
Clarice Maciel
Event Producer

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About me
Major Events | Operations | Guest Relations | Transport
Education

Instituto Federal de Educação, Ciência e Tecnologia do Ceará
2005 - 2011Tourism Management
Colégio Espaço Aberto
2003 - 2004Ensino Médio
Trinity College Dublin
2017 - 2018Master of Business Administration - MBA Mba
Experience

Freelancer
Jan 2004 - nowEvent ProducerWith over 20 years of experience and a proven track record in the event industry, I've accumulated more than 20 years of hands-on expertise.Freelance Event Manager: Successfully completed both long-term and short-term contracts with over 20 companies, offering a broad skill set that enhances event execution.Major Events: Played a key role in managing high-profile events such as the FIFA World Cup Brazil 2014, Rio 2016 Olympic Games, FIFA World Cup Qatar 2022, FIFA Women's World Cup Australia & New Zealand 2023 and Paris 2024 Olympic and Paralympic Games. Collaborations: Worked with esteemed event agencies including S1 Produções, Fundação Cultural Nipônica Brasileira, and Ikone Events.Cultural Contributions: Supported cultural events through partnerships with EnCena Produções and the Government of the State of Ceará.Comprehensive Expertise: Proficient in all aspects of event planning, production, and support, including Project Management, Event Accreditation, Human Resources, Hospitality, Logistics, VIP Management, and assistance to Directors, Managers, Event Planners, and Ceremonialists.Proven Success: Demonstrated versatility and a strong ability to deliver seamless and memorable events.Passionate Professional: Driven by a passion for infusing creativity, efficiency, and meticulous attention to detail into every project. Show less

Bienal do Livro do Ceará
Jan 2004 - Jan 2004Coordenadora da Área JovemMember of the coordination team for the book biennial of Ceará in 2004. Act as a Hostess to the speakers; Supervised all aspects of event: decided on speakers and workshops, refreshments and made all special arrangements required and act as a speaker

MaCOD - Cultura Lúdica
Apr 2004 - Nov 2011CoordinatorResponsible for introducing the game for new players, teaching rules and about the Role Playing Game (RPG);
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Fundação Cultural Nipônica Brasileira (FCNB)
Jul 2004 - Jan 2013• Assisted preparation of project proposals, organized timeframes, schedules and budgets for 25 projects with a focus on Japanese culture.• Planned and conducted training sessions and workshops for groups of 100 to 300 volunteers per semester to improve the workforce and productivity of the foundation.• Organized internal and external event for the volunteer staff.• Established positive relationships with key stakeholders such as the Japanese Embassy in Brazil.• Provide Support to CEO and Direct Boarding. Responsible day to day operations in contracts and projects.• Developed and maintain a supportive relationship with Marketing, Accounting, and Operations department. Show less • Coordinated the Caravan Department, VIP Department, VIP Access, VIP Room, National Guest Department, and International Guest Department.• Negotiated and planned logistics arrangements including travel arrangements, ground transportation, accommodation, catering, contracts, and schedules of speakers;• Coordinated more than 50 speakers coming from both national (Brazil) and international (Japan and USA) locations;• Assisted with 7 live concerts;• An integral part of Sana’s exponential growth from a public fan base of 5,000 to 80,000 people. Show less
Project Manager
Jan 2006 - Jan 2013Head Of Guests Department - Sana
Jul 2004 - Jan 2013

Colégio Espaço Aberto
Mar 2005 - Oct 2005Intern of Cultural Event and Field Trip* Responsible for organizing intern events for the School;* Responsible for organizing and attended field trips for the 3 Branches of school for all subjects;* Assisted the Main Coordinator from High School with daily activities.

Tv Uniao
Jun 2007 - Dec 2008União Otaku• Researched and validated content for the weekly tv show, including traditional Japanese Culture, Japanese Pop Music, TV Series, Films, Animation, Books, Comics, and Games;• Formulate scripts and narratives for 30 TV Shows, including movie, animations, books, comics, and TV Series reviews;• Performance voiceovers in contents related to Japanese Culture and Japanese Animation,• Assisted on-location shoots, including booking places or obtain access permissions, arranging transport, setting-up interviews and script interviews. Show less

VC Eventos
Aug 2007 - Dec 2011Produtor freelancerWorked in more than 15 events as a freelancer event producer in different functions as Secretary, Event Accreditation, VIP, Hostess and Event Manager. Mainly help in general administrative tasks. Supervising the activities of the accreditation area.

