Karla Ferrara

Experience

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  Etuma

  Jun 2014 - Jul 2014

  Graphic Designer + Translator

  Created design material for presentations and print. Collaborated on website and interface design. Helped build language database. Interpreted customer feedback. Interpreted and translated customer feedback analysis from Finnish and English into Spanish. Assisted in development of website for user friendliness.

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  Analogue Studio

  Jul 2016 - Oct 2016

  Graphic Design Intern

  Designed printed and digital material for clients such as Staples, Night Market, and SNHU.

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  Visual Dialogue Boston

  Nov 2016 - Jan 2017

  Contract Graphic Designer

  Developed high-quality print and digital materials for clients such as Smithsonian, Harvest, and Kendall MIT. Prepared and optimized files for print and production.

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  Oat Design

  Dec 2016 - May 2017

  Contract Graphic Designer

  Created and developed new content and visual assets for George Howell Coffee. Managed, curated, and created content for OAT’s social media platforms.

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  PeaceLove Foundation

  Feb 2017 - May 2017

  Contract Graphic Designer

  Crafted the comprehensive visual identity for the 2017 PeaceLove Storytellers event, including the design of custom illustrations, logo, event badges, programs, stage art, patterns, social media content, and event t-shirts.

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  Rue La La

  Sept 2017 - Jan 2018

  Contract Graphic Designer

  Designed assets for emails, invitations, and the Rue Now blog. Collaborated with Art Directors and Boutique Producers to ensure brand consistency in a fast paced environment. Served as the designer and content creator for social media, driving audience interaction.

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  Boathouse

  Feb 2018 - Sept 2019

  Art Director

  -Developed and executed campaigns from concept to production across print, digital, and social media for cleints such as BI Lahey, Goodyear, and UMass. -Worked closely with clients to understand their brand vision and translate it into compelling visual narratives. -Managed multiple projects simultaneously, meeting tight deadlines while maintaining a high standard of design excellence.

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  Foundation Medicine

  Sept 2019 - Jul 2024

  - Partnered with in-house clients in communications, marketing, and HR to produce high quality creative that increase brand recognition and enhance company culture.-Led the design and development of Foundation Medicine's internal brand, ensuring cohesive visual identity across all platforms. Produced custom illustrations tailored for both digital and print media, enhancing brand communication and engagement.-Illustrated the 3-time Telly award-winning video “All One Team,” which celebrates increases visibility for transgender and non-binary individuals. Show less

  • Senior Graphic Designer

    Feb 2023 - Jul 2024

  • Graphic Designer

    Sept 2019 - Feb 2023
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  Freelance

  Jan 2024 - now

  Freelance Graphic Designer

  Graphic design, illustration, branding, storytelling, social media, motion & animation, hand-lettering, event design and other creative endeavors.