Harry Mai

Experience

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  MarathonFoto

  Apr 2017 - Apr 2018

  Photographer

  As a photographer, I took 2.2k pictures of runners in London Marathon 2017 and 1.2k pictures of runners in Vitality London 2017.In 2018 I took 2.6 pictures of runners in London Marathon.

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  Oxford Innovation

  Feb 2018 - Mar 2018

  Competitors Analyst

  Analysed the market audit and created future strategic plans for CEME.• Analysed the competitors of Ceme which is one of the centres of Oxford Innovation • Suggested marketing strategy to help Ceme compete with their competitors

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  Scarlett Entertainment

  Apr 2018 - Jun 2018

  Internship- Speaker Division

  Collaborated with the Head of Speaker Division to develop a new YouTube channel of Scarlett.• Conducted a competitor analysis, identified strengths and weaknesses of them and designed a strategic campaign based on the research.• Filmed and edited promotional videos: 72 in total, within 3 months.

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  Southeast Asia Commercial (SeABank)

  Jan 2019 - Dec 2019

  Digital Marketing Specialist

  Improved the digital presence of SeABank and worked closely with varying departments to establish inclusive campaigns that had consistent ROI.• Managed an annual budget, which resulted in increasing 65% in new Facebook followers and 150% in new YouTube subscribers within 90 days of launch.• Worked closely with varying departments including stakeholders and agencies to establish inclusive campaigns that had consistent ROI.• Developed a PPC campaign that generates 10,399 new users at £0.48/user, which is the highest number of users acquired in a month.• Managed digital content including news, brand images and videos on social media channels and websites, which required strong attention to details skill and proofreading.• Conducted keyword research and analysed accordingly to optimise the performance of content across different channels such as Facebook, YouTube and Websites.• Led a team of 2 people including a Content Specialist and a Video Editing Specialist.• Supported the Communication & Marketing department to organise unexpected events.• Filmed and edited videos for some of the company’s events internally. Show less

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  Hunter Douglas, Inc.

  Aug 2022 - now

  • Developed skills and knowledge of PPC and Social.• Analysed the performance of PPC and Social.• Created reports and shared them with the wider team.• Worked with media agencies to deliver against project/task roadmaps.• Wrote ad copy for PPC ads.• Helped to manage social creativity through the design team.• Forecasted end-of-week spending and leads for PPC and Social.• Analysed keywords and identified common trends.

  • SEO Executive

    Apr 2024 - now

  • SEO Assistant

    Oct 2022 - Apr 2024

  • Paid Media

    Aug 2022 - Sept 2022