Bienal do Livro do Ceará
Jan 2008 - Jan 2008Curadora da Área JovemMember of the curatorial team for the book biennial of Ceará in 2008. Designer the lay out of the main room for speakers; Act as a Hostess to the speakers; Supervised all aspects of event: Selected the site, negotiated terms of event, decided on speakers and workshops, refreshments and made all special arrangements required

TV Sana
Jan 2009 - Feb 2012Scriptwriter and Producer• Researched and validated content for the weekly tv show, including traditional Japanese Culture, Japanese Pop Music, TV Series, Films, Animation, Comics, and Games;• Formulate scripts and narratives for 60 TV Shows, including movie, animations, comics, and TV Series reviews;• Selected and edited videos and pictures to correspond with each segment,• Performance voiceovers in contents related to Japanese Culture and Japanese Animation,• Assisted on-location shoots, including booking places or obtain access permissions, arranging transport, setting-up interviews and script interviews, • Managed the official e-mail and answered the fan base. Show less

Bienal do Livro do Ceará
Jan 2010 - Jan 2010Coordenadora da Arena Multicultural Memorial de Maria MouraMember of the curatorial team for the book biennial of Ceará in 2008. Designer the lay out of the main room for speakers; Act as a Hostess to the speakers; Supervised all aspects of event: Selected the site, negotiated terms of event, decided on speakers and workshops, refreshments and made all special arrangements required.

Ikone Eventos
Oct 2010 - Oct 2013Freelance Producer• Worked in more than 15 corporative events as a freelance event producer in different functions such as hostess, accreditation supervisor, and interpreter. Mainly help in general administrative tasks.• Promoted a helpful and professional image to the guest and give full co-operation to any guest requiring assistance, with a prompt, caring and helpful attitude.• Maintained regular and effective communication within your team and at all levels.• Fast learner and able to use different systems for accreditation in conferences, workshops, and meetings Show less

S1 Produções
Jan 2013 - Jul 2017Event Planning ConsultantEvent Planning Consultant. Liaised with clients to meet their exact event requirements through the production of detailed event proposals, sponsors, organizing timelines, presenting a choice of venues, managing suppliers, ensuring the events legal obligations were met and organizing staffing and budgets.• Worked with a wide variety of event types, including theme nights for nightclubs and bars, weddings and cultural festivals.• Short-contracts in 11 events, responsible for different roles as a project manager, guest sector, program and staff management; • Produced 2 traditional Japanese Festival in partnership with the agency, responsible for the facility selection, contracting, pricing, transportation, food and beverage selections, entertainment, decorators and audio/visual service arrangements;• Gained experience in maximizing event outcomes in working with small clients’ budgets Show less

Encena Producoes Artisticas
Nov 2013 - Nov 2016Assistant AttacheDiplomatic Assistant at the Festival Internacional do Folclore do Ceará, held during November of each year. Assisted foreign dance groups throughout the event. Worked as a Spanish interpreter and hospitality assistant for Folclórica Cardenal Deance Group from different countries of Latin America, years 2013 to 2016

Cenarium Produções
Jan 2014 - Jul 2017Freelancer Event AssistantWorked in more than 10 events as a freelancer event assistant in different roles such as a coordinator, accreditation, and wedding hostess and decorator. Mainly help in general administrative tasks.• Ensure all aspect of the event run smoothly and the best experience is provided for the client and its guests.• Ability to manage time effectively.• Assisted VIP Guests and Speakers • Assistant Accreditation in conferences

MATCH Hospitality AG
Jun 2014 - Jul 2014Hospitality Supervisor 2014 FIFA World Cup Brazil™• On-site supervisor of match day hospitality at Fortaleza World Cup Stadium. Responsibilities included; management oversight of the reception team, monitoring condition of hospitality areas and preparing reports and follow up actions, organization of host teams for and readiness of allocated sectors.• Responsible for communicating with the regional manager and ensuring that guests have a great experience;• Assisted up to 10,000 people each day.

Comitê Distrital
Jul 2014 - Nov 2014Facility Manager• Responsible for the logistics of the site, media team support, security staff, and internal committee schedule. Sorted and distributed incoming communication data. • Scheduled and prepared internal and external meetings, conferences, and events; • Developed and maintained supportive relationships with Marketing, Logistic, HR, Drivers and Operation Departments.• Took care of office administration, travel arrangements, report, catering and supply orders.

