Laura Spitzack

Experience

• 

  SurModics

  Mar 1998 - Sept 1999

  Marketing Communications Assistant

  Supported a 12-person team responsible for all marketing in growth-stage med-tech company. Assisted in the development of a coordinated investor and public relations communications program and produced collateral materials.

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  Padilla Speer Beardsley

  Dec 1999 - Apr 2005

  Account Executive

  Part of multiple account teams that supported marketing communications and investor relations for both public and private companies. Ensured that communication met SEC disclosure guidelines, and successfully juggled the demands of 10+ clients simultaneously.

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  Thomson Reuters

  Apr 2005 - Aug 2013

  Part of a software solutions marketing team responsible for a new product launch to a distributed sales team. I provided sales support, created marketing plans and materials, liaised with technology to communicate product enhancements, and developed in-market events to drive sales leads – all with an eye on how to coordinate and streamline communications. Member of the internal communications management team responsible for employee and business communications for the Legal businesses of Thomson Reuters. - Translate business strategy and financial results into clear messages for employees- Execute internal employee campaigns coordinated with large-scale product launches- Provide messaging and leadership coaching for organizational changes and realignments

  • Senior Marketer, Corporate Segment

    Jan 2013 - Aug 2013

  • Manager, Employee Communications

    Apr 2005 - Dec 2012
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  Prime Therapeutics

  Aug 2013 - now

  Stood up the employee communications function for a joint venture spun off from Prime Therapeutics (AllianceRx Walgreens Prime) including:- Transitioned 3,000 employees to the new company, and prepared day one communications for new benefits, new policies/procedures, and more- Developed and launched an employee intranet and digital signage (technology and content) - Created tools, rules and procedures for all-employee communications, including list management, channel development- Hired staff, created the team structure and design- Supported new executive team's internal communications needs. - Partnered with marketing and public relations to ensure brand and messaging consistency Show less Responsible for corporate communications, with a special emphasis on human resources communications, in a fast-growing pharmacy benefits company.- Work across recruiting, total rewards, and business partner human resources teams to coordinate employee communications and ensure message consistency - Develop and implement multi-modal communications plans for open enrollment, annual performance reviews, compensation philosophy, and wellness programs - Collaborate with human resources to develop employee brand strategy - Create new strategic framework for corporate giving program to align with the company’s purpose, managed internal and external media for all corporate giving activities Show less

  • Director, Communications

    Dec 2018 - now

  • Commuincations Principal

    Apr 2017 - Dec 2018

  • Communications Manager

    Aug 2013 - Apr 2017