Phuong Thao Tran

Phuong Thao Tran

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Followers of Phuong Thao Tran783 followers
location of Phuong Thao TranHo Chi Minh City, Vietnam

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  • Timeline

  • About me

    Marketing Executive, Content Creator Freelance

  • Education

    • HUFLIT

      2017 - 2019
      Public Relations, Advertising, and Applied Communication
    • University Of Economics Ho Chi Minh City

      2022 - 2025
      Marketing
  • Experience

    • Muc Tim Editorial Office

      Sept 2017 - Nov 2018
      Collaborator

      - Weekly articles were created after brainstorming trending content ideas.- Participated in reporting and supporting the media for entertainment programs: Korean-Vietnam K-Pop Friendship Concert 2017- Edited articles according to the general principles of the newspaper. Take and edit the images described in the article.

    • The Body Shop

      May 2019 - Jun 2021
      Assistant Manager

      - Consulted and promoted sales of beauty products, developed and maintained relationships with customers.- Coordinated with the marketing and VM departments to implement promotions and care for customers. - Increase average sales by 3.6%/month and add 12% in skincare revenue.- Managed merchandise and solved problems that arose in the store.- Managed 6 employees and trained 2 employees from newbie to senior in 10 months.

    • SIRME HAIR SALON

      Dec 2021 - Jul 2022
      Social Media Manager

      - Manage social channels on Facebook and Instagram, resulting in more than 1,500 clicks per post, 2600+ Facebook page likes, and 2000+ Instagram followers.- Create content for weekly or monthly posts.- Plan social media and advertising according to the monthly budget and report engagement metrics. - Use Photoshop or Canva to create images for Facebook or Instagram.

    • FAFILM

      Mar 2022 - Jul 2022
      Marketing Executive

      - Support Marketing Leader in making overall marketing plan for 3 business segments of the Company.- Make detailed marketing plans for each segment and execute communication campaigns.- Monitor and measure the effectiveness of marketing campaigns.- Optimize colors and brand identity images according to brand guidelines.- Manage the company's social media channels.- Brainstrom ideas and create content, timecode, collaborate with editors to create video products: trailers, best cuts, movie reviews,...- Plan and execute content for social media channels.- Create design briefs based on brand guidelines and moodboards. Collaborate with Graphic Design to approve the design to ensure that it is in accordance with general standards before sending to the head of the department and publishing. Show less

    • MCOT AGENCY

      Jun 2022 - now
      Content Executive

      - Content creation and visual social media for brands: Vinhomes Ocean Park 2 - The Empire, Clever Hippo, Én Bridal,...- Combine with Account and Client to plan monthly promotions and develop multi-platform content: Website, Social (Facebook, Instagram, Tiktok).

    • GEO Consulting Firm

      Jul 2022 - now

      Key brands: Dr. Sam Health & Beauty, BTS Coffee Vietnam, Soteria…- Build, propose plan and strategy content for all media channel: Facebook, Instagram, Tiktok, Zalo OA.- Brainstorm with internal team to develop theme ideas for KV, photoshoot, TVC, viral clip, events,...- Trade Marketing: Work with suppliers, partners, agencies to produce POSM publications, in order to increase brand awareness

      • Social Marketing Leader

        Dec 2022 - now
      • Social Media Executive

        Jul 2022 - Dec 2022
  • Licenses & Certifications

    • Digital Marketing Foundations

      Google
      Apr 2022
    • Content Marketing Foundations

      LinkedIn
      Mar 2022
      View certificate certificate