劉曉蓉 Amber Liu

Experience

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  Elite PR Group

  Jan 2009 - Jan 2012

  Account Manager

  -Taiwan's largest public relations company; Hill+Knowlton, Fleishman Hillard cooperation partner in Taiwan.-Served as an account manager, I led the Consumer Goods Group(FMCG, Consumer Goods, and Healthcare).-Successfully supervised a team of 5-8 employees; based on our good teamwork and organizational coordination ability, the business scale of the team was increased to 7.5 times its initial scale in three years.

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  One For All Public Relations Consultants Co., Ltd. 利眾公關顧問股份有限公司

  Jan 2012 - Jan 2016

  Vice President

  -Fleishman Hillard designated partner in Taiwan.-Served as the Vice President of the corporation, I developed brand & product strategies and executed integrated marketing plans.-Respond to establish the crisis management strategy, build the stakeholder relationship and issue management.-Led three account teams and focused on FMCG, Consumer Goods, Healthcare, Medical and Social Communication.-Successfully supervised a team of 12-16 employees with an average annual business scale of US$4~6 million. Exibir menos

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  (Foxconn Technology Group) Cybermart Co., Ltd.英屬蓋曼群島商賽博數碼廣場股份有限公司

  Jan 2015 - Jun 2017

  Regional PR Director

  -Served as a Regional PR Director, I managed marketing PR and corporate PR in China (Shanghai/Beijing/Guangdong), Japan and Taiwan with annual budget USD$2.5 million.-Areas: Retail PR release, startup media marketing (tourism/video), issues management, social media& KOL management.-Social-KOLs Cruise Carnival media pitch (Shanghai/Taipei/Tokyo), new company launch press conference (Shenzhen).

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  Golocalday Ltd.三人恆好有限公司

  Mar 2020 - now

  執行長

  -Served as the Founder of the startup, I developed social media business model, and get the government rewards of SBIR(Small Business Innovation Research). The company's after-tax surplus is initially estimated at 3~5% in 2019.-Successfully lead a team of 5-6 partners and build the positive relationship with stakeholders (Yahoo/ETtoday/iQIYI/LINE TODAY/YOKU...)-Clients: Microsoft, MTV, Kaohsiung City Government, CDRI(Commerce Development Research Institute)...etc.

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  恆好玩永續行動

  Jan 2022 - now

  創辦人