Elizabeth Pearson

Experience

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  The University of South Dakota

  Oct 2017 - Oct 2020

  Social Media Specialist

  While at USD, I oversaw all of the social media marketing and logistics for the University of South Dakota and USD Charlie’s Fan Shop & Bookstore.As the lead strategist for USD social, I oversaw Facebook, Instagram, Twitter, LinkedIn, YouTube and TikTok. I was with content from conceptualization to implementation and beyond. Much of my role was handling the creative planning, strategizing, and execution of the messaging to each unique platform audience as well as outlining paid social strategies when appropriate. My work with USD Charlie’s Fan Shop & Bookstore included updating the website (Shopify), managing and producing all photo and video shoots, planning and executing all of social media content and the handling of social media inquiries.​ Show less

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  Marie & Marie Bridal

  Aug 2020 - now

  Sales Consultant

  "Nothing makes a woman more beautiful than the belief she is beautiful." — Sophia Loren

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  Gunderson's Jewelers

  Oct 2020 - now

  Social Media Director

  Currently, I charge and support innovative marketing campaigns increasing brand engagement on Gunderson’s website and key social sites such as Twitter, Facebook, Instagram, Linkedin, YouTube, Pinterest, Snapchat, blogs various other social media mediums, and ultimately drive online and instore sales.