Cerimônias Cariocas 2016
May 2016 - Sept 2016Assistant Production• Assisted and supported the General Operations Director of the Olympic and Paralympic Torch Relay, as well as other main stakeholders in daily tasks.• Act as liaison contact point between the General Operation Director and the Relay staff to ensure an efficient and effective flow of information and communications to/from Relay Staff; • Developed and maintained a supportive relationship with other sectors.• Developed a communication-model that enabled the collection of relevant information and was responsible for the coordination of the flow of internal and external information between the torch relay teams (security, drivers, operational staff, HR, regional managers, city celebration, hospitality, and advanced teams).• Worked under a high level of confidentiality This operation occurred across 320 cities over a total period of 115 days. Show less

Trinity College Dublin
Sept 2017 - Nov 2018MBA StudentSuccessfully concluded a distinguished MBA program recognized for its excellence in business education. Attained advanced proficiency in strategic management, global business dynamics, and leadership development. Showcased expertise in applying MBA knowledge to drive tangible results in real-world projects.- Provided strategic insights as a consultant for a global food and supportive services company.- Operated under a high level of confidentiality, ensuring the secure handling of sensitive information.- Part of a team that created a national-level marketing campaign in collaboration with a not-for-profit organization, aiming to enhance cyber-literacy among parents and children.- Applied MBA expertise to drive the success of the project, aligning strategic thinking with the organization's goals.Developed Skills:- Strategic Planning: Successfully formulated and implemented strategic plans, contributing significantly to project success.- Project Management: Executed tasks under high levels of confidentiality, showcasing professionalism.- Global Business: Attained a deep understanding of global business practices and dynamics.- Leadership Development: Honed leadership capabilities through practical exercises and case studies.- Social Impact: Demonstrated a commitment to social responsibility through a Social Entrepreneurship Project focused on online security for children.- Collaboration and Networking: Collaborated seamlessly within diverse teams, fostering effective communication and collaborative initiatives. Show less

Mount Juliet Estate
Feb 2019 - Mar 2021Guest Service Agent• Welcome and register guests, ensuring the highest standards of customer care are in place.• Taking the lead upon senior team members request according to their demand.• Maintain an up to date knowledge of the local area and hotel products to provide seamless service and exceeding customer expectations• Dealing with any guest queries and complaints promptly, efficiently and effectively, aiming positive guest satisfaction.• Liaising with other departments across the business to maximise customer satisfaction and integration of all offered services. Show less
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Fundação Cultural Nipônica Brasileira (FCNB)
Apr 2020 - Sept 2023Project Coordinator at Sana@Live 2020.Sana @Live is an online event and 100% free that is part of the celebration of the 20 years of the already traditional Entertainment Convention Sana and will take place on the 25th and 26th of July 2020. The Online Event has the intention of bringing digital entertainment to our audience, as emotional support to everyone who is facing the most diverse difficulties related to Covid19 Pandemic anywhere in Brazil. During this project I'm:• Involved in the Strategic Planning, preparation of project proposals, schedules, budgets, press and communication;• Member of the Strategic Planning Implementation Team;• Established positive relationships with key stakeholders;• Planned and supervised logistics arrangements for guests and speakers such as contact, contract and schedules; Show less
VIP & Guest Department Consultant
Jul 2017 - Sept 2023SanaTV Producer
Jan 2021 - Oct 2022Online Event Manager
Apr 2020 - Oct 2022Project Manager - Sana@Live
Apr 2020 - Aug 2020
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Transportation Management Services (TMS)
Oct 2022 - Dec 2022Tournament Bus Services (TBS) Deputy Manager - FIFA World Cup Qatar 2022™• Assigned to Non-Competition Sites Department, that consisted of 5 hubs on key points of Doha, providing free bus transportation for spectators from these points to stadiums on match days.• Deputy Manager Hub Cover in Barwa Madinatna Bus Hub, supporting the 2 mains teams: Front of The House (Load Zones) and Back of The House (Staging Area), operating an average of over 300 buses per day, and up to 5000 pax per day. • Assisted the training and mentoring of 120 staff members, including 20 days of specific training for the operations for the team, and supporting the training for staffs of the 8 Stadiums used for FIFA World Cup Qatar 2022™.• Responsible mainly for all bus operations inside the bus hub, including the staging of buses, sending buses to Load Zone to pick-up spectators and despatching buses on demand to maximize spectators experience during match day; • Assisted in the management of the active bus staging areas at Transport Malls and venues for the Tournament Bus Service Operations Non-Competition Sites during FIFA World Cup Qatar 2022™.• Ensured that accurate data was provided for the scheduling and staging of buses, making sure that Stadiums were prepared of the right number of spectator and necessities of those passengers on match Day. Show less

