Alok Kapur

Alok Kapur

'Future Leaders of Siberia'​ Programme

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  • Timeline

  • About me

    Director of Marketing, Communications, and Admissions at The British International School Budapest

  • Education

    • Welham Boys School

      1989 - 1999
      School Distinction

      Activities and Societies: - Round Square Conference Member - Duke of Edinburgh Award (Silver) - Member of Student Council - Academic Distinction holder - Debate and elocution society

    • INSEAD

      2023 - 2023
      Driving Digital Marketing Strategy Online Executive Programme
    • Warwick Business School, University of Warwick, England

      2009 - 2010
      Master of Science (MSc.) Marketing & Strategy

      Activities and Societies: Executive member of the Warwick Strategy and Consulting Society // Member of the WBS delegation to KPMG business case contest

  • Experience

    • AIESEC

      May 2007 - Oct 2007
      'Future Leaders of Siberia'​ Programme

      Part of the Indian delegation to impart cross cultural training and teaching English in a summer camp (International Developmental Internship)

    • Quantum / GfK / Firefly / Brandscapes

      Sept 2010 - Dec 2018
      Brand Strategist + Consumer Researcher

      - Brand consulting / Behavioural Research / Innovation Futures - Advised blue chips on brand growth - Led cross cultural teams in India, China, and Burma - Notable clients: BMW, The Coca-Cola Company, Pernod Ricard, Philip Morris, University of Washington, Heineken, Nestle, VISA, Beiersdorf, The Grand Royal Group

    • The Coca-Cola Company

      Mar 2019 - Jun 2019
      Knowledge and Insights Manager

      Consumer research + cultural research + trendspotting to inform brand strategy

    • Dulwich College Yangon

      May 2019 - Aug 2021
      Head of Marketing

      - Led the Marketing and Comms team at DCY- Member of the College Leadership Team - Built DCYs brand equity and brand love - Responsible for Marketing + Branding + Comms + PR + Events + Digital + Social + Community outreach and engagement + UX/CX- Mentor and Coach

    • The British School of Tashkent

      Jun 2022 - Dec 2023
      Director of Marketing, Communications, and Admissions

      - Lead the MAC team at BST - Member of the Senior Leadership Team - Building BSTs brand equity and brand love - Responsible for Marketing + Branding + Comms + Admissions + PR + Events + Digital + Social + Community outreach and engagement + UX/CX- Mentor and Coach- Led the proposal for International School Awards 2023 and BST got shortlisted in the 'Safeguarding' space (one of the two schools across the Nord Anglia family of schools) -Led the proposal for AmCham CSR Awards 2022 and won in the education + environment categories Show less

    • The British International School Budapest

      Jan 2024 - now
      Director of Marketing, Communications and Admissions
  • Licenses & Certifications

    • UX Design

      Parsons School of Design - The New School
      Jan 2022
    • Accelerate Leadership Programme

      Dulwich College International
      Jun 2021
    • Green Educators Foundations Course

      Green School Bali
      Feb 2023
    • Digital Marketing

      Cannes Lions School
      Feb 2022
    • Driving Digital Marketing Strategy

      INSEAD Executive Education
      May 2023
    • Silver Standard

      The Duke of Edinburgh's Award
      Mar 1999
    • Forrester CX Champ

      Forrester
      Jan 2020
    • Social Media

      Ogilvy
      Mar 2022
    • Storytelling

      Cannes Lions School
      Mar 2022
  • Honors & Awards

    • Awarded to Alok Kapur
      Future Leaders of Siberia AIESEC Young Leader award for supporting Education and cultural exchange
    • Awarded to Alok Kapur
      Silver Standard Duke of Edinburgh Award Scheme All round achievement and Leadership