
Aidan Basiak
Coach at brackenhurst primary school

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About me
★ Direct Brands Marketing Associate★ Bcom Marketing Management honours graduate★ Former professional football player★
Education

University of Johannesburg
2022 - 2023Bcom marketing management (Hons) Marketing/Marketing Management, Generalafter receiving 11 distinctions in my BCom marketing management degree I decided to enhance my level of education by enrolling in the BCom marketing management honours degree.

University of Johannesburg
2019 - 2021Bachelor's degree Marketing/Marketing Management, GeneralActivities and Societies: Played for the University of Johannesburg's soccer team from 2019 to 2022 January. I started studying at the age of 21. My marks continued to improve as I carried on with my degree. this continuous improvement allowed me to achieve 11 distinctions in my three-year degree.
Experience

Brackenhurst primary school
Feb 2017 - Aug 2017Coach at brackenhurst primary schoolI was the coach of the grade 1 team for brackenhurst primary and the grade 4 cricket team. My responsibilities included coaching the students, taking registration and ensuring students were collected by parents.

Polokwane City Football Club
Jun 2018 - Nov 2018Professional soccer playerAt the age of 19 I had signed a professional football contact at Polokwane City FC. Where I stayed on their premises. although the stay was short it tought me life lessons you can't learn anywhere else in the world.

University of Johannesburg
Feb 2022 - Nov 2022Student at the University of Johannesburgafter completing my BCom degree in marketing management I have furthered my education by enrolling in the BCom marketing management honours degree at the university of Johannesburg

VAT IT
Nov 2022 - Feb 2024Sales Development Representative
Sept 2023 - Feb 2024Junior Account Manager
Nov 2022 - Sept 2023

MoreCorp
Feb 2024 - nowDirect Brand marketing associateMarketing Associate| Direct brands |Key Responsibilities:★ Marketing Strategy & Budgeting: Design and manage marketing budgets, develop and implement strategic marketing plans for all brands.★ Campaign Creation & Execution: Plan and execute annual marketing campaigns, ensuring they align with our brand objectives and reach our target audience effectively.★ Social Media Management: Oversee all social media pages, create and manage social media advertising campaigns, and generate engaging content across platforms.★ Content Creation: Develop high-quality content for various channels, including TV, that captures the essence of our brand and engages our audience.★ Reporting: Analyze and report on marketing insights and activities on a month to month to inform strategy and improve campaign performance.★ In-Store Signage & Branding: Manage national in-store signage and branding initiatives to maintain a consistent and impactful brand presence to match that of the global head offices.★ Influencer & Ambassador Partnerships: Collaborate with relevant influencers and brand ambassadors, ensuring a positive ROI from these partnerships.★ Event Planning: Organize and plan golf day events, creating memorable experiences that strengthen our brand community.With a keen eye for detail and a results-driven approach, I thrive in creating marketing initiatives that not only drive sales but also build lasting relationships with our customers and partners. Show less
Licenses & Certifications
- View certificate

Fundamentals of digital marketing
GoogleMay 2021 
Advanced Google Analytics
GoogleMar 2022- View certificate

BCom Honours Marketing Mgmt
University of JohannesburgApr 2023 - View certificate

Google Ads Search Certification
GoogleApr 2022
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