Kenza Néchi

Experience

• 

  Groupe AFNOR

  Oct 2016 - Aug 2017

  Marketing and Sales Assistant
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  SEPHORA

  Dec 2016 - Dec 2017

  Beauty Advisor

  Implementing planograms on shop Engage with clients to develop long-term relationshipsContributing to successful commercial results.Cross-selling techniques Brands expertiseEnsuring the perfect client experience with the Sephora Attitude

• 

  L'Oréal

  Aug 2017 - Aug 2018

  Brand manager assistant - L'Oreal Luxe Travel Retail

  Market analysis & consumer insight: Reporting & analysis of consumer surveys: Performing P&L, sell out, ROI & sales trend analysis.Implementation of new corners in airports (13 shops):Retail design concept development / building consumer experience strategy / defining the product range according to the country/region.Retail development & merchandising guidelines: Designing creative showcard for on shop communication.Operational follow up of DMI guidelines.Planning, budgeting and coordinating 4 trade animations per year.Education: Developing tools for sales force & supporting field operations.Trainings Show less

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  LVMH

  Oct 2018 - Aug 2020

  Brand Manager @Moet&Chandon

  Marketing plan construction:Building the off trade, on trade and e-commerce 2019-2020 strategic plans for French market.Operational marketing: Scaling up brand activations (ATL/BTL), building brand equity, raising brand awareness & strengthening brand advocacy.Designing creative business solutions for the French market aligned with our marketing campaigns (5 programs).Budget follow up:Managing A&P budget in order to optimize ROI. Market analysis & consumer insight:Conducting monthly brand performance analysis in order to drive effective decision making and identify growth opportunities.Brand Ambassador :Tasting / Training Show less

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  FutureBrand

  Aug 2020 - Jan 2023

  Account Manager
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  Moët Hennessy

  Jan 2023 - now

  • Senior Brand Manager

    Jan 2024 - now

  • Brand Manager Dom Perignon & Krug

    Jan 2023 - Mar 2024