Florence Wanjiru

Florence Wanjiru

Field/Admin Assistant

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location of Florence WanjiruKenya

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  • Timeline

  • About me

    Customer Marketing Manager Africa

  • Education

    • Kenya Institute of Management

      2013 - 2015
      Post Graduate Diploma Project Management
    • Don Bosco Girls High School

      2002 - 2005
      Kenya Certificate of Secondary Education
    • University of Arkansas

      2015 - 2017
      Master of Science (M.S.) Agricultural Economics A

      Activities and Societies: CEO Global Leadership Program Quantitative and Analytical skills in Agribusiness, Agricultural Policy and Trade

    • Ghent University

      2016 - 2017
      Master of Science (MSc) Rural Development A

      Activities and Societies: Thought for Food Challenge Rural Development linkage with Agriculture and Development Policies

    • Jomo Kenyatta University of Agriculture and Technology

      2007 - 2010
      Bachelor of Science (BSc) Food Science and Post Harvest Technology

      Activities and Societies: Member of Society of Food Scientists and Technologists Charity events under the Catholic Community Group of Students - Organizing Secretary Acquired knowledge and skills in the following key areas:

    • CIM | The Chartered Institute of Marketing

      2023 - 2024
      Certificate Professional Marketing

      Modules/Skills Acquired: , Customer Insights

  • Experience

    • Standards and Solutions

      Dec 2010 - Apr 2011
      Field/Admin Assistant
    • Jomo Kenyatta University of Agriculture and Technology

      Apr 2011 - Jul 2011
      Field Research Officer
    • Amiran Kenya Ltd

      Aug 2011 - Jun 2015
      Post Harvest Market Development Representative

      Market development for post harvest range of products by providing expert advise in post harvest handling.

    • University of Arkansas

      Aug 2015 - Dec 2017
      Graduate Research Assistant

      My research entailed a quantitative analysis of the Rice Development Strategies developed by four East African Countries with focus on the most appropriate sequence and the impacts on the national and global rice economy. I worked with two global rice economy models: RICEFLOW and AGRM

    • Amiran Kenya Ltd

      Dec 2017 - Oct 2021

      Manage all the company marketing and PR needs. I develop and spearhead implementation of marketing strategies, initiatives and plans. I prepare and maintain marketing budget plans. I design and lead the execution of seasonal marketing campaigns Market mapping for more directed marketing efforts in various farming pocketsPlanning and budget allocation for marketing activities as to create demand for focus range of productsLead and support field team in activities to bring farmers close and influence their farming ways and input choices Constant guidance and field team re-focusing on regional strengths and product seasonality

      • Marketing And Public Relations Manager

        Oct 2020 - Oct 2021
      • Agribusiness Marketing Manager

        Dec 2017 - Oct 2020
    • Bayer CropScience Vegetable Seeds

      Oct 2021 - now
      Customer Marketing Manager Africa
  • Licenses & Certifications