
Sameh Abdelaal
Sales Representative

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About me
Sales and Marketing Manager, Operation, strategic planning, Franchise Expert, MBA, Marketing 360, CRM.
Education

Cairo University
2001 - 2005Bachaleor accounting
The British University in Egypt
2009 - 2010Diploma sales & marketing management
University of Wales
2012 - 2013Master of Business Administration - MBA Marketing/Marketing Management, General 4.5
Experience

Pharma overseas
Jan 2006 - May 2007Sales Representative
Mars
May 2007 - Sept 2010Sales Representative
Juhayna Food Industries
Oct 2010 - Jul 2012O D Sales Supervisor
Intelaq for marketing&sales&distribution
Jul 2012 - Sept 2013Sales Manager- Leads and formulates the commercial strategy of the company, identifying internal and external market expansion and penetration opportunities.- Follows-up the execution process of sales targets and develops analytical periodical reports to the CEO.- Identifying potential discrepancies and applying solutions to overcome drawbacks.- Monitors the market and holds in depth knowledge of the market status and trends.- Propose new strategic approach on sales and market penetration techniques in markets.- Works closely with the Manufacturing and Supply Chain departments to identify all the factors that affect the pricing of the products and agree on final competitive price.- Contributes in the development of solutions for the full utilization of company’s vans capacity and efficiency.- Cooperates closely with the Marketing department, providing market insight for the formulation of the marketing strategy and the development of new products. - Ensures the development and implementation of trade marketing activities that meet company goals and support the increase of sales.- Develops, proposes to the CEO the implementation of the departmental budget by aligning these with corporate financial and business objectives. - Monitors budget performance throughout the year, providing analytical P&L reporting and instructs corrective actions wherever appropriate for the achievement of the desired business objectives.- Coaches and motivates employees, through the appropriate training, development, management of performance and salary progression, to ensure that staff have the appropriate knowledge, skills and support. Show less

Organia ( Tanzania )
Sept 2013 - Aug 2016Sales Manager- Plan and structure the sales and distribution division of the company. - Identify market opportunities, select key products and coordinate with vendors overseas. Prepare sales plan, define target and report on results periodically. Recruit, train and supervise members of the sales team according to plans and monitor performance of individuals and the department as a whole.- Participate in executive meetings to present performance in the market and contribute to the overall strategic plans.Achievements : with support of MD and shareholders we do:-Start new business in new market (EAC community) and meet our break even point 5 Months after operation start-Attack the EAC Countries with our products and built strong long term relationships with the customers and clients.-Built complete distribution network in EAC and manage it mostly remotely (with success) till 3 months after I left the company Show less

Bakerman Co.(Corn World, Jawarid)
Jan 2017 - Feb 2023Sales and Marketing Manager- Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.- Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.- Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change- Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.- Managing Operation Manager and Operation Team daily basics for more than 50 branches of Corn World Restaurants around the KSA.Achievements : With support of my team and other departments we reach with the company to be :-The biggest market share in sweet corn all around KSA (62% based on Ministry of commerce)-The biggest retail kiosks variety and distribution network -Create new category (wholesale chilled distribution locations)-Create second team to manage all tasks effectively and efficiency.-Increasing organization productivity(average growth 800%) and profit as well . Show less

Alsakhna Pizza
Aug 2023 - nowSales Marketing ManagerAlsakhna Pizza Est. (Alsakhna Pizza, Dorar Elmas, Madghout Ala Kefak, Ember Burger), Riyadh, Saudi ArabiaAUG 2023 - Present• Managed marketing activities for four departments:o Alsakhna Pizza (29 stores) and create the Franchise project for the brand.o Madghout Ala Kefak (1 branch, aiming for 8 branches by the end of 2025)o Ember Burger (5 cloud branches, aiming for 25 cloud branches and 4 physical branches)
Licenses & Certifications

Train of the Trainer
Ein Shams UniversityJan 2014
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