
Laura Martin
Entertainment Reporter

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About me
Communications Manager at HiB Ltd | Accredited PR Practitioner MCIPR I BA Hons Print Journalism | NCTJ Level 3 Diploma Gold Standard
Education

Nottingham Trent University
2011 - 2014Print Journalism Journalism 2:1Activities and Societies: VP of Mountaineering Society, Social Secretary of Knitting Society. Practical and Theoretical study of Print Journalism. Modules included:- Media, Power and Politics,- Court Reporting- Democracy in Action- Global Journalism- Sports Journalism- Practical Journalism- Magazine & Celebrity Journalism- Teeline Shorthand- News reporting- Media Law
Experience

Nottingham Trent University - Platform student magazine
Sept 2011 - Jul 2014Entertainment ReporterAttended press events across Nottingham related to the entertainment industry.Produced stories for the online and print version of the Newspaper.-Interviewing-Content generation-Photography

Nottingham Post
Dec 2011 - Jul 2014Entertainment ReporterAd-hoc entertainment reporter for the daily regional newspaper.As part of the role i attended press events including shows and concerts to produce reviews for the print and online editions of the Nottingham Post.Also working in the office during university holiday periods. During this time, I conducted celebrity interviews for articles in the entertainment pull-out and online.I also interviewed members of the public for vox-pops to include online and in print.Event listings, reviews, band biographies and proof-reading. Show less

Bauer Media
May 2013 - Jun 2013Work Placement - Country Walking magazineA work placement with Country Walking magazine at Media House, Peterborough. Assisted the team with day-to-day jobs. Sourced features and news for the paper and the website. Joined in with team discussions and helped to design a page.

Local World Media
Apr 2014 - Dec 2015Staff ReporterNews reporter for Nuneaton News, a daily newspaper covering the Nuneaton, Bedworth, North Warwickshire and Hinckley area.Responsibilities include: Content generation, communications, website management, social media management, proof-reading and editing.Management of the entertainment section of the paper, attended press events and previews for pre-writes and reviews for venues across Warwickshire.-Interviewing (using shorthand during face-to-face and telephone interviews)-Feature-writing-News-writing-Advertorials (writing for adverts)-Website-management using WPS and Backbench-Social media management using Twitter and Facebook-Proof-reading-Editing-Face-to-face press events-Photography-Attend meetings Show less

Stratique Marketing & Design
Dec 2015 - Sept 2016Marketing ExecutiveImplementing marketing campaign strategies for a number of clients in the manufacturing/engineering and education sectors. My role is to assist with creating content and optimising digital campaigns to generate leads.-Search Engine Optimisation (SEO)-PR and copywriting (content generation)-Pay Per Click Advertising/ Remarketing (Google Adwords)-Social Media-Blogging-Email Marketing-Google Analytics-Data and Keyword Research-Wordpress-CRM's-Client Facing Show less

Papillon PR
Sept 2016 - Apr 2017Marketing Account ExecutiveAccount Executive working across a number of client accounts in the childcare, training, hospitality and healthcare sectors.-Developing marketing strategies in line with company KPIs-Social media management-Email marketing campaigns-PPC-Sourcing press opportunities-Copywriting-Media Relations-Reporting/ Analytics

K-Tech Suspension
Apr 2017 - Mar 2020Marketing and PR ManagerMarketing and PR Manager for K-Tech Suspension, a British manufacturer of high quality motorbike suspension products for customers in the race, road, off-road and custom industry. K-Tech is an international supplier of suspension to distributors across the globe. As Marketing Manager I was responsible for all traditional and digital marketing activity across the UK and supporting the large global dealer network. I also managed and maintained the company's brand and representation.

HiB Ltd
Mar 2020 - nowPR Manager for HiB Ltd, a leading supplier of high-quality bathroom products including illuminated mirrors, cabinets, furniture and accessories. As PR Manager, I lead the team responsible for social media management, PR and digital marketing activities. I am also responsible for creating and distributing communication with the trade and consumer press, media relations and awards applications,www.hib.co.uk
Communications Manager
Jan 2023 - nowPublic Relations Manager
Mar 2020 - Jan 2023
Licenses & Certifications

Level 2 Certificate in Event Planning
TQUKAug 2020
100 WPM Teeline Shorthand
NCTJ TRAINING LIMITEDJan 2014
Social and Community Manager Certificate
Digital MarketerAug 2016
Diploma in Digital Marketing
Shaw AcademyFeb 2016
Diploma In Web Development
Shaw AcademyApr 2016.webp)
Level 3 Diploma In Journalism - NCTJ
National Council for the Training of Journalists (NCTJ)Sept 2011
Online Marketing Fundamentals
GoogleAug 2017
Certified Member (CM)
CIPR – Chartered Institute of Public Relations
Advanced Diploma in Digital Marketing
Shaw AcademyMay 2016
Level 2 Diploma in Team Leading
Siamo GroupSept 2021
Volunteer Experience
Features writer (placement)
Issued by Bauer Media
Associated with Laura MartinReporter (Placement)
Issued by Local World Media
Associated with Laura Martin
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