
Craig Brookstein
Mechanical & Electrical Lift Technician

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About me
Regional Manager - Worldwide Tech Solutions | Cybersecurity | Brand Acquisitions | Renewable Energy Solutions | New Business B2B Sales | Operations Management | Office solutions
Education

Maitland Technical College, Cape Town
1991 - 2019N4 Technical Certificate Electrical, Electronic and Communications Engineering Technology/TechnicianActivities and Societies: Electrical Trade Theory Mathematics Engineering Science Electronics

Smith Street Technical College, Braamfontein
1986 - 1987N1 Certificate - N4 Certificate Electrical, Electronic and Communications Engineering Technology/TechnicianActivities and Societies: Electrical Trade Theory Mathematics Engineering Science Electronics

Mondeor High School, Johannesburg
1981 - 1986Standard Eight High School Certificate HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATESActivities and Societies: English First Language Afrikaans Second Language Woodwork Technical Drawings Science & Biology Mathamatics Accounting
Experience

Sabiem Elevators (Montague Gardens)
Feb 1990 - Oct 1991Mechanical & Electrical Lift Technician
A-Bar Security
Nov 1991 - Nov 1999General & Operational Manager
CSI Security Installations
Nov 1999 - May 2002Company Owner
Radiator South Africa
Jun 2002 - Jun 2004Key Account Sales Representative
911 Energy Drinks
Jul 2004 - Jun 2007General Manager Operations
Go Girl Energy Drinks (Table View)
Jul 2007 - Jun 2011International & National Brand Export Manager / National Key Accounts Manager
Chill Beverage Company
Jul 2011 - Oct 2012National Key Accounts Manager / Business Developments Export Manager
Cycle Lab Retail Group (MoreCorp Company)
Oct 2012 - Jun 2013Cycle Lab Tyger Manor Store & Operations Manager
Ride Bike Shop
Aug 2013 - Nov 2015Area Manager UAE Ride Bike Stores RBS Dubai
Sun and Sand Sports
Nov 2015 - Dec 2017Business Development Operations Manager
Prosports International
Sept 2018 - May 2019Retail Operations Manager
Lionfish 'Powering Brands' Distributions
Sept 2019 - May 2021Senior Key Account Manager
Wolfi's
May 2021 - Oct 2021Senior Business Development Manager Bike Retail Group
Itec South Africa
Jan 2022 - Oct 2022Key Account Sales SpecialistSuccessfully promoted and sold a diverse range of products and services, including Printers, PABXsystems, Cybersecurity solutions, Renewable Energy technologies, and CCTV systems.Demonstrated exceptional expertise in understanding client needs and tailoring solutions to meet their specific needs. Cultivated and nurtured strong client relationships, resulting in the management and growth of a base of loyal clients. Proactively identified opportunities to upsell and cross-sell products andservices, contributing to increased revenue generation. Stayed abreast of industry trends, particularly in Cybersecurity and Renewable Energy, to provideclients with up-to-date insights and solutions. Strategically managed and prioritized tasks to meet and exceed sales targets consistently.KEY ACHIEVEMENTS:• Achieved a 60% increase in revenue within 10 months by effectively leveraging the product portfolio.• Proactively identified and resolved client concerns, strengthening long-term partnerships and loyalty.• Successfully secured a contract with a key client for a comprehensive CCTV system, resulting in an 80% revenue boost across the business.• Played a pivotal role in expanding the Renewable Energy solutions segment, leading to an increase in market share and recognition. Elevating customer satisfaction ratings by consistently delivering tailored solutions and responsive customer support.ADDITIONAL RESPONSIBILITIES:• Developed and delivered compelling sales presentations to potential clients, highlightingthe value proposition of various products and services.• Collaborated with the marketing team to create promotional materials and campaigns that effectively showcased the company's offerings.• Kept meticulous records of client interactions, sales progress, and market trends, providing valuable data for strategic decision-making. Show less

SBS Group
Oct 2022 - nowSenior Sales Account ManagerSpearheaded the new sales efforts with a primary focus on Renewable Energy solutions, CCTV systems,printers/copiers, Cybersecurity solutions, and PABX systems. Key focus on renewable energy and CCTVLeveraged an in-depth understanding of products to effectively communicate the value propositionsto our new and existing clients.Collaborated with cross-functional teams to ensure seamless project execution from sale to delivery.Nurtured and expanded client relationships, consistently exceeding their expectations.Demonstrated a comprehensive knowledge of the Renewable Energy market, staying up-to-datewith industry trends by leveraging expertise in Cybersecurity to address client concerns and provide tailored solutions. Therefore played a key role in boosting sales revenue by identifying cross-selling opportunities and delivering persuasive pitches.KEY ACHIEVEMENTS:• Secured a significant contract with a major client for a comprehensive Solar system• Played a pivotal role in the successful launch of a new product line to new and existing clients.• Successfully positioned Renewable Energy solutions as a key revenue driver, resulting in increased market share. Recognized for effectively conveying the value of Cybersecurity solutions to clients, leading to heightened data protection.ADDITIONAL RESPONSIBILITIES:• Conducted thorough market research to identify potential clients and assess their needs.• Collaborated with the marketing team to develop campaigns and promotional materials.• Managed and maintained a detailed client database, tracking interactions and progress.• Network Industry Trade Exhibitions and Activation Events to gather insights representing the business.• Mentored and supported Junior Sales Members, sharing knowledge to enhance their performance within the team. Show less

Worldwide Tech Solutions
Apr 2024 - nowRegional Manager
Licenses & Certifications

Excellence in Customer Service
Select Training LLC - DubaiApr 2015- View certificate

Retail Operation Manager Course
DMS RetailersApr 2014 
Security (Sales Associate)
Itec South AfricaMar 2022
Product Knowledge Instruction
SEE GROUP LLC, THENov 1997
Sales Certified - Software as a Service Solutions [2014]
Itec South AfricaJan 2022
Security - CCTV
Itec South Africa
Video Conferencing
Itec South AfricaFeb 2022
Sophos Certification (Sales Associate)
Itec South AfricaMar 2022
Professional Salesmanship - Institute of Marketing Management
DamelinApr 1993
NEC (Sales Associate)
Itec South AfricaFeb 2022
Honors & Awards
- Awarded to Craig BrooksteinStore of the Month Award for Pedalier Cycle Store Sun and Sand Sports Oct 2017 Achieved 140% of set Store Budget through strong Sales and Teamwork.
- Awarded to Craig BrooksteinCEO Award of Outstanding Achievement Dubai Desert Extreme cc (DDE) Jul 2014 Store of the Year Award for the Dubai Desert Extreme Retail Group
- Awarded to Craig BrooksteinCertificate of Appreciation for Living our Brand Values Ride Bike Store Jul 2014 Achievement Award for Teamwork and exceptional Service
Languages
- enEnglish
- afAfrikaans
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