Christina Wee

Experience

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  AXA Insurance Singapore

  Oct 1999 - Jan 2013

  Assistant Manager, Corporate Communications

  Reporting directly to the CEO, provided communications support and assistance to the local management in planning, organized and implemented work activities to meet the company’s objectives. Developed strategies and objectives and responsible for the effective and timely implementation of all external corporate communications activities. Actively involved in corporate responsibility activities, in bringing risk awareness and educating our major stakeholders to overcome these risks. Corporate Communications provided overall internal and external communications support in AXA. Instrumental in building the desired image for AXA and communicating key messages to targeted stakeholders such as the media, insurance associations, business partners, customers and internal audiences. This included developing brand, marketing, advertising and communications strategy, initiating, coordinating and overseeing the production of all communications tools such as company website/intranet, email communication, external newsletters, corporate brochures, intranet pop-ups, display of posters. Organization of conferences, prepare presentations and write speeches / statements for the CEO as well as conceptualize and coordinate community-based activities. Show less

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  Marketing Institute of Singapore

  Apr 2013 - Mar 2014

  Lecturer

  Taught Marketing Principles module of Diploma in Sales and Marketing Management to working adults. This is a professional marketing programme specially designed for those who wish to upgrade their knowledge and skills in sales and marketing and to further their career. Main duties included designing and developing course materials, setting examination papers, marking class tutorials and examinations and providing academic counselling support to students, where necessary.

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  IMC Pan Asia Alliance Group

  Mar 2014 - May 2017

  Senior Manager, Group Communications

  Key Accountabilities:1. Responsible for corporate communications platforms including content development on both traditional and digital channels.2. Draft speeches, press releases for the Chairman and Executive Management.3. Liaison between different parties within the Company to facilitate communication and assist with the preparation, coordination and implementation of strategies and programs.4. Formulate department policies and streamline procedures.5. Plan, manage, coordinate and execute internal and external events and projects, as and when needed.6. Supervise, train and motivate staff (both local and regional) with emphasis on team collaboration, sharing knowledge and best practices.7. Be a champion for Corporate Social Responsibility programs e.g. Workplace Health Promotion for employees and Community Outreach.8. Develop and manage department's budget. Show less

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  Singapore Hospice Council

  Jul 2018 - now

  Communications and Community Relations Manager

  Lead, manage, coordinate, monitor and evaluate both internal and external communications to promote hospice and palliative care in Singapore as well as increase funding for Singapore Hospice Council’s advocacy work and improve the service quality in the sector.Reporting directly to the Chief Executive and liaising closely with the Chairman to translate directions and goals into strategic work plans for delivery in a timely manner.