
Jan Sanghera
Communications Account Executive

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About me
Senior Marketing & Project Manager
Education

The Institute of Direct and Digital Marketing
2015 - 2016Professional Diploma in Digital Marketing
Hootsuite
2019 - 2019Certificate in Social Media Marketing Marketing
Experience

August.One Communications
Nov 2000 - May 2002Communications Account Executive
Acclaim Entertainment
May 2002 - Jan 2003Communications Executive
Xicat Interactive
Jun 2003 - Nov 2003Communications Manager
Ubisoft
Mar 2004 - Mar 2012- Developed strategic and tactical Marketing plans for award-winning video games franchises. - Managed a portfolio of mass entertainment titles such as Assassin's Creed, Driver, Prince of Persia and Shaun White.- Worked closely with external partners such as Sony, Microsoft, Nintendo, Red Bull, Burton, Penguin Books, EMI Music, Monorex Art, LoveFilm, Rude Chalets to help cross-promote brands.- Project managed campaigns with Media, Digital, PR and Creative departments and agencies to ensure all plans were delivered on time and on budget. - Championed brands to all third parties such as retail, consumers, press and partners through presentations, product demos and interviews. - Managed all paid-for media (Including Digital, TV and cinema) and produced creative input for advertising and brand collateral. Mostrar menos
UK Brand Manager
Jan 2008 - Mar 2012UK Communications Manager
Mar 2004 - Jan 2008

The Institute of Direct and Digital Marketing (IDM)
Sept 2015 - Jul 2016Professional Diploma in Digital MarketingIn-depth knowledge and training gained in Digital technologies and techniques, such as: - SEO, PPC, Display, Affiliate, Mobile, Email, Social Media & Content Marketing. - Website & UX design & CRO.- Data & database marketing, campaign measurement & optimisation.- Regulation, Permission & Codes of Practice- Digital Creative & Emerging Digital Media.

Back 2 Businessship (F1 and Golin)
Nov 2016 - Nov 2016DelegateChosen delegate for a two week programme for Returners to Marketing.

HP
Jan 2017 - Feb 2018Marketing Communications ManagerStrategic lead role for the HP Inc. EMEA Sustainability Summit.- Project Managed Global Sustainability teams, creative, tech and community teams and agencies. - Collaborated with London Tech Week to reach B2B and B2C audiences, press, retailers, and influencers. - Planned and executed brand experience, content and social media planning for the event.- Analysis completed on Building Thought Leadership in the Social Media landscape and on the state of the PC Gaming Market in Europe. - Recommendations made to boost engagement through Brand Journalism and SEO. - Project Managed Q2 PC Gaming Media campaigns across EMEA markets. Mostrar menos

The Hoxby Collective
May 2019 - May 2021AssociateThe Hoxby Collective is an award-winning workforce of more than 650 exceptionally talented people working across 31 countries.We curate experts from our community to provide consultancy and agency services for clients around the world in marketing, sales, finance, HR, legal and admin.

Advertising Association
Jun 2021 - Jul 2024Senior Project ManagerSenior Project Manager for Ad Net Zero, the advertising industry's initiative to promote sustainable advertising and practices. Highlights include:- Developing the project and marketing plans in line with goals and objectives and putting together KPI's across the 5-Point Action Plan. - Developing plans for an industry standard and launching the Ad Net Zero Essentials Certificate, available on the IPA's learning platform.- Presenting the program ambitions and plan to new prospects. We now have over 100 leading organisations, such as Google, Meta and Amazon, as members.- Setting KPIs for engagement with training courses, workshops, member events, and newsletters.- Working closely with the Comms and Events teams to promote the initiative to government, media and the global business community - through key industry events, a parliamentary reception and our own Ad Net Zero Global Summit, which attracted 2000k participants from 30 countries. Mostrar menos
Licenses & Certifications
- View certificate

Sales and Business Development Skills
CIM | The Chartered Institute of MarketingJan 2024
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