
Jason Cheok, PhD
University Lecturer

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About me
Director of Program, Victoria University at Sunway College
Education

The University of Guelph, Toronto, Ontario, Canada (AACSB Listed)
-Bachelors of Arts Business Administration
Victoria University
2012 - 2017Doctor of Philosophy - PhD Cross Cultural interactions in service industriesThesis: ‘Friction’ in cross-cultural service interactions: Narratives from guests and service providers of a five-star luxury hotel

Golden Gate University
1987 - 1999Master of Business Administration - MBA MBA International Business
Experience

Victoria University @ Sunway
Jan 2003 - Jan 2017University LecturerTourist Hospitality MarketingTourism Enterprise ManagementMarketing Planning & Strategy Marketing Services and Experiences Integrated Marketing Communication Distribution Management and Operations International Trade Practices Business to Business Marketing Consumer Behaviour

Victoria University
Jan 2005 - nowUniversity LecturerVictoria University MBA Program for the following subjects between 2005 to present: Marketing Management Customer Relationship ManagementGlobal Marketing Business Research Project

Sunway Diploma
Jan 2006 - Jan 2017Education ModeratorSubjects include: Business Organisation, Creative Thinking Skills

Sunway University
Jan 2006 - Jan 2007Education ModeratorSubjects include: Business Organisation, Creative Thinking Skills

Sunway Business School
Jan 2017 - Jan 2019EducatorPrinciple and Practice of Management Human Resource Management (Pioneered and designed subject curriculum)Master of Human Resource Management Program for following subject between 2017 to 2019:Strategic Human Resource Management (Pioneered and designed subject curriculum)

Sunway College
Mar 2022 - nowDirector Of Program OperationsLeading 32 staff in offering the Victoria University (VU Melbourne) partnership program in Sunway. Duties include administrating the operation of the program; overseeing the academic quality and delivery; liaises with VU, on operative and administrative matters. Plan, manage and strategize the program’s near-term structure and focuses on improving enrolments
Licenses & Certifications
- View certificate

Boosting Your Time Management with AI Tools
LinkedInJul 2025 - View certificate

Be a Better Manager by Motivating Your Team
LinkedInAug 2024
Honors & Awards
- Awarded to Jason Cheok, PhDExcellence in Teaching 2013 Sunway College Award 2013
- Awarded to Jason Cheok, PhDCertificate of Teaching Recognition - For excellent teaching based on student evaluations 2014 - 2015
- Awarded to Jason Cheok, PhDStudent Appreciation of Teaching Award - For excellent teaching from student evaluations 2015 - 2016
- Awarded to Jason Cheok, PhDVictoria University PhD Scholarship Victoria University
Volunteer Experience
Student Mentor
Issued by Victoria University
Associated with Jason Cheok, PhD
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