
Austin Opfer
Product/ Marketing Support

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About me
Founder of MedMedia & EUDA Creative | Helping busy business owners and medical brands accelerate growth and capture their market with tailored media and content marketing.
Education

Winona State University
2011 - 2016Bachelor’s Degree Public Relations/Image Management
Winona State University
2015 - 2018Master’s Degree Public Relations/Image Management
Experience

Opfer Communications Inc
May 2009 - May 2014Product/ Marketing Support
Winona State University
Jan 2015 - May 2016e_Wazoo Social Media and Communications Manager
Jun 2015 - May 2016Social Media Manager
Jan 2015 - Jan 2016

Fastenal
Mar 2015 - Aug 2016Associate Brand Support
Winona Health
Jan 2016 - Jan 2017Freelance Videographer
Winona State University
Aug 2016 - May 2018Marketing And Public Relations Manager
Euda Creative
Jun 2017 - nowFounder & Chief Creative OfficerEuda is a strategic creative agency. An aggregate of experienced, results-driven creative talent specializing in the creation and execution of innovative media, marketing and digital strategies. Think of us as your “on call” creative and marketing dream team. There when you need us at any point in your creative journey to help your brand flourish.

Patient Pending
Jun 2018 - Jul 2020Creative Producer & ConsultantActed as both a brand ambassador and sales consultant, promoting cutting-edge patient education technology to enhance clinic branding and patient engagement for practices nationwide.Produced custom video content on-site and remotely, helping clinics leverage the Patient Pending platform to meet key performance indicators, improve patient education, and boost brand recognition.Developed tailored media solutions for clinics specializing in cataracts, LASIK-PRK, Light Adjustable Lens (LAL), Refractive Lens Exchange, and Dry Eye, driving increased patient preparedness and reducing consultation time.Traveled across the country to coach and consult clinicians on video production, camera confidence, branding, and unique selling propositions, helping them differentiate in the marketplace and optimize patient communication.Collaborated closely with cross-functional teams, ensuring media content aligned with clinic marketing objectives, delivering measurable results in patient engagement and clinic growth Show less

Precision Lens
May 2020 - Oct 2023Marketing DirectorCollaborated with the ophthalmic surgical device sales team to develop marketing collateral and provide white-glove creative/marketing services to refractive surgeons, technicians, and clinic staff, positioning Precision Lens as a solution-oriented partner within the distribution network.Consulted and pitched executives and business owners, forming strategic partnerships with RxSight, J&J Vision, BVI, and Oculus Surgical, along with medical practitioners nationwide.Conducted on-site work with clinics to develop tailored media strategies that boosted brand recognition, enhanced patient engagement, and facilitated practice integration of ophthalmic products.Led the production of multimedia content, sales collateral, educational materials, and event-based marketing to clearly communicate the benefits of cutting-edge ophthalmic products, contributing to customer relationships and sales success.Monitored ophthalmic market trends and competitor marketing initiatives to remain at the forefront of ideation and deliver innovative customer solutions. Show less

Praxis Vision
Dec 2021 - Oct 2023Marketing DirectorSpecialists in lens-based refractive care and follow-up care for patients who have chosen the Light Adjustable Lens™

MedMedia
May 2022 - nowFounder & OwnerMedMedia is a full service media and content marketing company with a dedicated focus in the medical space. We recognize how vital digital content strategies are to the healthcare industry and are committed to providing a personalized approach that embodies our core philosophy of serving others.We dedicate ourselves to the highest standards of badassery, creativity, and an unwavering commitment to our partners in the medical community.

EXp Realty
May 2023 - nowRealtorAustin is a man of many vocations. As a skilled real estate professional, astute entrepreneur, savvy marketer, and seasoned media expert, Austin brings a wealth of knowledge and expertise to the table. With a diverse background in investing and house flipping, he has honed his skills to perfection, making him a go-to source for all things real estate. Trust Austin to guide you through your next real estate venture with his unwavering dedication and unparalleled expertise.With a deep understanding of the local real estate market, he offers a wide range of services, including buying, selling, investing, renting, and flipping properties. Austin's commitment to his clients is unparalleled, as he takes the time to understand their unique needs and goals and works tirelessly to help them achieve their objectives. He has a strong reputation as a trusted advisor and advocate for his clients, making him an excellent choice for anyone looking for a knowledgeable and reliable real estate professional. Show less
Licenses & Certifications

Marketing for Small Business
LinkedInApr 2020- View certificate

Writing a Cover Letter
LinkedInDec 2019 - View certificate

Social Marketing Certification
HootsuiteDec 2019 - View certificate

Content Marketing: Social Media
LinkedInFeb 2020 - View certificate

Hootsuite Platform Certification
HootsuiteNov 2019
Honors & Awards
- Awarded to Austin OpferJohn & Mia Martin Foundation Scholarship John & Mia Martin, WSU Foundation أغسطس ٢٠١٥
- Awarded to Austin OpferTwo Time Presidential Scholar Athlete Award Winona State University
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