Kayley Hyde

Experience

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  YouTube

  Jan 2007 - Jan 2022

  Creator

  • Creator, writer, video production on multiple YouTube Channels with 80,000+ subscribers and over 4 million views, collectively• Partners with major agencies to create content (Wearisma, Big Honcho, etc.)• Writes and produces promotional video content for various companies (Great Western Railways, United Screens, Film14, Pact, Purple Carrot, Loop, Nature's Path)• Wrote articles and produced content for Big Frame Vertical Network and Website, Wonderly.com• Signed as talent to digital talent management and marketing company Big Frame 2013-2015• Moderator and speaker; national convention ‘NerdCon’ in Boston, MA (2017), YouTube Conference VidCon in Anaheim, CA (2010-2015), Florida International University Digital Video Event (2011)• Ambassador with Save the Children, promoting child survival campaign in Washington, DC• Create thumbnails, graphics, and digital assets with Adobe Photoshop Show less

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  Big Frame

  Jan 2013 - Sept 2015

  Intern and Content Creator

  Worked closely with the creative vertical "Wonderly," which was a network devoted to the support and promotion of inspiring women. I made regular content for their blog and YouTube channel, as well as assisting in the recruitment of new channels.

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  Disneyland Resort

  Aug 2013 - Dec 2015

  Attractions Cast Member and Trainer

  My time at Disneyland began with securing a spot in their competitive Disney College Program internship where I was accepted in the role of Attractions in Tomorrowland. At the end of the internship, I remained with the company in Tomorrowland where I met people from all over the world and after about a year, I took on a role within the leadership team as an attraction trainer.

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  Chute

  Jan 2017 - Jan 2018

  Marketing and Digital Media Manager
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  Scholastic

  Apr 2018 - Aug 2019

  Publicity Assistant

  As a publicity assistant, my job is a balance between administrative and key publicity tasks as I assist the Director of Publicity. • Assist Director of Publicity on booking author tours for titles such as National Book Award Finalist Hey, Kiddo by Jarrett Krosoczka and The New York Times bestselling Impostors by Scott Westerfeld and Say Something by Peter Reynolds• Create and pitch seasonal and topical book round-ups to hundreds of media outlets• Draft press materials and build media lists to send out review copies of new titles • Create internal weekly newsletters detailing each weeks’ media coverage, events, and social media buzz• Track and log all media coverage for dozens of authors, including Raina Telgemeier, Jeff Smith, Amy Sarig King, and Malcolm Mitchell• Form and maintain relationships with online influencers • Pitch author appearances for local events, festivals, and conferences and create itineraries • Process invoices, reimbursements, and credit card bills for departmental and author expenses • Use Edelweiss to source author event requests from national bookstores and create seasonal event grids Show less

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  Arbor Apothecary

  Jan 2020 - Jan 2021

  Marketing Contractor
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  Laura Chernikoff LLC

  Feb 2020 - Jan 2022

  Creative Consultant

  • Assisting Laura on projects with individual creators within the digital media, online video, and entertainment industries, as well as consulting on project management and event planning & production• Breaking down big picture projects into detailed deliverables, prioritizing tasks and streamlining workflows• Planning & executing large-scale bespoke brand events, creative projects, and experiential activations• Creation of project schedules and timelines, as well as assets such as video thumbnails• Managing inboxes, and tracking Patreon perk deliverables for multiple creators• Collecting and reviewing social analytics to improve best practices Show less

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  Books Unbound

  Nov 2020 - now

  Community Manager

  Managing socials, posting content, monitoring inboxes, and Discord communications for book-focused podcast, Books Unbound.

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  Climate Power

  Dec 2021 - now

  • Director of Digital Engagement

    Mar 2023 - now

  • Associate Director of Digital Platforms

    Sept 2022 - Mar 2023

  • Digital Outreach Manager

    Dec 2021 - Sept 2022