Steve Avery

Experience

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  Virginia Beach Public Schools

  Jan 1992 - Jan 2001

  High School Teacher

  Public High School Teacher responsible for educating, managing, and successfully motivating our future adults and leaders. Active Participant in a team based working environment. Successfully taught multiple subjects across the grade levels.

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  K-Five Board Shops

  Jan 2002 - Jan 2006

  General Manager / Buyer

  General Manager | Buyer K-Five Board Shops, Encinitas, CA 2002 – 2006Hired on to steer management functions for a multi-store retail chain in Southern California, including employee training, customer service, in-store merchandising, and marketing coordination. Corresponded with key vendors and led purchasing for three large retail stores and an online site.

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  MRMB INC. - Lost Surfboards

  Jan 2006 - Jan 2014

  General Manager/VP Sales/VP Operations

  VP of Sales & Operations/General Manager | MRMB INC. - Lost Surfboards, San Clemente, CA 2006 – 2014Recruited to manage sales and operations for this multi-million dollar company, directing marketing strategies, customer service, and relationship management with customers, athletes, and the national sales force. Maintained a national trade show presence. Projected and monitored business needs, purchasing priorities, and production and inventory levels.Key Achievements:Drove a 30% increase in YOY sales over a two-year period while establishing and achieving margin forecasts. Conceptualized and implemented strategic plans for large volume manufacturing and sales, and outlined all quarterly and yearly goals. Built strong business relationships with partners and key vendors, bolstering operations through cooperative marketing, strategic sales, and sound decision making. Served as the primary point of contact for media outlets and the general public, employing professional communication to address concerns, product offers, and services. Show less

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  X-treme Media

  Jan 2014 - Jan 2015

  Audience and Brand Development / U.S. National Sales Manager and YouTube Certified Consultant

  U.S. Sales Manager | Xtreme Media, Carlsbad, CA 2014 – 2015Tasked with leading sales as well as audience, brand, and social media development for the U.S. market. Collaborated across various divisions including video distribution, product development, sales, marketing, and public relations while acting as a YouTube Certified Advisor for brands, events, athletes, and digital creators. Key Achievements:Designed multi-layered advertising and branding strategies, utilizing a range of marketing tactics to fortify partner brands, events, athletes, and social media reach. Fostered significant growth in marketing and audience development for the U.S. division of Xtreme media by developing and executing a successful marketing strategy. Diligently researched, developed, and secured new business ventures for the Xtreme Video media brand. Show less

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  The Winter Summer Group

  Jan 2015 - now

  Director/Founder

  Director | The Winter Summer Group, Oceanside, CA 2015 – PresentOversee day-to-day operations of this innovative company, specializing in empowering organizations and employees by identifying areas of strength and improvement to optimize business opportunities and adapt to market changes. Charged with managing business and brand development as well as video and social media platforms.Key Accomplishments:Consistently meet client needs by providing comprehensive development in operations, sales, customer service, management, and communications. Blend strong knowledge of specialty markets and demographics with hands-on consulting and advocacy to present fresh perspectives, strategies, and problem solving tools. Boost social media outreach among clients, emphasizing opportunities on YouTube and other social media sites to enhance brand recognition and awareness.http://www.wintersummergroup.net Show less

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  Reading Plus/Symphony Math@The PMD Group

  May 2016 - Jan 2022

  Educational Consultant - Regional Territory Manager/ Trainer Southern California

  What is Reading Plus?: Reading Plus is a web-based, INSTRUCTIONAL program for SILENT reading with customized programs for students at all levels. When we read - we read silently. Many programs provide reading material to students, but Reading Plus provides the necessary tools for students to become great silent readers by creating an individualized instructional path and improving: -Comprehension -Vocabulary -Stamina -Fluency -Motivation Take students from 'learning to read' into 'reading to learn' and give them what they need to become not only great readers but to be successful in all academic areas! The PMD Group represents Reading Plus, a grade 3 through College browser-based reading curriculum. We bring Reading Plus into elementary/middle/high schools, community colleges, adult education and literacy programs allowing students and teachers to develop the skills necessary to Read To Learn and be successful in school, career, and life. Show less