Amanda Hardy

Amanda Hardy

Traffic manager

Followers of Amanda Hardy1000 followers
location of Amanda HardyCity of Johannesburg, Gauteng, South Africa

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  • Timeline

  • About me

    Communications & Public Relations and firm believer in the written word. I have a boutique PR company called Hardy Communications. Open for business.

  • Education

    • Convent of St Agnes (now St Dominics)

      1983 - 1987
      Matric Matric

      Activities and Societies: Drum Majorettes, Hockey Completed matric

    • Rhodes University

      1988 - 1991
      B.Journ Journalism, Industrial Psychology

      Activities and Societies: Rowing, Wine Club, Gym Journalist & Media Studies was my main focus and Industrial Psychology my second major

    • AAA School of Advertising

      1992 - 1992
      Diploma in Marketing & Advertising Marketing Post Graduate

      Studied advertising and marketing post graduate

    • University of Cape Town

      2017 - 2017
      Certificate Social Media
  • Experience

    • Quaystone Advertising

      Apr 1998 - Aug 1998
      Traffic manager

      At Quaystone Marketing I looked after the trafficking of advertising jobs. I also learnt the basics of desk top publishing and design whilst here.

    • Tracker Network

      Sept 1998 - Dec 2003
      Public Relations

      Looked after the public relations for the group. Secondary function was to arrange all functions and conferences for Tracker.

    • Flight Centre

      Jan 2004 - Jul 2012
      Communications Manager

      At Flight Centre South Africa I was responsible for all the the PR and Communications. With five distinct travel brands to manage and promote my focus was on ensuring constant positive coverage in the form of product releases, Local Store Marketing write ups and features to name but a few.Media Relations also formed a key part of my portfolio and I have often taken the responsibility of company spokesperson for press, radio and TV interviews. I also took care of all crisis communications and social responsibility. Writing formed a large part of my portfolio and I wrote features, advertising copy, scripts for radio and tv, newsletters,blogs, web copy, editorials and product releases amongst others. Other areas critical to my role were the proofing and editing of the marketing material and adverts generated by the Flight Centre marketing department for the major brands - Flight Centre, Student Flights, Cruiseabout, Corporate Traveller and Travel Associates. I was also involved in internal communications, media training, media liaison and the Flight Centre blog. You can follow my tweets by searching for @hardytraveller. Show less

    • Amanda H Photography

      Jul 2012 - now
      Owner

      I shoot images. Portraits, family shoots, birthday parties, functions, launches, weddings. I have done work for agencies, documenting their activations. Lexus Nexis and Oude Molen are two examples. I also shoot portraits and head shots. Recently completed work for Opis Advisory and Boutique La Vino.

    • Hardy Communications

      Jul 2012 - Sept 2012
      Owner

      A new company specialising in PR and Communications for small to medium size businesses.

    • The Travel Corporation South Africa

      Sept 2012 - Jun 2021

      AT The Travel Corporation I looked after the Communications and Public Relations for all the South African brands: Trafalgar, CostSaver, Contiki, Insight Vacations, Luxury Gold, Uniworld Boutique River Cruises, U by Uniworld, TreadRight and The Travel Corporation. In conjunction to this I also manage the Social Responsibility role for TTC.The brands are world leaders in guided holidays and river cruising which gives me many options and angles to promote them. TreadRight is the social responsibility leg of the business and they have a wonderful array of projects including saving Rhinos through WildAid. Show less

      • Public Relations & Communications

        Sept 2012 - Jun 2021
      • Communications & Public Relations Manager

        Sept 2012 - Jun 2021
  • Licenses & Certifications

    • Https://www.govchain.co.za/verify-company?id=K2022371099

      Govchain
  • Honors & Awards

    • Awarded to Amanda Hardy
      The Travel Corporation Marketing Star of the Year 2019 The Travel Corporation Nov 2019
    • Awarded to Amanda Hardy
      Global Newsworks for Flight Centre Flight Centre Jul 2005
  • Volunteer Experience

    • Communications and Social Responsibility

      Issued by The Travel Corporation on Jan 2015
      The Travel CorporationAssociated with Amanda Hardy