Aayush Choudhary

Experience

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  Variedstrokes

  Apr 2015 - Dec 2017

  Relationship Manager

  During the 2nd year of College, I started building relationships with artists and potential buyers at Variedstrokes dealing in high-end Paintings & Sculptures.Over the course of time, Variedstrokes generated revenue from exhibitions with Jaguar, ABIL, Harley Davidson & Mercedes.It gave me an opportunity to learn & operate in various fields and enhanced my negotiation & persuasion skills & experience of how things work in real-life situations and how deadlines are to be met and work under pressure but within budget constraints. Show less

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  Freelance Marketing and Creative Services

  Apr 2016 - Apr 2018

  Freelance Marketing Coordinator

  Brand developmentHelped build 25+ brands including strategic positioning, and brand design identities.Social Media Campaigns and managementCreated plans and content for 15 brands and actively managed their online presenceBuilt Influencer relations for enhanced brand visibility among niche audiencesManaged Digital ad spend to increase visibility by 106% and sales by 30%Website ManagementDeveloped Wordpress website and content for Banquet hall AggregatorCreated Blog content and backlinks to increase organic traffic by 45%Managed search and display ads to achieve a 10x ROI Show less

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  Axelrod Ideas

  Apr 2018 - now

  Founder and CEO

  Team BuildingLed and supervised a diverse team of 20+ creative professionals, including copywriters, designers, and digital marketersSocial Media ManagementCreated and implemented content strategies, optimizing personal and organisational brand development and maximize online presenceImplemented brand strategy to increase Social followers from 20 to over 9000 in just 2 monthsDeveloped detailed audience personas to gain deeper insights into the target audience to further fine tune content plan achieving 30% higher engagement in 3 monthsCoordinated with content and copy writers to execute content plans and strategies to grow brand page from 0 to 10K in 6 months organicallyBrand ManagementCo-ordinated with design team and content team to help build 7 brand identitiesHelped in creating brand tone, personality and voice for long term strategic advantagePlanned and executed user experience for 5 brand including web and product experienceAiding in content writing and press release for the website, blog, social media, and sales & marketing collateralCampaign & event managementManaging marketing graphics, collateral, business cards & images while ordering various materials for marketingCreated Product go to market strategies for 5 brandsCoordinating with the brand team to develop new ideas for marketing and communication campaigns to build up brand engagement and increase user generated content by 200% in 7 months.Managed search ad and display ad campaigns to generate leads and sales at low per click cost.Crisis managementHelped a national brand through crisis with rapid and active communication while creating influencer campaigns to reduce the blow backHelped 7 national brand keep up the internal engagement with employees during covid Show less

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  Thestrategist &

  Sept 2019 - Jun 2020

  Board Member