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Abinash Mishra

Abinash Mishra

Web development

Followers of Abinash Mishra483 followers
location of Abinash MishraPune, Maharashtra, India

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  • Timeline

  • About me

    CRO | Google Analytics | Adobe Analytics | Performance Marketing(Google & Facebook Ad) | SEM | Tag Manager

  • Education

    • College Of Engineering Bhubaneswar

      -
      Bachelor of Technology (B.Tech.) I.T. CGPA 7.0

    • Rourkela Municipal College

      -
      Science

    • Bajpur High School

      -

    • Kasidih High School

      -

    • Farm Area Primary School

      1989 - 1994
      Primary Eductation

    • Indian Institute of Technology, Kharagpur

      -
      Post Graduate Diploma in IT Information Technology 7.42

  • Experience

    • Contemporary equipment and enterprises pvt ltd.

      Aug 2008 - Feb 2009
      Web development

      * Web page design and database maintenance

    • Auroin.com

      Nov 2010 - Dec 2012
      SEO Client Support Manager

      Handling SEO campaignCommunicating with client and distribute work within teamKeyword research, On-page error fixing and competitor research.Reporting to client and senior manager about the website health status.

    • PMSLTECH (P) LTD

      Dec 2012 - Dec 2013
      Web Analyst

      Analysis of websitePreparing strategies for the campaignOn-Page and On-site issue fixingDoing A/B and MVT TestingMonitoring the campaign through Google analytic, moz tool, Raven tool

    • AndolaSoft, Inc.

      Dec 2013 - Nov 2014
      Web Analyst & Internet Marketing Manager

      Handling Social Media accounts.Monitoring Inbound, Social and Paid campaignMeasuring ROI through Google Analytic and Kiss-Metrics tools.SWOT AnalysisOn-Page and On-site issue fixing

    • Vidushi Infotech SSP Pvt. Ltd.

      Dec 2014 - Dec 2016
      Sr. Executive in Digital Marketing

      Creating, managing, and analyzing Paid campaigns like Google Adwords, Bing Ads, Yahoo AdsOptimizing landing pages to improve conversion rate.Monitoring major KPIs like Conv Rate, CPC, Avg Pos, CTR, IS etc,Hanndling SEO/SEM campaign.

    • Zahalo

      Dec 2016 - Aug 2018
      Sr. Digital Marketing Specialist

      Paid Campaign - Google Adwords, Bing Ad Center, Facebook Ad manager, Amazon Sponsored Ads.Landing Page OptimizationWeb analytics (Google Analytics, Advanced Excel), Power BiSEO & SMO

    • AGL - Hakuhodo

      Nov 2018 - Sept 2021

      Preparing and Executing Media PlanGenerating leads for Call Center TeamPlan, design and Execute paid search marketing campaigns to meet our Daily, Monthly, and Quarterly Goal.Identify industry trend and new opportunitiesOptimize and Test our LP to Improve Conversion RatePrepare Monthly and Quarterly Campaign Report. Generating leads for Call Center TeamPlan, design and Execute paid search marketing campaigns to meet our Daily, Monthly, and Quarterly Goal.Identify industry trend and new opportunitiesOptimize and Test our LP to Improve Conversion RatePrepare Monthly and Quarterly Campaign Report.

      • Manager - Performance Marketing

        Jan 2021 - Sept 2021

      • Assistant Manager - SEM

        Nov 2018 - Dec 2020

    • EClerx

      Sept 2021 - Dec 2022
      Process Manager

      Evaluate A/B and Personalization test through adobe workspace and other data analytics toolAd-hoc analysis, customer journey analysis through adobe analytics.Create and execute CRO campaigns

    • Fractal

      Jan 2023 - now
      Senior Consultant

      Helping in tag audit; GA4 migration; Ecommerce schema, User Id, custom event, and custom dimension setup as per GA4 structures; audience, user and goal migration ; offline event integration; etc.

  • Licenses & Certifications