KENNIA FELICIANO GRIJALVA

Experience

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  Grupo Uniradio

  Feb 2005 - Mar 2007

  Radio Advertising Sales Executive

  At Grupo Uniradio, I had the valuable opportunity to begin my professional career as a recent graduate with a degree in Communication Sciences. This experience was essential for my development in the field of advertising sales. I learned the importance of following a detailed process to achieve effective sales, which included client prospecting, campaign strategy design, and market adaptation. My role involved actively listening to clients to provide them with the best advertising campaign options, allowing me to understand how market trends dictate campaign success. This experience not only taught me to adapt strategies to market trends but also strengthened my skills in communication and campaign design, laying a solid foundation for my future career in advertising Show less

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  Banamex

  Mar 2007 - Jul 2009

  Afore and Pension Financial Advisor

  Afore Banamex was a pivotal learning experience for me in the world of sales. It provided me with the opportunity to interact and work with a diverse range of individuals, from factory workers to high-level corporate managers. My role involved identifying and prospecting potential clients, offering them personalized advice on pension matters, and guiding them through the process of transferring their Afore accounts to Banamex.I honed my ability to tailor my approach to the unique needs of each client, ensuring they fully understood the benefits of the services we offered. Building trust and fostering long-term relationships was key, and I consistently focused on delivering clear, actionable information that helped clients make informed decisions about their financial futures. This position also required me to stay up-to-date with changing regulations and financial products, which sharpened my expertise in retirement planning and the Afore system.The experience allowed me to refine my skills in client acquisition, negotiation, and relationship management, while developing a strong foundation in financial advisory services. Every interaction was a chance to learn and grow, and this role set the stage for my continued success in sales and customer service. Show less

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  TDI Comunicación, Diseño y Marketing

  Jan 2009 - Jan 2015

  Freelance Advertising, Graphic Design, and Communication Services Specialist

  I offered communication, advertising, and design services as a freelance professional. I leveraged the knowledge gained from my university education and self-directed learning to address and resolve my clients' needs. By providing effective solutions in communication and design, I delivered products that not only met their expectations but also played a crucial role in advancing their sales goals. Each project was an opportunity to contribute directly to my clients' commercial success, reinforcing my commitment to delivering impactful and satisfactory results.Service Marketing and Management: I handled the marketing of services offered, covering everything from prospecting and sales to post-sale support. This involved a strategic approach to acquiring and retaining clients while optimizing their satisfaction.Graphic Design and Production: I designed and produced communication materials, including corporate identity, promotional items, commercial communication, and advertising, ensuring that each product effectively reflected my clients' goals and strategies.Media and Advertising Strategy Development: I developed media strategies and advertising guidelines, creating effective plans to reach target audiences and maximize the impact of advertising campaigns, directly contributing to the success of my clients' campaigns.Collaboration with Media and Providers: I coordinated with media outlets, suppliers, and contractors for project execution, ensuring quality and efficiency in the delivery of services and products for my clients.Editorial Project Design and Development: I designed and developed my own editorial projects, managing all aspects of the process to create relevant content aligned with the project's communication strategies, including marketing. Show less

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  Comunicaxión Marketing

  Jan 2011 - May 2013

  Multimedia Production and Design Coordinator

  During my time at Comunicaxión, I took on the creative production responsibilities of the agency, leading the multimedia production and graphic design efforts. This role allowed me to perfect my design skills while actively managing relationships with suppliers and contributing to the strategic planning of various projects. I had the privilege of working with high-profile clients, such as overseeing the production and commercialization of a television program for the Naranjeros de Hermosillo baseball club and coordinating the planning and execution of multiple expos for the Secretary of Economy in the State Government of Sonora.In this dynamic environment, I leveraged my expertise to align the creative vision with the marketing goals of each project. I played a key role in crafting impactful visual content that resonated with target audiences, while also ensuring that each project ran smoothly from concept to execution. My ability to handle diverse responsibilities—ranging from hands-on design work to strategic decision-making—was essential in driving the success of the campaigns and solidifying long-term relationships with our clients. Show less

