
Weiyue CHENG
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About me
Product Manager
Education

华东理工大学
2014 - 2018Bachelor's degree Polymer Materials and EngineeringActivities and Societies: Minister of Art Design Center, College Student Union Member of AIChE(American Institute of Chemical Engineers)

Université de Strasbourg
2017 - 2020Master of Science - MS Polymer Material Science
ECPM Ecole européenne de chimie polymères et matériaux de Strasbourg
2017 - 2020Engineer's degree Polymer Engineering
Experience

上海大剧院演艺中心
Jul 2016 - Aug 2016Guest assistantAccompanying assistant for the guests of the 5th Shanghai International Ballet Competition.Mainly responsible for guests from Japan, the United States, France and other countries to assist them in communicating with the organizing committee, coordinating and confirming the guest's agenda. The main working languages are English and French.

芽木科技有限公司
Apr 2018 - Sept 2018Translation ProofreaderA total of 160 hours' internship in the translation planning team of the company's international business department, proofreading the translation. The original manuscript is in English.

CNRS - Centre national de la recherche scientifique
Jun 2018 - Jul 2018R&D Intern
雅诗兰黛有限公司
May 2019 - Aug 2019Marketing Intern-Insight analysis. Through the multi-dimensional mining of industry research and product selling points, the concept questionnaire is put forward and the consumer tendency is analyzed. Combined with formula table analysis and selling point mining results, assist to formulate marketing strategy.-Real time summary and analysis of sales data, distribution of products in each channel forecast.-The trend of cosmetics and skin care market in recent five years has been explored. For the main products of horizontal and vertical depth comparative analysis.-Independent introduction and pricing of new products.-Filter social media accounts by category, select and release KOL, and audit script.-Others such as using SAP system for inventory maintenance, contract legal process and daily administrative affairs support. Show less

W.éco design
Feb 2020 - Sept 2020R&D InternIn cooperation with INSA Strasbourg Research Institute, the current problems of plastic pollution and recycling efficiency were investigated and studied. The formulation of 100% recyclable PP plastic products was researched and developed based on the company's demand with marine waste plastics as raw materials.Won the 2020 SEVE Award in Strasbourg.

上海上美化妆品有限公司
Mar 2021 - Nov 2022Product ManagerKANS Skincare – Product Marketing – Product Manager 2022.8 - 2022.111. Product strategy2. Selling point excavation3. Business BD4. Product planning5. Brand planning of new racetrack6. Science communication7. Detail page optimizationKANS Skincare – Product Development Center – Management Trainee 2021.3 – 2022.71. Data analysis2. Product planning3. Proposal writing4. New brand incubation5. Landing implementation

Depology
Jun 2023 - nowProduct Development Manager
Licenses & Certifications
- View certificate

Introduction to Cosmetic and Skincare Science
OlayApr 2024
Volunteer Experience
Brand booth cooperation
Issued by 启维文化 on Jul 2016
Associated with Weiyue CHENGSubtitle translation and proofreading
Issued by 传奇梦想(北京)文化传媒有限公司 on Sept 2016
Associated with Weiyue CHENG
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