Ben Pinkus

Experience

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  Thomsons Online Benefits

  Jan 2016 - Jan 2017

  Commercial Operations Assistant

  •Driving change in business behaviours and processes with Salesforce.•Reorganised, cleansed and maintained CRM database in advance of the business implementing Pardot. •Report creation, to support sales, marketing, partner and client teams. •Sales deck creation providing data and insight for QBR’s and board level reporting. •Analysis of industry data to aid commercial decisions (eg. Territory Modelling) •Part of running a Salesforce User Group – an open forum for various Salesforce champions within the business to discuss issues and areas in which we can better use the platform to make business processes more efficient. Show less

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  MEC

  Feb 2017 - Dec 2017

  Campaign Analyst Executive

  • Creating campaign performance reports which provide insights in digital display, social and PPC for our digital clients.•Manipulating data from various first party, ad server and web analytics sources such as Doubleclick, DS3, Sizmek, Facebook adverts manager, Google Analytics and Google AdWords to create reports and dashboards with clear data visualizations. •Working on developing various analytics tools which will provide added value to clients business objectives

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  Wavemaker

  Jan 2018 - Jan 2022

  - Creating bespoke outputs for complex client needs using visualisation tools (Tableau/Power BI/Data Studio), to display key media information in an intuitive way.- Solely responsible for managing digital campaign reporting for numerous large clients within the agency, and providing actionable insight for multiple stakeholders.- Driving change internally with other teams to ensure reporting processes are efficient and automated as possible. Meaning that there is more time to action optimisations and improve performance. This has led me to driving analytics projects from start to finish, from spotting an issue to initial scoping and requirements gathering (both to internal and external clients) to delivery and presentation.- Responsible for managing a sub section of the Analytics team and their development plans- Continuously developing and keeping up to date with trends in visualisations to maintain delivering best in class reporting for clients. Show less

  • Analytics Manager

    Jan 2020 - Jan 2022

  • Senior Analyst

    Oct 2018 - Jan 2020

  • Analyst Executive

    Jan 2018 - Oct 2018
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  Adverity

  Jan 2022 - now

  • Professional Services Team Lead

    Apr 2024 - now

  • Senior Professional Services Consultant

    Apr 2023 - now

  • Professional Services Consultant

    Jul 2022 - Apr 2023

  • Implementation Consultant

    Jan 2022 - Jul 2022