
Maddie Edler
Women's Basketball Camp Coach

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About me
Adobe Digital Experience | Enterprise Development
Education

Naveen Jindal School of Management, UT Dallas
-Bachelor of Science - Marketing Digital Communication and Media/Multimedia GPA: 3.850, Magna Cum Laude GraduateActivities and Societies: NCAA Women's basketball, Student-Athlete Advisory Committee, Davidson Management Honors Program, Professional Program in Sales

Naveen Jindal School of Management, UT Dallas
-Master of Science - MS Marketing/Marketing Management, General
Experience

The University of Texas at Dallas
Jun 2019 - Jul 2019Women's Basketball Camp Coach
Academy Sports + Outdoors
Jun 2020 - Aug 2020Cashier Customer Service
Naveen Jindal School of Management, UT Dallas
Jan 2021 - May 2021Sales Development Representative-Became proficient in a wide tech stack including Salesforce, LinkedIn Sales Navigator, XiQ, ZoomInfo, Vanillasoft, and Chorus-Prospected and researched individuals that fit into the ideal customer profile for our sales program-Conducted sales calls with sales leadership and recruiters to determine the needs of the company and potential fit for the program-Obtained an A+ in Advanced Professional Sales course based on the criteria of open pipeline, closed deals, number of meetings held, coachability, and social selling-Achieved a 100% Coachability score-Met class quota attainment by 500% and hit PPS level (equivalent to president's club) by 250%-Inducted into the Professional Program in Sales (PPS) Show less

MapleMark Bank
Jun 2021 - Jul 2021Sales And Marketing Intern-Learned the process of sales in banking through sitting in on treasury services calls-Designed customer-facing documents for the bank's website and social media-Created email templates to send to customers-Created a content calendar for LinkedIn posts and designed graphics to post. LinkedIn following grew by 200 over the summer-Designed a comprehensive guide outlining 3 new CD products launched by the bank-Researched competing banks in the area to come up with a social media strategy-Made sales calls looking for deposits for the bank Show less

The University of Texas at Dallas
Oct 2021 - May 2022-Managed and developed relationships with 10 UTD Sales corporate partners-Held preliminary calls to qualify leads and determine fit within the program-Managed and supported 7 students working as sales development representatives in the Advanced Professional selling course. helped to qualify new leads they brought in and support them through the prospecting and sales processes.-Assisted in organizing and running UTD Sales events for the semester -Helped to grade students' sales assignments-Held lab and office hours where students were welcome to ask questions relating to sales courses-Added 150+ students to Salesforce sandbox to complete trailhead assignment-Assisted in running UTD Sales events
Account Manager
Jan 2022 - May 2022Student Coach/Grader
Oct 2021 - Dec 2021

Adobe
May 2022 - Aug 2022Adobe Sales Academy Intern-Utilized a wide tech stack of sales tools including Salesforce, LinkedIn Sales Navigator, Outreach, Orum, and Alyce-Supported Adobe Marketo on a CJM Greenfield team-Sent over 50 Alyce gifts with a 38% open rate and a 54% open to booked rate-Scheduled 9 qualification calls and ran 5 within the period of 1 month of prospecting-Managed inbound leads of varying priority levels for a 2 week period-Learned Adobe sales process and performed all responsibilities of a BDR

The University of Texas at Dallas
Aug 2022 - May 2023Senior Account Manager-Managed and developed relationships with 7 corporate UTD sales partners-Assisted in organizing and running UTD sales events-Helped to manage inbound leads and determine fit for the program

Adobe
May 2023 - Aug 2023Account Development Representative Intern, Healthcare DX• Operated cross-functionally between 3 Account Development Representatives to craft personalized outreach for 20 enterprise healthcare accounts, resulting in $285 ASV opportunity opened• Crafted new messaging for Adobe's Digital Experience Cloud for 330 prospects, creating 9 original sequences• Conducted 175 outbound calls and sent 809 emails over 3 months• Drove 6 webinar/event leads through outbound calls and emails• Competed in weekly sales competitions and won Adobe Story competition as well as Bright Ideas Presentation for WWFO org Show less

The University of Texas at Dallas
Aug 2023 - Jul 2024-Managed relationships with 5 legacy UTD Sales Partners-Assisted in organizing and running UTD Sales Events-Ran committee to organize first Sales Program Senior Awards lunch-Assisted in managing course materials, grading assignments, and calculating participation for Graduate Course: Digital Sales Strategy (MKT 6334)-Collaborated with faculty to improve course content and enhance the learning experience for the course -Managed relationships with 5 legacy UTD sales partners-Assisted in organizing and running UTD sales events-Ran full tech stack administration for Digital Prospecting class (Salesforce, SalesHood, LinkedIn Sales Navigator, Chorus)-Wrote and assigned weekly SalesHood Huddles for Digital Prospecting class-Reviewed and cleaned up data for 41 sudents' interview assignments (3-11 interviews per student)
Senior Account Manager
Jun 2024 - Jul 2024Senior Account Manager & Graduate TA
Jan 2024 - May 2024Senior Account Manager & Sales Enablement Director
Aug 2023 - Dec 2023

Adobe
Aug 2024 - nowEnterprise Digital Experience Development - Auto & Manufacturing
Dec 2024 - nowEnterprise Business Development - Retail
Sept 2024 - Dec 2024Sales Development Specialist
Aug 2024 - Sept 2024
Licenses & Certifications
- View certificate

Excel Essential Training (Office 365/Microsoft 365)
LinkedInNov 2020 - View certificate

Salesforce Certified Administrator (SCA)
SalesforceMay 2024 - View certificate

PowerPoint: Designing Better Slides
LinkedInOct 2020 
Emerging Leaders Certification
The BB&T Leadership InstituteFeb 2020
Honors & Awards
- Awarded to Maddie EdlerFall 2020 Rookie Preview 2nd Place Role Play Room Finalist Dr. Howard Dover Nov 2020 I placed second in my room at our semi-annual rookie preview role play competition.
- Awarded to Maddie EdlerEast Division All-Freshman Team American Southwest Conference Mar 2020 One of five freshmen chosen out of the East Division of the American Southwest Conference to be on the All-Freshman Team.
Volunteer Experience
Packer
Issued by Feed My Starving Children on Nov 2019
Associated with Maddie Edler
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