Dara S.

Experience

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  Eclosion.net

  Sept 2004 - Jul 2005

  Consultant

  Manage all the marketing operation for a client:- running affiliation program- running keyword buying- running media buyingCreation of reporting to analyse the return on investment and the outcome of each kind of campaign.Work on commercial offer in order to answer to the needs of a future client.Work with the creation team in order to:- brief on the new advertising campaign- to deal with all the team available in order to finalize the project- to optimize and coordinate the work between all the team. Show less

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  C2B

  Aug 2006 - Apr 2007

  Trafic/Account manager
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  C2B - NetAffiliation

  May 2007 - May 2010

  launching and development of the affiliate platform specialized in gaming :developing a clients portfolio and turnoverCreation of BU with a team of 5 people in the gaming sector management, recruitment and training of 5 peopleadministration of the gaming platform (VAT, payment process, contract, legislation...)marketing and set up of new strategy to achieve targets on an international dimensionPortfolio of 30 clients and more than 5 000 gaming affiliates 5-6M€ turnover per yearSetting up of pan-European strategies to seek for new clients and partnershipsSetting up of tracking system and process system for fraud issueOrganization, creation of the booth with the marketing team for trade shows networkingrepresentative to gaming exhibitions (AdTech, IGAMING, LAC in London, Budapest, Barcelona, Ad-Tech, CAC Amsterdam...)Clients : Unibet, Betclic, Bwin, Winamax, Geny Courses, SportingBet, William Hill Show less

  • Head of affiliate platform

    May 2007 - May 2010

  • Intl Account Manager

    May 2007 - May 2008
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  GIMO Global Interactive Marketing Online Ltd

  Apr 2010 - Feb 2011

  B2b development manager

  Running various projects, creation of INHOUSE platform with tracking functionsCreation of content and template for Newsletters and managing a poker websiteSetting up of marketing strategy and benchmark for 3 UK brands Managing social media Facebook & Twitter accounts Setting up of tracking systems and process system for fraud issueClients : ACF, NetBet, Supercasino on UK market

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  MainADV

  May 2011 - Feb 2012

  French Regional Director

  Canvassing and cold calling of new clients and online media partners (broker and DSP)Buying and selling online media on the French market Developing the partnerships with DSP & running campaigns on RTBClients : Zanox, Kwanko, TradeDoubler, Effinity, AdPepper ( multi –accounts)

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  GamNed

  Feb 2012 - Sept 2013

  Sales Manager

  Media Trading DeskManaging relationship with direct clients on a Real-time bidding (RTB) system , focusing on awareness, acquisition and re-targeting.Working with the main AdExchanges and AdNetwork to offer to the clients the best opportunities to work on premium sites.Guarantees for the clients:- Optimization in real-time of its campaigns- Control and management of costs and budget- 100% transparency- Brand safe- Dynamic banner (DCO)- Retargeting - .... Show less

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  Makazi

  Oct 2013 - Mar 2015

  Head of Performance Media

  Makazi group, merge from media expert in RTB, data and social media, 3 experts under a unique name Gamned + ScoreMD + Graph Insider. My main missions : Management & recruitment of 4 persons (account managers and traffic managers)Managing various projects with creation of marketing campaigns in Trading DeskDeveloping the partnerships with DSP platforms (Appnexus, Turn, Doubleclic, Google, Facebook etc)Clients Portfolio of 20 key clients, with CPC, CPM, CPL, CPA business modelPlanning and organizing of exhibitions like E-commerce Paris, DMEXCO CologneClients : SFR, Deezer, Zalando, Light IN the Box, Kwanko, Zanox, TradeDoubler Show less

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  Shopbot-Inc

  Apr 2015 - Apr 2016

  Consultant VP INDIA

  Launch and develop Shopbot.co.in on India Market Set up strong partnerships in India for developing the website and get the product feedsGenerate traffic towards shopbot.co.in by setting up media partnershipsNegotiate contract and prices for integrating data feed on Shopbot's website.

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  Dsb Webtouch

  May 2015 - May 2020

  Independent Consultant

  Working with startup companies to define and set up digital marketing plan Analyzing the market and setting up of business plans linked to the client’s sectorSeeking for media partners for media and communication planCreation of a new communication line for L’APRES association In collaboration with Gutenberg Network (new logo, roll up, white book, leaflets,…) Exhibition at Singapore for ShopBot & LeadMedia Group, Suntec Convention Clients : ArteBellum, OpetitStade, ShopBot IN, BrefOnestparents, Chez Simon Crêperie Show less

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  Metigate

  Oct 2018 - May 2020

  BizDev et Marketing B2B

  The wealthiness of a company remains on the opportunities to use its data on the most relevant way. We all know that the weather influences spirit mind of the consumers and also and especially the business so why not consider the weather data as a real tool of analysis which enables your business to get closer to your product and customers. With Metigate, you will be able to increase your sales ( drive to store or online sales), to customize your client relationship, to predict your needs in storage and to optimize your staff and management. Don't hesitate and contact me for further information. Show less

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  EDELIA, Filiale Groupe EDF

  May 2020 - Mar 2023

  Account Manager

  Managing a portfolio of several clients by improving the innovative and digital solutions to empower the clients with the best service solutions to offer to their customers. Developping and managing new projects from the proposal to the production thanks to a whole Edelia team dedicated to the specific projects.Comprehension and seek for digital solutions to empower, engage and retain customers in the energy industry through data, IoT, software, and relationship marketing.

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  Upply

  Mar 2023 - now

  Senior Business Developer

  After several years in the energy sector, I am starting a new challenge and joined Upply to promote a new innovate solution for Shippers and Carriers. As a Senior Business Developer my main missions are to : - PROMOTE this new innovate solution called Connect among the Shippers and Carriers on the French Market and then worldwide- ONBOARD the carriers to start using Connect to help them to fulfil their trucks at the departure and on their way back.- Participate to exhibitions and roadshow to promote Connect to become more popular among the transportation sector.Connect by Upply has been launched on the 14th of March of 2023, however before the official launching it has been tested and soon we will get a mobile app to make easier life of our Shippers and Carriers. Do not hesitate to contact me if you need more information on the solution, ask for a demo directly on our website : https://www.upply.com/fr-fr/prendre-rendez-vous. Website: https://www.upply.com/fr-fr/Mail : dara.sok@upply.com Show less