
聂嘉珑
Product Manager

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About me
Product Owner at Guangzhou--Nina Nip
Education

Shenzhen University
2009 - 2013Bachelor of Business Administration - BBA 信息管理与信息系统 Information management and information systemIdentify and address user and stakeholder information and resource needs in context.Make and assess information design decisions iteratively.Intentionally organize collections of information and other resources to support human and/or machine-based interactions and services.Understand and apply foundational principles and debates of information law, policy, and ethics.Analyze complex relationships and practical choices at the intersection of technical design, policy frameworks… Show more Identify and address user and stakeholder information and resource needs in context.Make and assess information design decisions iteratively.Intentionally organize collections of information and other resources to support human and/or machine-based interactions and services.Understand and apply foundational principles and debates of information law, policy, and ethics.Analyze complex relationships and practical choices at the intersection of technical design, policy frameworks, and ethics.Understand and apply fundamental principles and debates of information economicsUnderstand and apply architectural, computational, and algorithmic thinking and principles of concurrency to the design of information systems.Scope, plan and manage open-ended projects, both individually and in teams.Present findings and conclusions persuasively. Show less
Experience

Guangdong Intelligent Technology Company Limited
Jul 2013 - Oct 2017Product Manager1. Interact with program managers at each phase of product-research, development,market, sales service,the whole process. Responsible for the success of the product from beginning to the end.2. Cooperate with digital marketing and brand marketing to create demand on-line with strong story telling capability.3. Drive sell-through on-line with growth of consumer engagement, conversion and revenue; Enrich platforms with more players and channel segmentation;4.Analyze market trends, internal data, customer feedback, competition, current solutions, and strategic priorities to help define new offerings, create go-to-market strategies and plans and drive go-to-market execution5 Reconstruct ERP system. Show less

Food2China
Dec 2017 - Dec 2020Product & operation manager1.Responsible for product development, market introduction, product life-cycle management. Define and drive both short term and long term product road-map.2.Works closely with our engineers to guide digital products from conception to launch. Push projects over the finish line with sound planning and persistent execution with demonstrated ability; Also familiarity with A/B testing.3.Constants monitor & analyses market competition and technology to find new business opportunities to drive sustainable growth. Manages project and track income and expenses to discover real profitability4.Responsible for all SEO strategies and brand building and ads promotion.5.Strong understanding of all social media platforms, consumer engagement best practice and digital traffic driving techniques.Partner with Marketing, Sales and oversea teams to create related digital platforms required for digital solutions and identify related digital needs and digital expression;Achievements 1.There are 30 million information is related to our brand via searching BAIDU.2.Optimize business and work processes to reduce engineers and operation department’s work load and increase work efficiency.3.Strengthen loyalty. We have a toB platform, the day average PV is 12000 and 1500 IP. It had registered 200 paid members and with 75k followers on media platform. Show less

Freelance
Oct 2019 - nowProduct Manager Coach1. One-on-one career coaching on Aceoffer2. Mock-up interviewer and contract writer on keyilianxichanpinsiwei(Wechat official account and chat groups for product managers)3. Organizer for zhixingheyibanduhui reading club

ZHONGDAI Information software Company
Jan 2021 - nowProduct Owner(key words: O2O、B2B、 big data、 VR technical、 data service)1. Build a new version of product planning / roadmap, reconstruct product architecture and functions, and improve product business logic.2. Optimize the user experience and use, and strengthen the commercialization of products. Promote the informatization and digitization of the transformation exhibition industry.3. Promote the implementation of online contract signing, 3D immersive Museum inspection, data indicator Kanban and data information push functions.4. Establish digital service system of products, and establish mature technical support mechanism.5. Manage the product team. Coordinate operation, technology, advertising and other departments. Show less
Licenses & Certifications

信息系统项目管理师 Information system project manager
国家人力资源和社会保障部、工业和信息化部
New Product Development Professional (NPDP)
Project Management Institute
Project Management Professional (PMP)
Project Management Institute
Volunteer Experience
Project Manager
Issued by AIESEC 项目主管 on Sept 2012
Associated with 聂嘉珑
Languages
- 粤语粤语
- 中文中文
- 英文英文
- 西班西班牙语
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