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Carla Gilmour

Carla Gilmour

Marketing Manager

Followers of Carla Gilmour921 followers
location of Carla GilmourAuckland, Auckland, New Zealand

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  • Timeline

  • About me

    Marketing Consultant

  • Education

    • IMM GSM

      2012 - 2014
      Post Graduate Diploma in Marketing Management Marketing Post Graduate

      Activities and Societies: N/A Completed in 2014; Passed Advanced Global Marketing 401 and Advanced Digital Marketing 401 with distinctions.

    • Port Shepstone High School

      1994 - 1999
      Senior Certificate Biology, Afrikaans, English, Maths, Domestic Science, Art

      Activities and Societies: Debate Team; Mad Hatters Drama Society

    • AIM Education & Training

      2018 - 2018
      Leadership and Management managment and leadership

    • University of Cape Town

      2012 - 2013
      Social Media Certificate Digital Marketing Certificate

      UCT accredited course in Social Media Marketing. eight module program covering all major aspects of social media marketing with practical assessments at the end of each module. Awarded Certificate with distinction.

    • University of South Africa/Universiteit van Suid-Afrika

      2009 - 2009
      Certificate in the Introduction to Marketing Management Marketing Certificate

    • University of KwaZulu-Natal

      2000 - 2002
      BSocSc Law; Political Science

      Activities and Societies: Golden Key International Honours Society member, deans commendation

  • Experience

    • Infinit Group Risk Solutions

      Aug 2008 - Jan 2012
      Marketing Manager

      •Strategic planning and implementation of marketing campaigns and events•Development and activation of the corporate identity•Involved in strategic planning for the organisation as a member of ManCo•Planning and managing marketing and advertising budgets•Formulating and executing marketing campaigns, in line with allocated budget•Liaising with advertising agencies, compiling briefs, managing campaigns and deadlines•Drafting, editing and publishing client communications, including company website and social media•Drafting, editing and publishing corporate communications•Management of support staff within the marketing department•Management of the sales team when needed•Preparing reports to the board for both marketing and sales•Development and high level management of the CRM tool and database•Assist with new business development planning•Liaise with international affiliated organisations, implementing and managing the process around multinational pooling and marketing this to clients Show less

    • TransUnion

      Jan 2012 - Jul 2014
      Senior Consultant Marketing and Communications

      Manage marketing and communications for various lines of business for TransUnion Africa, including: Commercial Credit Bureau, Consumer Credit Bureau, TransUnion Insurance, TransUnion Auto Information Solutions and TransUnion African Regions.

    • Strategic Pay Limited

      Sept 2014 - Feb 2017
      Marketing Executive

      Manage the marketing function for this successful B2B service provider across all service lines of the business and in all New Zealand locations.

    • AUB Group Limited

      Feb 2017 - Jul 2021
      Marketing Manager

      Responsible for the planning, development and implementation of all marketing initiatives across New Zealand.

    • BrokerWeb Risk Services

      Jul 2021 - Dec 2022
      Senior Marketing Manager

    • Third Age Health

      Feb 2023 - Oct 2024
      Communications and Engagement Manager

      Lead the marketing communications function for Third Age Health to build its reputation as a provider of trusted medical services for the aged care sector and people of all ages in the community via its general practice network.

  • Licenses & Certifications

    • IMM Post Graduate Diplomma

      Institute of Marketing Management

  • Volunteer Experience

    • Vuleka primary school tuition

      Issued by TransUnion on May 2013
      TransUnionAssociated with Carla Gilmour