
Isabela Abola
Research Assistant

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About me
IESE MBA 2024 | Product Marketing | Analytics | Fintech | Aviation
Education

IESE Business School
2017 - 2017Young Talent Path Participant
IESE Business School
2022 - 2024Master of Business Administration - MBA Business Administration and Management, General
University of Asia and the Pacific
2012 - 2016Bachelor's degree EconomicsActivities and Societies: Business Economics Association (Professional Organization for Industrial Economics Students) The Bosun (Student Publication) Catalyst (Socio-civic Organization for Leadership and Volunteerism) GPA: 1.36 (Highest grade: 1.0)

University of Asia and the Pacific
2012 - 2017Master of Science (MS) Industrial Economics 5th yearActivities and Societies: Business Economics Association (BEA), The Bosun (student publication) GPA: 1.25 (Highest grade 1.0)
Experience

First Metro Investment Corporation
Jan 2016 - Jan 2017Research AssistantContributing to investment decisions with thorough market research and analysis.- Data Analysis & Forecasting: Executed data analysis and forecasting research, writing on bond markets for The Market Call, a monthly publication informing multi-million dollar decisions by local and international investors.- Presentation Development: Prepared bond market presentation materials on 10+ KPIs for the University of Asia and the Pacific bi-annual industry summits.
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The Boston Consulting Group (BCG)
Feb 2018 - Apr 2018Case Team AssistantEnhancing strategic consulting through detailed data analysis and reporting.- Research and Report Preparation: Prepared reports on market and internal data utilized for senior consultants' recommendations across 7 workstreams in a large renewable energy engagement.- KPI Management: Served as guiding support and overseer of 10+ KPIs in BCG Key, BCG's digital platform for client performance management.

Acumen Brand Strategy Consultants
Aug 2018 - Jul 2019Industry AnalystContributing to brand and marketing strategy with data-driven insights.- Market Research, Data Analysis & Visualization: Conducted data analysis of industries using Excel and Tableau to support brand consultants' marketing, brand, and strategy recommendations for 6 clients, including consumer goods, electricals, real estate, and airline companies.- Presentation Development: Composed presentation data and visuals in coordination with industry consultants to consolidate recommendations for clients in C-level and senior management for 6+ brand revamp and marketing strategy engagements. Show less

Lufthansa Technik Philippines
Oct 2019 - Jul 2022Product Management for Enterprise and Supply Chain Digital ProductsDriving innovation and efficiency in aviation maintenance through strategic IT project management and product development.- Product Development Leadership: Owned the product development lifecycle for enterprise applications, collaborating with vendors and DevOps teams. Managed systems used by 50+ business users and 30+ customers in procurement and inventory management, achieving an 80% reduction in time spent on daily processes.- Training Program Initiation: Initiated and led a comprehensive training program for 50 mechanics, engineers, and staff outside IT in low-code and automation tools (Power Apps and Power Automate), resulting in the creation of applications utilized by 1000+ employees and saving 50+ manhours weekly.- Workplace Tools Training: Designed, promoted, and delivered training sessions on workplace tools such as Microsoft Teams and Yammer to over 150 employees, including C-level management during the pandemic, significantly restructuring communication flow and improving process efficiency by 70%.Passionate about leveraging IT solutions to enhance operational efficiency and drive digital transformation in the aviation industry. Show less Driving digital transformation and operational efficiency in aviation maintenance.- Digitalization Project Leadership: Initiated a digitalization project for tracking purchases and assigning tasks by developing applications and databases in the Material Management department, resulting in a 50% time savings across 4 workstreams.- Business Analysis & Digitalization: Executed business analysis, digitalization scoping, and market research projects for the IT department, including producing contact tracing reports for senior management, which improved decision-making time by 50% for 30+ managers.- Communication & Safety Leadership: Led communication efforts targeting 2500+ employees on contact tracing, COVID-19 protection measures, remote workplace tools, data privacy, and cybersecurity to ensure safety during pandemic restrictions. Show less
IT Project Manager
Oct 2021 - Jul 2022Management Associate
Oct 2019 - Oct 2021

CareerOS
Apr 2023 - May 2023Go To Market Consultant
KUMO
Jun 2023 - Aug 2023Product Marketing StrategistDriving innovation in the world of fintech through strategic product marketing and development.- Consumer Feedback Analysis: Conducted in-depth consumer feedback analyses, gathering insights and recommending features that informed product enhancements, successfully capturing 90% of customer needs in the test version of KUMO’s web3 and blockchain-based platform.- Beta Testing & Platform Revamp: Initiated and led a beta-testing phase and platform revamp by designing a comprehensive roadmap and creating a product management tool on Notion.- Lead Generation & Market Research: Facilitated interviews and lead generation using HubSpot, and developed a market research plan targeting B2B customer segments as liquidity providers, projected to gather over $2M in liquidity and expand the initial customer base to 30+ key business partners.- Go-to-Market Strategy: Crafted a strategic go-to-market plan to offer loans for project developers in the $10B carbon market space of Southeast Asia.Passionate about leveraging technology and market insights to drive sustainable financial solutions. Show less
Licenses & Certifications
- View certificate

AI for Product Management
Pendo.ioOct 2024 
Product Bootcamp
ExactimoNov 2022
Digital Bootcamp
ExactimoOct 2022
DIEN - Business Spanish Diploma Council of Europe Level A2
Formació Cambra de Comerç de BarcelonaDec 2023
Volunteer Experience
Mentor
Issued by University of Asia and the Pacific on Sept 2021
Associated with Isabela AbolaVolunteer for Teaching and Community Service
Issued by Kalinangan Youth Foundation - Balanghai Study Center on May 2018
Associated with Isabela Abola
Languages
- enEnglish
- fiFilipino
- taTagalog
- spSpanish
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