Peter Miller

Experience

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  Unum

  May 1982 - Aug 1984

  Disability Benefits Specialist

  I worked in the NY office of this nationwide corporation. I interacted with claimants and their attorneys and physicians, as well as Social Security, Worker’s Compensation, and other insurance firms.

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  Strawbery Banke Museum

  Aug 1984 - Jan 1987

  Public Relations Assistant

  Strawbery Banke, one of the country’s most significant historic neighborhoods, interprets archaeology, architecture, crafts and trades, and horticulture, as well as New Hampshire and Seacoast history. I wrote newsletter copy, press releases, and feature articles.

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  Billings Farm & Museum

  Jan 1987 - May 1989

  Visitor Services Manager

  Billings, a project of Laurance Rockefeller’s Woodstock Foundation, is among America’s premier agricultural/ historical museums. My position included group tours and many other marketing assignments, including brochures, newsletter articles, and advertisements. I supervised 15 seasonal employees.

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  Montshire Museum of Science

  May 1989 - Mar 1994

  Public Relations Manager

  Montshire, a highly visible “hands on” institution, has many ties to nearby Dartmouth College. Chief spokesperson; responsible for all aspects of public relations and marketing for a museum that broke attendance, sales, and participation records. Responsibilities included writing and producing all major printed pieces including an award-winning newsletter; writing and producing a daily radio program, “The Montshire Minute;” media interviews, press releases, press conferences, and tours; design and placement of advertisements; and writing and production of television public service announcements. Montshire was regularly featured in major regional media including the Boston Globe and Vermont Life, and was selected by the state travel office as a “top ten” site. Show less

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  Colby-Sawyer College

  Mar 1994 - Apr 1998

  Assistant Director of Public Affairs

  Colby-Sawyer experienced upward trends in applications, enrollment, and financial health during my tenure. Chief spokesperson; responsible for press releases, press conferences, the generation of stories, and overall media relations. Other writing assignments included newsletter and magazine articles, writing for a $27 million capital campaign; copywriting, design, and placement of advertisements; speech writing; and writing and editing of major marketing publications. As the college’s in-house graphic designer I produced advertisements, brochures, newsletters, and other high-visibility pieces. I had a lead role in the creation of Colby-Sawyer’s first website. Show less

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  Vermont Law School

  Apr 1998 - Jan 2007

  Director of Media Relations

  VLS is recognized nationally for its environmental law and public interest programs. Chief spokesperson; responsible for press releases, press conferences, the generation of stories, overall media relations, and the creation and execution of a comprehensive media relations plan. I helped manage sensitive media situations, including controversies concerning race relations and discrimination related to military recruitment. I reported directly to the president and dean and counseled him and other top administrators; I attended senior staff meetings and was a member of the Marketing and Website committees. My areas of responsibility also included publications and graphic design projects, media training, videos, hiring and supervision of ad agencies and other vendors, public radio commentaries, and effective website usage. As a member of the Vermont Higher Education Council’s Public Relations Committee, I organized statewide workshops on crisis communications and strategies for enlivening school websites. I supervised full-time assistants. Show less

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  New Hampton School

  Jan 2007 - Feb 2009

  Director of Communications

  New Hampton School will soon enter its third century of college preparatory education. The school combines tradition with a new, global focus, including adoption of the International Baccalaureate Diploma Program. Chief spokesperson; responsible for managing press relations and the generation of stories. I edited the Hamptonia magazine and supervised the website and all major school publications. I had a lead role in NHS’s rebranding, which stemmed from a comprehensive strategic planning process. I chaired the school’s External Relations and Marketing Strategic Plan Subcommittee. I worked closely with a marketing communications firm and with two web communications firms (all with national credentials). This work provided the springboard for launching an energetic integrated marketing and communications plan. NHS was in the quiet phase of a capital campaign, projected to raise $25 million. I supervised an in-house graphic designer and outside professionals. Show less

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  New England Law | Boston

  Mar 2009 - May 2017

  New England Law | Boston, formerly known as New England School of Law, celebrated its centennial in 2008-2009. It completed a rebranding process and launched a revised website shortly before I assumed a newly-created position. I coordinated further site refinements, among many other communications projects. I wrote copy and shot photographs and video for web stories, worked closely with the school’s webmaster on page layouts and architecture, and contributed to the production of contracted videos. I led weekly meetings focused on site priorities and led major revisions to the homepage, Admissions, Faculty, and other site sections. I worked closely with a Search Engine Optimization (SEO) vendor and an advertising agency on web analytics and social media projects. Other duties included writing articles for the school magazine, editing and proofreading, and work on the school’s strategic marketing plan. Show less

  • Associate Director for Online Content

    Jul 2011 - May 2017

  • Web Content Manager

    Mar 2009 - Jul 2011
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  Plymouth State University

  Jan 2018 - now

  > Principal duties include assigning, supervising, and editing ongoing work of outside freelance writers and editors; developing creative content for the Office of the President, including speeches, reports, campus and system communication, newsletters, and magazine articles; researching, writing, and creating content for print and online marketing materials, including brochures, advertisements, flyers, posters, digital signage, banners, newsletters, blogs, e-mails, and speeches. > Work closely with outside advertising, marketing, and PR agencies. Participate in the creation, implementation, and measurement of communications strategies for top divisional priorities. Show less

  • Teaching Lecturer, Communications and Media Studies Department

    Aug 2020 - now

  • Associate Director of Communications and Marketing/Editor-Plymouth Magazine

    Jan 2020 - now

  • Collaborative Marketing Content Manager/Editor-Plymouth Magazine

    Jan 2018 - Jan 2020