
Peter Andreas Tøfting Larsen
Account Manager

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About me
Building digital tools and consulting on business and technology 💾 Advisor, Solve a Mystery 🕵️ Previously: Co-founder & COO, Happy Helper 🧹 Working from Cold Hawaii, Thy ✌️🏄♂️
Education

Erhvervsakademi Dania
2012 - 2012Sales Psychology
NLP Huset
2011 - 2011NLP Coach Practitioner Neuro Linguistic Programming, Coaching in general
Greve Gymnasium
2001 - 2004STX, Student Major: Social Science
Strandskolen, Karlslunde
1991 - 2001Public School, 9th grade exam
Copenhagen Business Academy
2013 - 2013Change Management
Experience

Eniro
Feb 2007 - Aug 2010Account Manager
Eniro
Oct 2013 - Oct 2014Sales & Management Consultant
Aug 2010 - Oct 2014Recruitment Consultant
Oct 2013 - May 2014

JobberLife
Nov 2014 - Dec 2016Co-FounderJobberLife was a transparent career community, changing the way people find jobs, and companies recruit talent. Acquired by Jobindex in December 2016.

M's Furniture
Sept 2016 - Mar 2020Advisor & Co-FounderIt all started with one dining table, made out of left over herringbone parquet floor wood. The design was innovative and didn't resemble any other in the market. So naturally, more people were interested in the unique tables.For some time the company was no more than a side project with no significant revenue. Until we decided to really test out if we could build a business. And so we did.After several mergers and re-structures, the company is now Snedkeriet Helst: https://snedkeriethelst.dk/https://www.instagram.com/snedkeriethelst/ Show less

Dixa
Feb 2017 - Jul 2017Vice PresidentDixa is a customer service platform designed to make customer support more social, uncomplicated, and engaging.I joined Dixa in its early phase, playing a key role in discovering how to effectively sell the product to customers. I helped shape the initial sales strategies, testing different approaches to understand what resonated with the market and what didn’t. After six months of valuable experience, I was presented with the opportunity to join the founding team at Happy Helper, and it felt like the right next step for me. Show less

Happy Helper
Aug 2017 - Feb 2024COO & Co-founderHappy Helper is the leading Danish online platform for on-demand home services, connecting individuals looking for home cleaning services with quality, pre-screened independent cleaners - or as we call them, happy helpers.Established market leader position in Denmark.IPO on Nasdaq in 2018.My responsibilities at Happy Helper:- Overall management and operation of the company, including P&L responsibility- Scaling during growth, and trimming during downturn- Leadership of the team in Denmark- Management of the team in Ukraine- Ensuring an exceptional customer experience, supported by our top-class support team- Leading product development of platform and app- Directing marketing strategies across all conceivable channels- Overseeing communication and PR- Maintaining high standards of data quality and analysis- Defining and optimizing the software stack Show less

Good Noob Tech
Feb 2024 - nowFounderBuilding digital tools and consulting on business and technology.Have launched Cleanify Code, an app that helps optimize Shopify stores' code. Learn more at www.cleanifycode.com

Ubifine
Mar 2024 - nowAdvisory BoardUbifine is an AI therapist app that provides advice, coaching, and supervision — services typically requiring human expertise.

Solve A Mystery
May 2024 - nowAdvisorSolve a Mystery transforms cities into immersive outdoor adventures, blending escape room-style puzzles and crime-solving with local exploration. These self-guided mystery hunts are available in cities worldwide and provide engaging experiences for groups of all sizes.In my role, I have contributed to:- Driving operational excellence and ensuring strategic growth.- Scaling the business into new markets and cities worldwide.- Shaping marketing strategies to amplify growth and brand presence.- Enhancing the customer journey to deliver unforgettable experiences.- Cultivating partnerships with local businesses and managing key communications.- Utilizing data-driven insights to support impactful decision-making.- Refining the tech stack and implementing new solutions to improve efficiency and elevate user experiences. Show less
Licenses & Certifications

NLP Coach Practitioner
NLP HusetMar 2011
Volunteer Experience
Bestyrelsesmedlem
Issued by Vorupør Fribørnehus on Mar 2024
Associated with Peter Andreas Tøfting LarsenChildren's Boxing Coach
Issued by Bokseinstituttet on Jan 2013
Associated with Peter Andreas Tøfting Larsen
Languages
- daDanish
- enEnglish
- swSwedish
- noNorwegian
- frFrench
- spSpanish
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