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Lea Benclowitz

Lea Benclowitz

Marketing Intern

Followers of Lea Benclowitz823 followers
location of Lea BenclowitzHamburg, Hamburg, Germany

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  • Timeline

  • About me

    Key Account Manager LEH

  • Education

    • Verde Valley School

      2009 - 2010
      Student Exchange Year

      I spent a year abroad during 10th grade, attending the Verde Valley School located in Arizona, USA.

    • 國立政治大學

      2017 - 2018
      Additional Exchange Semester

      National Chengchi University Taiwan - College of Commerce Relevant modules: Chinese Business in Global Perspective, Financial Economics, Special Topics on Profit Model, Strategic Production and Operations Management, Part-Time Mandarin

    • Lancaster University

      2016 - 2017
      Master of Science (MSc) E-Business and Innovation

      Activities and Societies: I have joined the consulting society as well as the marketing society, in order to pursue my personal interest in these fields. Relevant modules: Business Planning and Finance, E-Marketing, Business Analysis and Enterprise Systems, E-Business, Digital Innovation, Management in Context, Information Management and Strategy, Technology for E-Business.

    • EMBA (Europäische Medien- und Business-Akademie)

      2012 - 2015
      Bachelor of Arts (BA) Angewandte Medien 1,7 (2:1)

      Activities and Societies: During the duration of my studies I was the Academic Representative of my class and managed the communication between the university and our class. Relevant modules: Economics, Project Management, Communication Policy, Corporate Identity and Public Relations, Media Economics, Media Computer Science, Human Resources Management.Dissertation topic: Viral Marketing within the fashion retail industry. (Graded A)

  • Experience

    • Axel Springer SE

      Aug 2014 - Nov 2014
      Marketing Intern

      - Development of advertisements, including briefings, assessing drafts and coordination with the team management- Supported organization of multiple B2B and B2C events- Independent research, production and distribution of promotional gifts and giveaways- Organization and planning of promotional activities such as the national distribution of free newspapers, giveaways and gifts- Prepared departmental presentations for my team and the department management - Became valued member of my team and department Show less

    • ABOUT YOU GmbH

      Oct 2015 - Apr 2016
      Social Media & ATL Marketing Intern

      - Created content for all social media channels such as Facebook, Instagram, Snapchat, Google+ and Pinterest- Organized the opening event for the first stationary store in consultation with my lead manager- Responsible for the management of the brands online community, focusing on the above mentioned channels - Wrote reports on our team’s performance and conducted various researches on different topics such as trends and new, relevant technologies - Identified and monitored our national and international competitors and their respective activities - Managed communication with social media influencers - Independent organization and realization of Instagram shootings- Helped in raising the overall number of followers - Gained recognition at top management level through exceptional engagement during Christmas and New Years Eve period Show less

    • BAT

      Apr 2018 - Dec 2023

      - Brand Marketing - glo - Product Insights THP - glo- Key Account Management - Convenience & Specialists - Sales Representative

      • Project Manager - D2C Offline Activation

        Jan 2023 - Dec 2023

      • National Key Account Management Petrol

        Oct 2021 - Dec 2022

      • Area Brand Executive glo - Central Europe North

        Apr 2020 - Sept 2021

      • Marketing Management Trainee

        Apr 2018 - Mar 2020

    • Harvest Moon

      Sept 2024 - now
      Key Account Manager

  • Licenses & Certifications