Gordon D.

Experience

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  AVEDA Corporation

  Jan 1993 - Jan 1998

  Associate Brand Manager

  ($100M retail and wholesale beauty products manufacturer)Assisted Brand Manager in the management of a $45 million collection of professional salon hair careproducts.• Assisted Brand Manager in the management of a $45 million collection of professional salon hair care products. • Supervised the in-house and consumer salon product testing for 7 new hair care products that grossed $9 million in first year sales• Ensured Bill of Material accuracy for packaging, finished goods, and sales materials Show less

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  Graham Webb International

  Jan 1998 - Jan 2001

  Brand Manager

  ($80M wholesale professional salon products manufacturer)• Responsible for the management and growth of three hair care brands that grossed $15 million in yearly sales. • Directed the business development, marketing, and profitable growth of a new brand that grossed $5 million in first year sales• Managed a budget of $400,000 to cover national advertising campaigns, merchandising materials, and training video development• Performed demand forecasting for existing business, new business, and promotions Show less

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  Danielson Family Farms

  Jan 2001 - now

  Managing Partner

  Responsible for the management of an agricultural enterprise specializing in corn and soybeans. • Responsible for P&L analysis and financial disbursements to other partners• Monitored County and USDA regulations to ensure compliance with government requirement

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  APICS – San Diego Chapter Board of Directors - American Production and Inventory Control Society

  Jan 2008 - Jun 2012

  Director Continuing Education, VP Membership, VP Education

  Awarded Board Member of the Year title for 2009 – 2010 and 2011 - 2012 terms• Assumed duties for the budgeting, coordination, and growth of the Operations Resource Management (ORM) Certificate Program, an educational partnership between the APICS-San Diego Chapter and Cal State San Marcos.• Recruited and qualified instructors and developed the 2008 - 2012 class schedules• Grew enrollment 200% by aligning with a major San Diego manufacturing company to teach classes in-house

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  Recycle San Diego

  Dec 2012 - Dec 2013

  Marketing & Events Manager

  Responsible for developing and managing off-site eWaste events (30% of company revenue) and marketing communications strategies• Diversified and expanded client base 30% by targeting specific industry sectors• Maintained year-to-year channel revenue in spite of a 57% decline in scrap metal commodity prices• Increased business for Storage Facility partners by 30% with targeted door hanger and Every Door Direct Mail campaigns• Expanded marketing communications by ranking and targeting customers with direct mail and email campaigns and providing website SEO content via blogs and press releases• Reduced event merchandising costs 24% by sourcing new vendor• Enhanced operating efficiencies with event management protocols Show less

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  PlanetTogether Inc.

  Aug 2016 - Nov 2016

  Account Manager

  • In charge of qualifying potential new clients while managing current customers to ensure client satisfaction• Developed an Account Manager Roadmap to define goals and responsibilities • Constructed a Project Life Cycle Analysis to delineate intra-departmental project transition points• Conducted weekly client meetings via Skype to review project status• Built a client priority plan to identify and focus on the most strategically important clients