Antasena Davirga

Experience

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  PT Semen Indonesia

  Jul 2014 - Aug 2014

  Center Dynamic Learning Staff

  Was working on CDL (Center Dynamic Learning) project below Human Resources Department in assessing the training module that will be required by certain position in PT. Semen Indonesia. the method used was DACUM (Developing a Curriculum) and AHP (Analytical Hierarchy Process) to analyse the competencies which required by the production manager. Also the training schedule and ganttchart is created in accordance to the importance of the curriculum itself.Ended with finishing the curriculum for head of production bureau position, and the module that will be needed to fulfill softskill requirements. Show less

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  PT HM Sampoerna Tbk.

  May 2016 - Nov 2019

  Leadership Role: I was responsible for developing and nurturing the mindset of selected outlets within the Sampoerna Retail Community (SRC), enhancing their operations and demonstrating the benefits of new ideas.Scope of Responsibilities:- Application Education: Educated outlet owners on utilizing the AYO SRC application to execute their missions and programs effectively.- Partnership Development: Established partnerships with the DANA application, promoting cashless payments among general trade and modern trade outlet customers.- Service Integration: Facilitated partnerships between SRC outlets and Pojok Bayar, offering services like cellular credit, utility payments, and personal insurance.- Application Management: Managed AYO SRC (for retail) and AYO Mitra (for wholesale) applications, ensuring user engagement and recommending them to end users.Key Achievements:Surpassed the target of 15 outlets by proposing 20 outlets, achieving over 130% of the goal.Exceeded expectations in both the quantity and quality of proposed outlets, leading to increased independence and effectiveness. Show less Leadership Role: I led efforts to introduce and promote Sampoerna products in general outlets, key accounts, and the Sampoerna Retail Community (SRC). I also managed program delivery and development for SRCs, ensuring alignment with modern retail practices.Scope of Responsibilities:- Product Promotion: Introduced Sampoerna products to various outlet types.- Program Delivery: Implemented programs at selected outlets, focusing on modern retail strategies.- Market Growth: Applied marketing theories to enhance market presence and collaborate with different channels.- CRM Management: Used iSMS CRM to prioritize and manage outlet visits efficiently.- Event Planning: Initiated and organized events to boost brand awareness.- Problem Solving: Addressed challenges in growth, visibility, and customer satisfaction at SRC outlets.B2B and B2C Engagement: Managed relationships with B2B outlets and engaged directly with customers at events.Key Achievements:- Achieved a 10% market share growth in the full flavor segment through targeted strategies.- Successfully connected marketing theories with practical outlet operations.Recognitions and Awards:ABCD award, as the Best Employee of the Year in 2018 for exceptional performance. Show less

  • SRC (Sampoerna Retail Community) Coach

    Aug 2019 - Nov 2019

  • Retail Engagement Executive (REE)

    May 2016 - Aug 2019
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  PT. Detexon Teknologi Indonesia

  Sept 2019 - Dec 2021

  Marketing Manager

  PT. Detexon Teknologi Indonesia specializes in the development of deep learning technology, a branch of machine learning that leverages algorithms with multiple non-linear transformations. This technology has broad applications, including image, voice, and facial recognition.One of our core products is a safety solution integrated with CCTV cameras, utilizing AI to analyze faces and images in real time. Our ongoing development aims to further enhance this technology by incorporating motion analysis to identify suspicious activities.As the Marketing Manager, my role is to establish both short- and long-term strategic plans. I am responsible for setting targets for each stakeholder, ensuring alignment with company goals, and providing clear timelines and milestones through Gantt charts to track progress effectively. Show less

