Expertise:Search Engine Optimization (SEO)Pay-Per-Click (PPC) advertisingEmail marketingSocial media marketingPlanning, executing, and optimizing digital campaignsMeasuring performance through web analytics tools-Brand Management and Integrated Marketing Communications:Defining brand positioning and building brand equityManaging corporate reputationDeveloping creative marketing communications campaignsAdvertising, public relations, sales promotions-Global Marketing Perspectives:Influence of cultural, economic, and legal factors across marketsStrategies for international market entry and localizationManaging multinational marketing operations Show less

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  Kendriya Vidyalaya

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  Higher Secondary Computer Science