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Christophe Mendy

Christophe Mendy

Marketing Study - Junior Consultant

Followers of Christophe Mendy1000 followers
location of Christophe MendyLyon, Auvergne-Rhône-Alpes, France

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  • Timeline

  • About me

    Group E-Commerce Project Manager @Gerflor | Digital Marketing Passionate | E-commerce | Branding | AI | Tech

  • Education

    • Lycée Marcelin Berthelot

      2011 - 2013
      « Classe préparatoire » with Major in Economics

      A two-year preparatory course for competitive entrance into top French business schools

    • KEDGE Business School

      2013 - 2014
      "Programme Grande Ecole" Bachelor Degree

      Activities and Societies: Logistic Manager "Liste BDE (Bureau Des Eleves)" Student Office Bachelor’s degree in Management

    • Le Wagon

      2021 - 2021
      Full-Stack Web Developer Computer Programming

      Attending Le Wagon Paris (Batch #591).Web Dev Bootcamp9-week full-time intensive coding bootcamp learning HTML, CSS, Bootstrap, JavaScript ES6,SQL, git, GitHub, Heroku and Ruby on Rails.

    • KEDGE Business School

      2014 - 2017
      Master Degree in Management “Programme Grande Ecole" , Marketing Specialization Marketing

      Activities and Societies: Children Of Asia (COA) D'Nasty Street Basketball BBall In 13 • Master’s degree in Management specialized in marketing management• Thesis: ‘Digitalization, sponsoring and growth perspectives in sport industry’

  • Experience

    • Danone Waters

      Jan 2014 - May 2014
      Marketing Study - Junior Consultant

      -Marketing and sponsoring study in PACA region (French Riviera) and study of potential sponsorships with Danone brands (Evian, Badoit, Volvic, Salvetat) -Conduct marketing research sponsorship study for Danone Waters' Brands.-Recommendations and ideas for the creation of events that suit Danone Waters' strategy in the region.-Outcome – Detailed market research report including organizational sponsorship recommendations.

    • Children Of Asia Project

      Oct 2014 - Jul 2015
      Partnership Member

      Student humanitary project which promotes and boosts education in India and Nepal. Manage partnership global strategic in mid-term, nine partnerships created with associations, companies and festivals:-Travel in North of India for one month and two weeks-Creation of a partnership document-Search of partnership opportunities (BtoB approach)-Partners relashionship managment between France, India and Nepal

    • B Ball in 13

      Mar 2015 - Jul 2015
      Manager Assistant

      The 5th edition of the BBall in 13, a street basketball tournament in Marseille, FRANCE. Professional players (Pro A Pro B, N1, N2 et N3) are gathering together in 5VS5 games, and amateurs sportsman in 3VS3 games. Through the partnership between D'Nasty and BballIn, i had several tasks:-Partnership: Search of potential partners-Event: Responsible of the “Rookie All Star Game” for the youngest-Communication: Responsible of communication operations for students in Marseille (in street and on social networks) Show less

    • D'Nasty KEDGE

      Mar 2015 - Jun 2015
      Project Manager

      A ten member’s event project which promotes hip-hop through dance, music and sport.-Definition of the project global strategy (communication plan, organization plan, accounting management...)-Organization of concerts, showcases-Hiphop dance demonstrations and sports events.

    • UrbanSoccer

      Sept 2015 - Feb 2016
      Commercial Assistant

      -Updated CRM Database -Developed UrbanSoccer product portfolio and execute marketing operations on site.-Organized and commercialized 6 Tournaments and 2 Championships

    • Luxly Asia

      Mar 2016 - Jul 2016
      Digital Marketing Analyst

      - Managed website content strategy to improve SEO performances.- Managed eleven social media accounts and their digital campaign performances.

    • Procter & Gamble

      Jan 2017 - Jun 2017
      Brand Manager Assistant Gillette

      - Managed Gillette digital performances (SEO: Google search; SEA: Google Ads)- Managed Gillette e-commerce deployment on Amazon- Ensured online and in-store brand activations (partnerships and promotion operations)- Managed website creation to enhance in-store brand activation- Conducted Shave market analysis for guided brand and sales decision-making- Conducted Gillette Club deployment on Drive customers

    • Faurecia

      Dec 2017 - Apr 2021

      - Conducted Japan market analysis to drive the strategic plan and support sales activities. - Created and deployed brand promotion strategies (Digital - internal, external).- Worked on Japanese website creation and managed performances on google analytics.- Organized more than 10 external events (trade shows, tech days with customers).- Created content for internal and external communication including video storytelling, recording and editing.Our website in japanese: https://www.faurecia-japan.jp/ Show less

      • Global Marketing and Communication Manager

        Jan 2020 - Apr 2021

      • Marketing & Communication Analyst Japan

        Dec 2017 - Dec 2019

    • DURIEU GROUPE

      Mar 2022 - Mar 2024
      Web Marketing Manager

      Main brand : Owatrol• Managed SEA SMA and Marketplaces ads strategy (FR,SP,BE and US)• UX UI and SEO websites optimization (2 eshops and brands websites, French and Spanish)• Managed content creation strategy (photos, videos, banners)• Managed monthly newsletters and marketing automation scenarios• Managed influencers and ambassadors program

    • Gerflor

      Mar 2024 - now
      Group E-Commerce Project Manager & Business Analyst

  • Licenses & Certifications

    • Google Analytics Individual Qualification Certification

      Google
      Nov 2020
      View certificate certificate

    • AI for project management

      Cegos France
      Apr 2025

    • Fondamentaux du Marketing Digital - Digital Active / Digital Marketing certificate

      Google
      View certificate certificate