Rasmus Nord Jørgensen

Experience

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  Kopenhagen Fur

  Jan 2005 - Jun 2005

  Journalist

  I was an intern at Kopenhagen Fur's communication department for about six months. I primarily wrote in Danish for the magazine Dansk Pelsdyravl - stories about Finnish fox farming, experimental Dutch farms, convention in Herning, etc.As a secondary function, I wrote in English for the company's Fur Business magazine aimed at the company's clients - articles such as restaurant reviews, a feature on Dubai, fashion week in Copenhagen, etc. I also wrote small news stories and content for Kopenhagen Fur's web sites. Show less

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  Reuters

  Aug 2005 - Aug 2006

  Journalist

  As an intern I primarily wrote financial news about the companies listed on the Danish stock market. I also wrote financial and economic news in English for the international file as well as some general news items and a feature on Christiania. Furthermore I spent about three weeks with the Reuters correspondent at the parliament writing about economic and financial policy, covering debates etc.

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  Nord Kommunikation

  Oct 2006 - Jan 2008

  Owner

  During my two final semestres at the Danish School of Journalism I founded a small company for my freelance work. I worked for the news agency Reuters and for the small Danish IT-company Optimate, which does consulting and programming in Dynamics AX (Axapta). I've done PR and marketing for a branch of Danish Agriculture in Eastern Jutland, and written texts for JobAdvice - www.jobadvice.dk.

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  Thomson Reuters

  Jul 2007 - Aug 2009

  I wrote about shipping, macro economics, some banking and bond stories, plus whatever fell into my lap. After finishing my internship at Reuters I continued as a stringer. I worked during several financial reporting seasons, covered the odd sporting event and filled in as replacement during vacation and maternity/paternity leave.I wrote mainly in Danish, but also some stories for the international wire.

  • Journalist

    Mar 2009 - Aug 2009

  • Stringer

    Jul 2007 - Apr 2009
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  3 Lives Left

  Feb 2008 - Feb 2009

  Creative Director

  3 Lives Left was a game development start-up that failed. We were developing our own game as well as developing advergames for 3rd parties. I learned a lot from our mistakes, such as building a strong business foundation before committing full time, controlling your burn-rate and not hiring too early. My portfolio covered a range of tasks, but they included: game design, setting and back story creation and some administration. Sales, PR, marketing and website content management were also my domains. I also wrote and oversaw design documents and funding applications.We produced only one finished game, before we had to shut it down, but were awarded several hundred thousand DKK by the Danish Film Institute for our original game idea.I joined in all business and strategy discussions with the other two partners - Gorm Lai and Jacob Mortensen.During this period I also did content managing and translation for Charlottehaven (www.charlottehaven.com) and retained my stringer contract with Thomson Reuters to add revenue to the company. Show less

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  Maersk Group

  Sept 2009 - Feb 2016

  Maersk sees/saw a major part of the future growth in Latin America, Asia and Sub-Saharan Africa. Maersk Group Communication and Branding responded to that, and I was tasked with engaging the media in the growth markets and creating a stronger framework for working with the media in these regions.One of my core projects was promoting Maersk and its executives as thought leaders within trade and infrastructure. I piloted and developed The Maersk Trade Reports, which were used for media engagement and customer engagement in several countries (see example below). Tasks include:- Travelling with top management to regional/local offices for internal and external communication purposes- Collaborating with local management teams to enhance and expand their external communication- Communication strategy development- Editing and overseeing production of content- Identifying and developing stories relevant for our key growth markets- Hiring and managing PR/Communication agencies- Building media and other stakeholder relationships- Managing agencies- Coordinating media inquiries internally - Increasing knowledge and understanding of the primary media in the growth markets Maersk focuses on- Executive Producer on documentaries Show less I worked with both internal and external communication and my primary job was to write stories and help the A.P. Moller - Maersk Group execute its overall communication strategy. Video is also an important media for Maersk, and I was both working as a video journalist and producer within the Group. My focus was internal and external communication and I wrote numerous articles and stories, published using www.maersk.com, our internal site @maersk and our corporate print magazine Mærsk Post. In the Group I wrote about, advised and coordinated with a range of business units including: APM Terminals, Maersk Drilling, Maersk FPSOs, Maersk LNG, Maersk Supply Service, Svitzer and Odense Steel Shipyards (Lindø). I also worked with the themes innovation and technology which is a central part of the Group's corporate story. A secondary, but almost daily task wass coordinating press inquiries and advising on media relations. Show less

  • Senior International Communications Partner

    Feb 2012 - Feb 2016

  • Media Relations Manager

    Sept 2009 - Feb 2012
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  BRO Kommunikation

  Aug 2016 - Oct 2017

  Senior Communication Consultant

  Senior Consultant working with external and internal communication, media, strategy and planning. Clients include Totalkredit, FLSmidth and Væksthus for Ledelse.

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  BIMCO

  Nov 2017 - Jul 2021

  Communications Director

  I led BIMCO's communication team of a content manager, a graphic designer and a webmanager, heading an expansion in content quality and quantity.During my leadership, we expanded the number of readers and followers on all our platforms and increased our media profile dramatically. This had a positive effect on our membership-activities. In the press, we tackled many complex topics, such as: climate and environmental issues, piracy and security, the pandemic and its influence on shipping, as well as the economic situation of the industry and the world. I had the overall responsibility for BIMCO's communication. This includes:- International media relations and PR- Web content- Social media channels and campaigns- Webinars- Video and films- Corporate narrative- Brand and brand guidelines- Speech writingIn my time, the follower-base on our key social media (LinkedIn) by about 150% (from around 14,000 to 35,000) using organic content, frequently with engagement rates above 20%. I was also the Editor in Chief of, and contributor to, BIMCO's quarterly digital magazine, the Bulletin. In my first year, we increased total sessions by around 200% to 14,000. It was a small team, and I worked both with strategy and hands on with text and video. For example, I:- Edited articles- Wrote forewords, speeches and opinion pieces on behalf of BIMCO management and board- Produced and posted social media content- Wrote 20 press+ releases a year- Produced videos- Hosted webinars- Wrote speeches for the President Show less

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  N/A

  Jul 2021 - Jan 2022

  On Leave

  I was on leave with my Portuguese family in Portugal. During my time I:- studyied Portugese at the University of Coimbra- finished the first draft of a novel- travelled Portugal with my family- walked the Caminho Portugues from Porto to Santiago de Compostella in Spain- spent additional time with the family, read in a hammock and walked the countryside

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  Danish Maritime Officers

  Jan 2022 - Dec 2022

  Head Of Communications

  I head the union's communication:- I am the contributing editor for the print magazine: Lederne Søfart. I lead the development of the magazin, ensure a high quality of content, spar with the the freelance journalists, advertisers and internal contributors.- I lead our press and external relations. I focus on the shipping media in Denmark and abroad as well as national and local news.- I manage our website and social media. I use Sitecore to handle the basics of the website and is admin on the union's lively Facebook and LinkedIn pages. - Newsletter. I write, edit and publish a bi-weekly newsletter to the members. Since I started, the union managed to generate pressure in the media to ensure a full survey of harrassment on board Danish ships, which the union has sought since 2018. It was ordered by the minister of industry after multiple TV-appearances by the unions Secretary General. Show less

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  Global Maritime Forum

  Dec 2022 - now

  Director of Communications

  Leading a team of 4-5 communications professionals in a complex multi-stakeholder environment, reporting to the CEO. Accountable for Global Maritime Forum's communication, media and branding, including around its Annual Summit.Part of the Internal Collaborations Committee.