
Maria Collins
Account Manager

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About me
Social Media Marketing Consultant, CIM Marketing & PR Trained, 15+ yrs Corporate Product Marketing
Education

New Hall School
1987 - 1994GCSE & A Level'sA Levels: Classical Studies A, English C, French C1 GCSE’S: 8 Grade A’s, 2 Grade B’s

TechPixies
2020 - 2020Social Media Marketing Social MediaIntensive 3 months training course to upskill in Social Media in order to understand the latest techniques in Digital Marketing.- Social Media platforms: Facebook, Instagram, LinkedIn, Twitter for businesses- Branding- MailChimp Email Marketing- Wordpress CMS- Strategy, Planning and Reporting

University of Bristol
1995 - 1998Bachelor of Arts - BA Classics and Classical Languages, Literatures, and Linguistics 2:1
Experience

The Marketing Partnership Limited
Nov 1998 - Mar 2000Account Manager• Translated client requirements into a range of creative solutions, including the launch of a property website and DM piece for a government agency with a 35% response rate.

Reuters
Mar 2000 - Apr 2002Assistant Product Manager• Developed Product marketing materials, company branding and marketing strategy with Head of Marketing.• Project Managed migration of systems platform to new Reuters based technology which led to increased client satisfaction and improved usability.FX and Money Markets Internet Manager • Supported the set up of the ‘Atriax’ Joint Venture (Reuters/Citi/Deutsche Bank/Chase). • Documented requirements and briefed agency which led to the timely launch of the trading portal and excellent feedback from the founding member banks. Show less

Sky
Oct 2002 - Apr 2003Interactive Portal Producer• Drafted technical specifications for new development on the Sky platform which led to the expansion and refinement of online content.• Lowered prize spend and developed effective retail partner linking which increased game revenues by 30%.

AIG, American International Group (Insurance Services)
May 2003 - Jun 2004Product Manager• Project Managed 3 large business initiatives including the first Irish product launch which led to widened sales channels and increased sales. • Developed technical insurance product specifications and trained channel managers prior to launch which improved the roll-out process.• Initiated and won budget for a National marketing campaign which was the first for this section of AIG.

UCB Homeloans (specialist lender of Nationwide BS)
Jul 2004 - Feb 2008Product Development Manager• Developed and delivered the Product Development Strategic Plan which led to an increase in over 100 new products and 40% gross advances.• Initiated the Weekly Pricing Meeting with Treasury and key business contacts which aided pricing decisions and enhanced commercial awareness across the business.• Co-ordinated the Product & Pricing Committee, which ensured the MD and Executive Team were updated with product performance and were presented with all new product proposals for approval.• Directed the enhancement of the Buy to Let proposition which led to the entry of UCB within the Council Mortage Lenders Top 10.• Re-structured, employed and managed the Product Development team (6 staff). • Handled media enquiries and media coverage in both consumer and business press.• Managing the bi-annual conference Mortgage Business EXPO.• Awarded ‘Players Player’ prize, voted by fellow employees, as a result of building excellent working relationships across all business areas. Show less

Alex De Silva & Co Wealth Managers
Jul 2013 - Dec 2015Mortgage Consultant• Using my knowledge from Nationwide mortgage product development retrained as a mortgage adviser with Sesame Network under Alex de Silva.• Self-employed mortgage and life adviser working from home.

Huddl
May 2018 - Nov 2018Social Media ManagerSocial Media Marketing Manager:• Regular planning and goal setting, media management and review• Development of brand awareness and online reputation• Content generation and management• SEO (search engine optimization) and generation of inbound traffic• Cultivation of leads and salesHuddl Helper:• Promoting 3 x Huddl Parent Talks taking place in September, October & November 2018• Event Management

Social Media Maria
Apr 2020 - Jan 2024Social Media Marketing SpecialistFollowing in-depth training to upskill in all aspects of Social Media (TechPixies Social Media course).I launched Social Media Maria, a Social Media Consultancy with a focus on delivering Social Media solutions to small to medium businesses in the Saffron Walden and Cambridge regions.
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Career Returners (previously Women Returners)
Apr 2023 - Oct 2023Marketing & PR Manager
Robinson College, Cambridge
Jan 2024 - nowCommunications Manager
Licenses & Certifications

CIM Professional Diploma in Marketing.
CIM | The Chartered Institute of Marketing
Cemap
CEMAP
Social Media Magic
TechPixies- View certificate

Copywriting for PR
CIM | The Chartered Institute of MarketingAug 2023
Volunteer Experience
Fundraising Volunteer
Issued by Tom's Trust on Jun 2017
Associated with Maria Collins
Languages
- frFrench
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