Marco Luzi

Marco Luzi

In-Company Training

Followers of Marco Luzi726 followers
location of Marco LuziMálaga, Andalusia, Spain

Connect with Marco Luzi to Send Message

Connect

Connect with Marco Luzi to Send Message

Connect
  • Timeline

  • About me

    PhD Candidate

  • Education

    • Universidad de Málaga

      2021 - 2025
      Doctor of Philosophy - PhD Economy
    • Università Commerciale 'Luigi Bocconi'

      2014 - 2017
      Master of Science (M.Sc.) International Management
    • Università Commerciale 'Luigi Bocconi'

      2011 - 2014
      Corso di Laurea in Economia Aziendale e Management Business and Management 108/110
    • Universidad Pontificia Bolivariana

      2018 - 2019
      Especialización Gerencia de Marketing
    • McGill University - Desautels Faculty of Management

      2014 - 2014
      Exchange Bachelor of Commerce
    • WHU – Otto Beisheim School of Management

      2015 - 2015
      Exchange Program
  • Experience

    • Alliance Boots

      Nov 2014 - Nov 2014
      In-Company Training
    • Strategy&, part of the PwC network

      Feb 2016 - May 2016
      Management Consulting Intern - Automotive

      - Worked on two different projects aiming at improving Customer Experience for an international player- As part of the central PMO, worked coordinating consultants and client in 9 countries- Strong focus on quantitative analysis (Excel files) and their consequent presentation through Power Point

    • Henkel

      Jul 2016 - Dec 2016
      International Marketing Intern - Automatic Dishwashing

      - Worked in International Marketing, acting as a filter and mediator for Local Units across the world (20+ countries)- Three major projects: analysis of TV Commercials to draw conclusion regarding own and competitors' performance; analysis of Trends in all industries to search for meaningful solutions in ADW; study on sustainability in order to understand Consumers' perception and suggest new product and communication ideas- Worked with agencies to develop packaging for 2017 and several promotional videos- Renewed all websites Show less

    • UC RUSAL

      Sept 2017 - Mar 2018
      Marketing Intern - Transportation

      Mapping the Automotive market, studying the evolutions and trends that will affect it over the future and their impact on the business.

    • Lune Playing Cards

      Jan 2019 - now
      Founder

      - Founded a company designing and selling custom playing cards- Raised €15.000 across two crowdfunding projects and sold on own website- Printed a total of 2.000 decks with Cartamundi, NPCC, Boschiero & Newton- Managed and coordinated the entire process from design to fulfillment

  • Licenses & Certifications

    • ECDL Core

      CEPIS
      Jun 2012
    • IELTS Academic

      British Council
      Dec 2012
  • Honors & Awards

    • Awarded to Marco Luzi
      Best Thesis on Automotive Marketing UNRAE (Italian association of foreign carmakers) Oct 2017 Scholarship awarded to the eight best thesis on marketing for Automotive in Italy.MSc Thesis title: The Aspirational Buyer: an application in the Automotive Industry
  • Volunteer Experience

    • Salesperson

      Issued by CUSL - Bocconi University Bookshop on Jan 2012
      CUSL - Bocconi University BookshopAssociated with Marco Luzi