Rodrigo Aranda, MSc, MBA

Experience

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  Secretaria Municipal de Cultura

  Aug 2002 - Mar 2003

  Estagiário

  Realizei atendimento e suporte aos usuários de informática.

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  BANCO NOSSA CAIXA

  Aug 2002 - Mar 2003

  Systems Development Intern

  Created UML models for visualization, specification, construction, and documented software artifacts.

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  BANCO ITAÚ-UNIBANCO

  Mar 2003 - Oct 2008

  Managed databases, created scripts, entity-relationship models, ETL, Performance and Tuning processes, backup routines, and disaster recovery plans for SQL Server, Oracle, and Sybase database management systems.Supported and taught software development teams, requirements gathering, business areas, and IT infrastructure on database-related topics. Surveyed functional and non-functional requirements for new systems.Worked with agile methodologies and managed small projects with traditional methodologies. Experienced operational routines with data modeling and data warehouse.

  • Senior Database Administrator

    Jan 2007 - Oct 2008

  • Senior Systems Analyst

    Mar 2003 - Jan 2007
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  NEOGRID

  Nov 2008 - May 2013

  Management of a global operation, interacting with teams and customers in several countries such as Japan, the UK, the USA, the Netherlands, Argentina, and Brazil. In charge of pricing, definition, and management of offers, product roadmap, customer demonstrations, proof of concepts, workshops, events, and marketing material review.Created the strategic plan and managed the product roadmap and go-to-market plan for BI products and supply chain synchronization, including S&OP, demand planning, TPM, VMI, CPFR, DRP, OSA, and retail insights.Cultivated customers from different segments and links in the supply chain, such as distributors, retailers, and industries in the pharmaceutical, electronics, fast fashion, beverages, and hygiene and beauty segments.Improved relationships with key areas with new business development, pre-sales, sales, and marketing. Show less Working in pre-sales. Conducting prospection meetings and supporting the product and sales teams.Designed as-is/to-be processes and demonstrated products and services, navigating between clients’ strategic, tactical, and operational levels.Acted as a senior consultant and project manager, leading several cross-functional teams across companies, managing change, resource allocation, and redesigning complex processes.Managed the delivery of project portfolios related to supply chain synchronization in companies from different segments in the US, including Bayer, Walgreens, CVS, Best Buy, Merck, Sony, and Coca-Cola. The main supply chain management models implemented in the projects include BI, VMI, S&OP, CPFR, and DRP. Show less Focus on demand planning, purchases, and supplies.Successful delivery of over 20 projects, highlighting DRP, S&OP, VMI, and CPFR for clients Syngenta, Havaianas, Coca-Cola, Santher, Heineken, Pepsico, Aeon Delight (Japan), O Boticário, Bunge, Johnson & Johnson, Extrafarma, and Dimed-Pavel.Redesigned processes, planned and executed change management, implemented the new process on the NeoGrid platform, trained the tool’s users, coordinated multicultural teams, mentored new consultants, designed new features and new products, and prospected new business opportunities.Managed customer expectations and relationships, managed complex projects, and acted as a senior IT consultant focused on data integration and transformation.Supported the commercial and pre-sales team in selling projects to new customers. Show less

  • Global Product Manager

    Feb 2012 - May 2013

  • Senior Supply Chain Specialist (expatriate)

    Feb 2011 - Mar 2012

  • Senior Supply Chain Consultant

    Nov 2008 - Feb 2011
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  PANPHARMA DISTRIBUIDORA DE MEDICAMENTOS

  May 2013 - Nov 2014

  Supply Chain and Business Development Manager

  Creation and management of the new business unit.Transformed a drug distributor with annual sales of over BRL 6 billion into a provider of various services with over R$ 200 million in annual sales in the first year. Increased the service level, reduced operational costs, and optimized essential resources.Developed the strategic plan with the board, created the demand planning process, and defined the OKRs for the supply chain vice presidency.Planned and executed strategic projects that were part of the services portfolio for industries and retailers in the pharmaceutical sector.Remodeled strategic initiatives related to supply chain, new business, and purchasing. Created and maintained operational performance indicators for the supply chain and purchasing.Reported to the parent companies McKesson and Celesio, made international trips (Portugal, the UK, Germany, Austria, Switzerland, and the USA) to implement projects, training, and meetings, requested CAPEX and OPEX resources, and present results to Celesio’s board. Show less

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  NEOGRID NORTH AMERICA

  Nov 2014 - Jul 2016

  Operations Manager (Expatriate)

  Managing the new business development and pre-sales team and leading multifunctional and multicultural groups to increase the number of customers. Overseeing complex projects implemented by the Consulting team. Relationship management and development of critical customers. Reporting to the CEO.Developed an operation focused on retaining and expanding customers who used supply chain management and BI products.Created and executed the account planning and go-to-market plan for BI offerings and supply chain management, such as S&OP, demand planning, TPM, VMI, CPFR, DRP, OSA, and retail Insights. Worked in different sectors, such as retail, pharmaceutical, electronic, fast fashion, and beverage.Organized the processes for defining offers, contracts, customer demonstrations, proofs of concepts, workshops, and events, and reviewing marketing materials. Show less

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  GoSupply consultancy

  Jul 2016 - Dec 2017

  Owner Partner

  Developed a consultancy focused on product restructuring, packaging of offers, consultative sales approach, go-to-market plan, and implementation of a customer success culture. Main clients include the companies Nimbi, GTplan, and Bionexo, which invited me to take over the client’s success management.

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  Bionexo

  Jan 2018 - Sept 2022

  Managing a team of senior executives in customer success and being responsible for over 25% of the company’s revenue and over 400 customers.Developed and nurtured strong relationships with decision-makers and key stakeholders to increase partnerships with clients.Built, disseminated, and leveraged knowledge of products and offerings, technology ecosystem, supply chain, growth strategies, and customer success. Designed the go-to-market plan for products together with the specialist executives for each product.Developed partnerships with team leaders to plan and execute strategies for growth, business development, retention, and increasing NPS and client health scores. Built the enterprise customer success journey for top clients.Structured, implemented, and improved engagement, cross-sell, up-sell, and churn prevention playbooks.Increased customers’ health score by 17% due to a more consultative service linked to the customer’s success journey. Started and managed a business unit focused on supply chain management, hiring, training, and leading over 20 employees. Reached over 240 clients in the portfolio; conquered and expanded clients in Latin America. Achieved corporate and operational goals.Reformulated the inventory and invoice management products and expanded the number of offers to meet the market needs, significantly increasing sales. Show less

  • Customer Success Manager

    Jan 2018 - Sept 2022

  • Gerente de operações

    Jan 2018 - Feb 2020
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  CBEXs | Colégio Brasileiro de Executivos da Saúde

  Jan 2020 - Aug 2022

  CBEXs - Associate

  Innovation Management, Healthcare Management, Business Development, and Strategic Planning.

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  Acquion

  Sept 2022 - Feb 2023

  Head of Sales and Marketing

  Position reporting directly to the CEO. Startup of commercial and marketing operations. Management of teams and Commercial Operations, Marketing, Sales Channels and Comex.

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  Neogrid

  Feb 2023 - Nov 2024

  Group Product Manager

  Head de Produtos na BU de Supply Chain. Responsável por produtos DRP, Novo DRP, VMI, S&OP, CPFR, Pedido Inteligente, Agendamento de Docas, Sourcing, Winn e Portais colaborativos.Liderança do time de Produtos. Responsável pela definição de ofertas junto aos times de Product Marketing e vendas. Responsável pela definição e execução de estratégias cross.

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  Bionexo

  Nov 2024 - now

  Gerente de Operações SCM