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  Martha Tilaar Group

  Feb 2020 - Jul 2021

  Leadership Role: I oversaw operations across multiple regions, including Semarang, Kendal, Batang, Pekalongan, Wonosobo, Ambarawa, Salatiga, Ungaran, Purwodadi, Kudus, and Rembang. My role involved managing strategic projects and driving revenue growth.Scope of Responsibilities:Project Management: Successfully launched the "SGS Warrior" project, leading a team to sell Martha Tilaar products and utilizing the SGS mobile app for real-time stock and pricing updates.Strategy Development: Led brainstorming sessions to develop strategies for general outlets and key accounts, focusing on new customer acquisition and revenue maintenance.Market Presentation: Delivered a presentation on market conditions and led the "head-to-head" program at Rakernas SGS 2021.Performance Monitoring: Monitored Key Program Indicators (KPIs) through the internal POS database system, conducting monthly performance reviews.Key Achievements:Developed and implemented effective strategies, launched innovative projects, and achieved significant revenue growth across multiple regions. Show less Leadership Role: In my previous role, I managed operations across various regions, focusing on implementing key projects to drive business growth.Scope of Responsibilities:- Project Management: Successfully launched the SGS Warrior project, leading sales teams to promote Martha Tilaar products and leveraging the SGS mobile app for real-time stock and pricing updates.- Strategy Development: Conducted brainstorming sessions to create strategies for general outlets and key accounts, focusing on customer acquisition and revenue sustainability.- Market Presentation: Delivered presentations on market conditions and led the "Head to Head" program at Rakernas SGS 2021, offering valuable insights to stakeholders.- Performance Monitoring: Monitored Key Program Indicators (KPIs) through the internal POS database, conducting monthly reviews to ensure program effectiveness.Key Achievements:Enhanced business operations, streamlined communication, and significantly boosted sales performance across all regions. Show less Leadership Role: I was responsible for the recruitment, management, and development of Beauty Advisors (BA), Sales Promotion Girls (SPG), and Merchandisers (MD), ensuring their activities aligned with company strategies.Scope of Responsibilities:- Personnel Management: Oversaw the entry and exit of BA, SPG, and MD within their designated areas, optimizing their effectiveness to meet strategic goals.- Relationship Management: Managed and expanded relationships with General Trade and Modern Trade outlets to enhance sales performance.- Performance Monitoring: Monitored outlet performance and verified that reported sales data accurately reflected actual figures.- Sales Target Achievement: Guided and managed Beauty Advisors (BA) to meet and exceed sales targets while upholding high service standards.- Recruitment and Training: Actively recruited new Beauty Advisors (BA) and provided training on market engagement, strategic programs, and customer relationship building.- Revenue Growth: Maintained and increased revenue for each outlet by proposing tailored programs based on customer behavior and market trends.- Sales Tracking: Monitored sales through the ERP database system, ensuring accurate real-time tracking of product stock and sales activities.- Performance Review: Led monthly meetings with Beauty Advisors to review performance and present individual achievements, fostering growth and accountability.Key Achievements:Drove sales performance and enhanced customer engagement, ensuring efficient operations across all outlets. Show less

  • Account Supervisor

    Apr 2021 - Jul 2021

  • Account Supervisor

    Jul 2020 - Apr 2021

  • Account Executive

    Feb 2020 - Jul 2020
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  Telkom Indonesia

  Jun 2021 - now

  Leadership Role: As the Account Manager for Regional Large Enterprise and Government Services in Central Kalimantan, I was responsible for maintaining and delivering services to Telkom’s two largest clients in the region: Bank Kalteng and Universitas Palangka Raya (UPR), with a total annual revenue of IDR 20 billion. My role encompassed end-to-end service management, from initial offerings to after-sales support.Scope of Responsibilities:- Stakeholder Management: Maintained strong relationships with stakeholders and points of contact at both UPR and Bank Kalteng.- Service Maintenance: Oversaw ongoing services at UPR and Bank Kalteng, coordinating with the Engineering on Site (EOS) team to ensure service quality.- Consultative Selling: Identified and addressed customer issues, providing consultative solutions to meet their needs.- Billing and Invoicing: Managed the billing and invoicing process to ensure smooth service delivery.Key Achievement:Successfully streamlined internal processes through the Program Kontrak Payung, facilitating easier contract renewals. Show less Leadership Role:Currently serving as the Head of Telkom’s Representative Office for Kuala Kapuas and Pulang Pisau in Central Borneo Province. My role encompasses overseeing the performance of technicians, sales teams, and customer service representatives to ensure the highest quality of telecommunication services, particularly internet provision.Scope of Responsibilities:- Managing and coordinating technical teams, sales personnel, and customer service departments to deliver top-tier service for telecommunications products.- Ensuring the maintenance and operational efficiency of critical infrastructure, such as the backbone (metro-e, OLT) networks.- Optimizing customer access to telecommunication services, ensuring the highest quality of service delivery.Key Achievements:- Successfully reduced internet network issues from 4% to 2% among 7,478 active customers by December 2021, significantly improving service reliability.- Achieved nearly a 100% increase in monthly sales of the ORBIT product, growing from 26 units per month to 51 units.- Led the office to a substantial revenue increase, growing from IDR 1.4 billion in December 2020 to IDR 1.7 billion in December 2021.- Consistently maintained a Service Level Agreement (SLA) at a minimum of 99% from 2022 to 2024.Recognitions and Awards:- Awarded the title of Best HERO B2B EBIS in the Kalimantan region for 2022.- Recognized as Best HERO Infra for Q3 in the Kalimantan region in 2023.- Awarded Best HERO Infra for May 2024 in the Kalimantan region. Show less In this training session, we were guided through conducting case studies and presenting solutions to potential future challenges.Throughout the session, we developed three key innovations:SchedulinA mobile-based CRM (Customer Relationship Management) application designed to manage and analyze data from both existing and new customers. It helps businesses understand customer habits and needs, providing insights to offer personalized products in the near future.TypoA web-based application designed for real-time monitoring of internet installation processes. This tool allows users to track installation progress regularly, ensuring that everything is completed efficiently and according to standards.MacrabA web-based application that collects and manages fiber optic data from the OLT (Optical Line Terminal) in the central office (STO) to the ONT (Optical Network Terminal) or router at the customer’s location. This real-time database supports efficient installation of new optics for future customers.These innovations were created to streamline processes, improve customer management, and enhance the overall service experience. Show less

  • Account Manager Large Enterprise & Government Service

    Aug 2024 - now

  • Head Of Representative Office

    Dec 2021 - Aug 2024

  • Digital Service

    Sept 2021 - Nov 2021

  • Great People Trainee Program (GPTP) Batch XIII

    Jun 2021 - Sept 2021