
Yun Xiang Yan
Assistant Account Executive

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About me
Deluxe Fashion Key Account Manager
Education

National Chengchi University
2013 - 2015Master of Business Administration (MBA) Business, Management, Marketing, and Related Support Services
National Chengchi University
2009 - 2013Bachelor of Arts (BA) Public Relations, Advertising, and Applied CommunicationActivities and Societies: Audio and Video Laboratory
Experience

Elite PR Group
Feb 2012 - Aug 2012Assistant Account Executive- Managed Daily Media Scanning of Yahoo! Taiwan and completed 6 monthly media performance reports for Yahoo! Taiwan- Participated in the planning and on-site support of the press conference and other PR events of Yahoo! Taiwan

Test Rite 特力集團
Jul 2014 - Aug 2014Summer Intern in Brand Agency Business Unit- Analyzed the house furnishing and decoration market in Taiwan and the position of Test Rite in this market.- Proposed 4 potential abroad lifestyle brands which have great market potential in Taiwan- Optimized the workflow of the brand manager in the Brand Agency Business Unit.

IWine|Online Wine Platform
Oct 2014 - Jan 2015Marketing ExecutiveiWine is an online wine shop and community, providing all kinds of wine and knowledge of wine to customers.- Boosted website traffic and sales growth by conducting marketing plans including Facebook fan page, SEO, EDM delivering and media cooperation.- Collaborated with 6 wine, whiskey, and cuisine experts, to produce over 50 articles.- Planned and executed 2 physical events in the wine exhibitions.

YOTTA |Online Education Platform
May 2017 - Dec 2017Project Manager- Developed new online course content providers such as teachers, professionals, and organizations to launch new online courses- Made sure that the content providers would deliver the content on time- Built up the marketing plan with the content and marketing to boost the sales of the course

DELUXE FASHION
Dec 2017 - nowKey Account ManagerAccounts Acquisition and Management- Developed 11 new channels, including 4 online channels and 7 offline channels- Reached the sales target beyond 100% every year - Generated over two million NT dollars of sales by collaborating the group-buy events with the influencers- Negotiated the terms and conditions with the new accounts and drew up the contracts- Established the sales record and inventory management system for the accountsOverseas Business- Established the first overseas channel in Hong Kong, launched the brand in K11 Art Mall- Built the global shipping policy for Hong Kong, Malaysia, and SingaporeOthers- Conducted the market assessment of China e-commerce market- Collaborated with different parties such as Marie Claire Pink Run, Women Run Taipei, and the Sheraton Grand Taipei Hotel to maintain brand awareness and exposure Show less
Licenses & Certifications

JLPT N3
Japanese Language Proficiency Test
TOEIC 920/990
TOEIC® Program
TOEFL 107/120
The TOEFL® test
Honors & Awards
- Awarded to Yun Xiang YanRunner-up of 2011 Chunghwa Telecom Innovation Contest Chunghwa Telecom Nov 2011 Got the runner-up of 2011 Chunghwa Telecom Innovation Contest Integrated Marketing Division and won a NT$ 150,000 prize
Volunteer Experience
Project Executive
Issued by Chunghwa Telecom on Jul 2011
Associated with Yun Xiang Yan
Languages
- enEnglish
- chChinese
- jaJapanese
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