FIFA Women's World Cup Australia & New Zealand 2023™
Jun 2023 - Aug 2023FIFA Venue Hotel Transport Coordinator - Hamilton* Responsible for developing, managing, and delivering FIFA Venue Hotel in Hamilton regarding arrival and departure of the FIFA constituent groups, transport desk operations, and managing internal and external parking designated for clients.• Assisted Host City Transport Manager with creation of Maps for drivers, walking maps, VAPP’s Boards for Car Park and VPCs.• Assist in all aspects of delivering the transport system at the hotel• Assist in the implementation of the transportation requirements for all FIFA Client Groups, including VVIP/VIP, Referees and Workforce• Liaising with Guest Operations to provide any transportation-related information needed to ensure that Guests are appropriately informed about transportation services. Assists in the distribution and exchange of all client-related information amongst all parties involved, including Guest Operations, Transport Venue Management, Referee Liaison Officer, FWWC 2023 Bus and fleet teams, and others• Monitoring and checking all FIFA ground transport requests and planned services in the Transportation Management Module (TMM) Show less

Expo Favela
Sept 2023 - Oct 2023Head of Guest Operation and Hospitality* Oversaw the planning and execution of strategic initiatives aimed at enhancing the overall guest experience and satisfaction to a high standard, ensuring meticulous coordination for exceptional occasions for guests and the public.* Coordinated various departments, including Transport, Hotel, VIP, VVIP, and Stages.* Managed the coordination of over 200 local and national speakers, handling interactions with high-profile entrepreneurs and political and local speakers.* Led a team of 20 professionals, cultivating a positive and collaborative work environment.* Orchestrated logistics arrangements, covering air travel, ground transportation, accommodation, catering, contracts, and schedules.* Demonstrated resilience and effective crisis management skills in navigating unforeseen challenges, minimizing adverse effects on guest experiences and the event program.* Developed and executed contingency plans to address potential disruptions to operations.* Ensured effective communication and coordination for a unified approach to the guest experience across the organization. Show less
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Fundação Cultural Nipônica Brasileira (FCNB)
Nov 2023 - nowHead Of Guest Operation and Hospitality - Sana 2024- Managed the development and execution of strategic initiatives to enhance overall guest experience and satisfaction.- Supervised the guest operations and hospitality team, aligning departmental goals with the organization's mission and objectives.- Led a dynamic team of 10 professionals, fostering a positive and collaborative work environment.- Implemented effective training programs to elevate the skills and performance of team members, resulting in improved service delivery.- Established and maintained high service standards, consistently exceeding customer expectations and enhancing the foundation's reputation.- Fostered strong relationships with key vendors and suppliers, negotiating favorable contracts and ensuring timely delivery of services and products.- Demonstrated resilience and effective crisis management during unforeseen challenges, ensuring minimal impact on guest experiences.- Developed and implemented robust contingency plans to address potential disruptions to operations.- Collaborated with cross-functional teams, including marketing, stages, and finance, to align guest operations with overall business objectives.- Facilitated effective communication and coordination to ensure a cohesive approach to guest experience across the organization. Show less

Octagon
Jun 2024 - Sept 2024Transport Coordinator - Toyota Hospitality Program - Paris 2024 Olympic and Paralympic Games• Coordinated the execution and distribution of all venue transportation logistics for the Toyota Hospitality Program during the Olympic and Paralympic Games. This involved managing the seamless movement of over 7,500 guests across 121 sessions ensuring timely and efficient transport operations.• Provided support to the Transport Project Manager, facilitating the smooth operation of a 0-emissions fleet, which was a critical part of Toyota's sustainability commitment during the Games. • Assisted in real-time problem-solving and decision-making to optimize transport routes and schedules.• Collaborated closely with the hospitality team to deliver a premium guest experience. Coordinated guest movements and logistics, contributing to a world-class hospitality experience that reflected Toyota's values and standards.• Effectively trained and managed 75 hosts, contributing to a well-coordinated and professional hospitality team.This role highlights my ability to manage complex logistics, lead and develop teams, and deliver high-quality, sustainable operations in a high-pressure environment. Show less
Licenses & Certifications

FCE
Honors & Awards
- Awarded to Clarice MacielYouth Leaders Programme at Brazil-Japan Exchange Ministry of Foreign Affairs of Japan Mar 2008
Volunteer Experience
Project Coordinator
Issued by MaCOD - Cultura Lúdica on Apr 2004
Associated with Clarice Maciel
Languages
- poPortuguês
- enEnglish
- esEspanhol
- jaJaponês
- frFrancês
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