
Phuong Thao Tran
Collaborator

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About me
Marketing Executive, Content Creator Freelance
Education

HUFLIT
2017 - 2019Public Relations, Advertising, and Applied Communication
University Of Economics Ho Chi Minh City
2022 - 2025Marketing
Experience

Muc Tim Editorial Office
Sept 2017 - Nov 2018Collaborator- Weekly articles were created after brainstorming trending content ideas.- Participated in reporting and supporting the media for entertainment programs: Korean-Vietnam K-Pop Friendship Concert 2017- Edited articles according to the general principles of the newspaper. Take and edit the images described in the article.

The Body Shop
May 2019 - Jun 2021Assistant Manager- Consulted and promoted sales of beauty products, developed and maintained relationships with customers.- Coordinated with the marketing and VM departments to implement promotions and care for customers. - Increase average sales by 3.6%/month and add 12% in skincare revenue.- Managed merchandise and solved problems that arose in the store.- Managed 6 employees and trained 2 employees from newbie to senior in 10 months.

SIRME HAIR SALON
Dec 2021 - Jul 2022Social Media Manager- Manage social channels on Facebook and Instagram, resulting in more than 1,500 clicks per post, 2600+ Facebook page likes, and 2000+ Instagram followers.- Create content for weekly or monthly posts.- Plan social media and advertising according to the monthly budget and report engagement metrics. - Use Photoshop or Canva to create images for Facebook or Instagram.

FAFILM
Mar 2022 - Jul 2022Marketing Executive- Support Marketing Leader in making overall marketing plan for 3 business segments of the Company.- Make detailed marketing plans for each segment and execute communication campaigns.- Monitor and measure the effectiveness of marketing campaigns.- Optimize colors and brand identity images according to brand guidelines.- Manage the company's social media channels.- Brainstrom ideas and create content, timecode, collaborate with editors to create video products: trailers, best cuts, movie reviews,...- Plan and execute content for social media channels.- Create design briefs based on brand guidelines and moodboards. Collaborate with Graphic Design to approve the design to ensure that it is in accordance with general standards before sending to the head of the department and publishing. Show less

MCOT AGENCY
Jun 2022 - nowContent Executive- Content creation and visual social media for brands: Vinhomes Ocean Park 2 - The Empire, Clever Hippo, Én Bridal,...- Combine with Account and Client to plan monthly promotions and develop multi-platform content: Website, Social (Facebook, Instagram, Tiktok).

GEO Consulting Firm
Jul 2022 - nowKey brands: Dr. Sam Health & Beauty, BTS Coffee Vietnam, Soteria…- Build, propose plan and strategy content for all media channel: Facebook, Instagram, Tiktok, Zalo OA.- Brainstorm with internal team to develop theme ideas for KV, photoshoot, TVC, viral clip, events,...- Trade Marketing: Work with suppliers, partners, agencies to produce POSM publications, in order to increase brand awareness
Social Marketing Leader
Dec 2022 - nowSocial Media Executive
Jul 2022 - Dec 2022
Licenses & Certifications

Digital Marketing Foundations
GoogleApr 2022- View certificate

Content Marketing Foundations
LinkedInMar 2022
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