Experience

• 

  Machbizz marketers pvt ltd

  Apr 2019 - Dec 2021

  Successfully developed and executed tailored email marketing strategies for 9 clients, streamlining campaign operations through benchmark ESP, resulting in notable increases in email open and click rates, and a substantial 42% expansion of the client database. Conducted thorough secondary research to identify potential clients, demonstrating proficiency in pass-verification methods and utilizing diverse online sources including LinkedIn, ZoomInfo, Manta, and Hoovers. • Day-to-day operation and processing part• Sample Preparations• Secondary Research of potential clients• PassVerification• Be aware of various online sources like LinkedIn, ZoomInfo, etc

  • Digital Marketing Associate

    Dec 2020 - Dec 2021

  • Research Analyst

    Apr 2019 - Dec 2020
• 

  Machintel

  Dec 2021 - now

  Senior email marketing associate

  Oversee the bidding process for campaigns to ensure their efficiency and success, andmaintain frequent communication with clients and the Customer Success Management(CSM) team to improve satisfaction and service delivery.Execute comprehensive email marketing campaigns for various regions (APAC, Europe, US,and Canada), including segmentation, deployment, and optimization, leveraging advancedHTML and CSS skills, and employing enterprise-level ESPs to drive lead nurturing, productpromotion, and conversions, while continuously monitoring and enhancing campaignsperformance based on defined KPIs and metrics.Enhance website visibility and organic traffic through strategic optimization of contentand structure for search engines, employing keyword research and performancemonitoring to improve SEO effectiveness and ranking outcomes continually.Leverage analytics tools (e.g., Google Analytics, social media insights) to monitor campaignperformance, generate regular reports, and offer data-driven recommendations foroptimizing digital marketing efforts, budget allocation, and ongoing enhancement.Manage and optimize company social media profiles across multiple platforms to enhancefollower engagement, expand brand awareness, and drive growth, utilizing insights toinform strategic content creation and campaign management.In collaboration with the marketing team, develop and implement data-driven digitalmarketing strategies across various channels to align with business objectives andeffectively reach target audiences, while continuously monitoring and optimizingcampaign performance to maximize ROI. Show less