Jason Tovar

Experience

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  San Francisco State University

  May 2019 - May 2020

  • Fostered an environment dedicated to empowering and enhancing the first-year college experience of residents through monthly event programming and engagement. • Budgeted and executed both social and educational events ranging from 50-200 attendees.• Facilitated various team training sessions and conversations dedicated towards student leaders discovering their own agency in positions of power. • Founded the QT-BIPOC Residential Club which focuses on creating safe spaces for Queer & Trans People of Color by encouraging individuals to socialize, influence their community, and partake in activities and conversations about their identities and experiences. Show less

  • Resident Assistant

    Nov 2017 - May 2020

  • Social Media and Web Development Assistant

    May 2019 - Aug 2019
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  Marin Bee Company

  Jun 2019 - Dec 2019

  Marketing Internship

  • Rebranded company’s image by designing and creating online content including new website design and new product imagery. • Researched up-to-date social media initiatives and trends in the beauty/skincare industry while defining metrics through profile growth, engagements, traffic, and conversions.• Managed company communication and sales with distributor partners: Whole Foods Market, Macy’s, Amazon, and various social media influencers.• Coordinated and collaborated with creative teams to help conceptualize and develop various set designs, all while efficiently fulfilling daily goals and task-heavy objectives.• Shot, edited, and administered the role of Creative Director to various company photoshoots featured on VonMaur, Faire, and Macy’s. • Created and produced integrated brand promotion tools including promotional videos, event programming, and social media campaigning. Show less

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  COOP

  Feb 2021 - Aug 2021

  Digital Marketing Apprentice

  • 19-week apprenticeship with 200+ hours of digital marketing training including SEO, SEM, Paid Search, and Paid Social.• Navigate Google Ads platform to ensure quality advertisements while utilizing Google Analytics to track and report website traffic.• Utilize Microsoft Excel tools including pivot tables and VLOOKUP to read, organize, and create story-telling data.

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  UM Worldwide

  Aug 2021 - now

  • Senior Associate, Planning

    Apr 2023 - now

  • Associate, Planning

    Aug 2021 - Apr 2023