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Melissa Louie

Melissa Louie

Strategic Marketing Intern

Followers of Melissa Louie563 followers
location of Melissa LouieNew York, New York, United States

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  • Timeline

  • About me

    Manager at EY, Performance Improvement

  • Education

    • 上海纽约大学

      2013 - 2017
      Bachelor’s Degree Business Management and Finance

      Activities and Societies: Student Government, Green Shanghai New York University (NYU) Shanghai is China’s first Sino-US research university and the third degree-granting campus of the NYU Global Network. This campus provides the intellectual resources of NYU’s Global Network in the context of a more global, educational setting with China in the foreground.The inaugural class of NYU Shanghai graduated in 2017 with dual bachelor's degrees from New York University and New York University Shanghai, certified by China's Ministry of Education.

  • Experience

    • Johnson & Johnson

      Oct 2010 - Jan 2011
      Strategic Marketing Intern

      Developed strategies as a member of Johnson & Johnson’s core marketing team to leverage social media and other technology platforms to market its ACUVUE product lineDelivered comprehensive presentation to senior marketing managers and marketing team

    • WeFlex

      Feb 2014 - Jun 2014
      User Experience Designer and Marketing Lead

      Modeled wireframes and conceptual design of mobile application using iterative design techniquesConducted competitor assessments and researched Shanghai market segments to design and develop marketing collateral and programs for its flagship productSuccessfully supported the organization and founder through first round of funding

    • Absolute Internship

      Sept 2014 - Jan 2015
      Business Development Associate

      Established over 10 new partnership nodes with local Shanghai-based corporationsDigitally marketed Absolute Internship to over 200 universities worldwide, increasing student applications by 15%Designed and developed marketing templates, programs, and literature to further Absolute’s expansion into the Asian market (Beijing, Hong Kong, Singapore)

    • EY

      Jan 2018 - now

      • Manager

        May 2022 - now

      • Senior Consultant

        Oct 2019 - May 2022

      • Staff Consultant

        Jan 2018 - Oct 2019

  • Licenses & Certifications

    • SAP Certified Application Associate - SAP Ariba Sourcing 2020

      SAP
      Aug 2020

  • Honors & Awards

    • Awarded to Melissa Louie
      IDEO.org and +Acumen Certificate of Accomplishment IDEO.org and +Acumen May 2017 Generated, prototyped and tested human-centered design solutions on a global scale to improve vulnerable community environments.
    • Awarded to Melissa Louie
      Gold Congressional Award Congress Jan 2013 Community service and personal achievement award presented by Congressman Leonard Lance. Additional recognition received from Senator Cory Booker and Robert Menendez.

  • Volunteer Experience

    • Chair and Organizer

      Issued by Hillsborough Music Festival on Jan 2012
      Hillsborough Music FestivalAssociated with Melissa Louie

    • Fundraising Volunteer

      Issued by Special Olympics on Dec 2012
      Special OlympicsAssociated with Melissa Louie

    • Gold Medal Recipient

      Issued by The Congressional Award on Jan 2010
      The Congressional AwardAssociated with Melissa Louie