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  Intugo México

  Jun 2015 - Apr 2016

  Customer Services Specialist

  I served as a Customer Service and Technical Support Specialist for the Virgin Mobile campaign within this company. This role was pivotal in my career and a personal challenge that allowed me to develop crucial skills. Through this experience, I significantly improved my English language skills in a work environment serving English-speaking clients, marking an important achievement both professionally and personally.Phone Assistance and Billing Support: Provided telephone support to clients, addressing billing inquiries and assisting with payment management to ensure smooth and efficient service.Technical Problem-Solving: Diagnosed and resolved technical issues with cellular devices, ensuring their proper functioning and enhancing overall customer satisfaction.Collaboration on Network Issues: Worked closely with support teams to report and address network failures, contributing to timely resolutions and improved network performance. Show less

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  DRiV Incorporated

  May 2016 - now

  -Lead national-level first-line technical support for the Ride Control line, including Monroe shocks and struts, as well as Rancho suspension systems.-Diagnose and resolve complex technical issues, collaborating closely with engineering to address recurring failures that could impact brand image and sales.-Maintain warranty claim rates well below 1%, achieving an outstanding average of 0.76% over the last 6 years under my leadership.-Design and develop training content for distributors, sales teams, and installation technicians, enhancing their skills and performance.-Create and update technical documentation, product presentations, bulletins, and troubleshooting guides to improve self-help and accelerate resolution times.-Coordinate with advertising agencies to develop collateral materials and catalogs, ensuring effective and consistent product presentation.-Participate in special projects with multidisciplinary teams, including product engineers and sales specialists, to drive innovation and improve offerings.-Coordinate with multidisciplinary teams and suppliers in the development of (NPI), ensuring alignment with market needs.-Collaborate in market and competitive analysis to identify improvement opportunities and emerging trends, fostering innovative program development.-Train distributors, sales teams, and technicians on product use, fault diagnosis, and best maintenance practices, impacting over 6,000 participants in the past 5 years through remote and in-person sessions.-Provide field support, manage event activities, and handle exhibitions, ensuring optimal performance and effective promotion of the product line.-Actively participate in key industry events such as INA PAACE Automechanika Mexico, Expo Rujac, Expo Transporte ANPACT, Expo Proveedores del Transporte y Logística Monterrey, and Expo Proveedores Autozone.-Collaborate in analyzing incident trends to identify areas for improvement and contribute to the development of new solutions. Show less My experience in this role was pivotal for my technical growth and market insight, driving my advancement in the industry. Engaging directly with customer needs and participating in key projects significantly enhanced my professional development, equipping me with the enthusiasm and confidence to tackle new challenges. Each challenge I faced played a crucial role in my progression within the company.Customer Support and Troubleshooting: Provided expert assistance to customers across the USA, Mexico, and Canada, handling the installation and resolution of technical issues with Monroe shock absorbers, Rancho suspension systems, Monroe brakes, and Walker, Dinomax, and Thrush exhaust and emission control systems. This role involved diagnosing problems and offering effective solutions to ensure optimal performance and customer satisfaction.Product Recommendations and Information: Delivered detailed product information and tailored recommendations to guide customers in selecting the most suitable options. My ability to communicate complex details clearly helped clients make informed decisions, enhancing their overall experience and contributing to their satisfaction.Effective Communication and Customer Satisfaction: Maintained prompt and effective communication through phone and email, addressing inquiries and resolving issues swiftly to ensure high levels of customer satisfaction. This proactive approach reinforced my commitment to providing exceptional service and support.Project Contribution and Quality Management: Played an active role in new product development (NPI), contributing to the creation and enhancement of product offerings. Managed quality incident logging, monitored warranty percentages, and oversaw the process of handling new defective material claims and evaluating returned defective material. Additionally, I drafted quality communications to address and resolve product issues, ensuring continuous improvement and alignment with company standards. Show less

  • Technical Product Specialist

    Mar 2020 - now

  • Tech Line Representative

    May 2016 - Mar 2020